Balkans
7777 gaming teamed up with Kaizen Gaming and goes live in Betano Bulgaria
7777 gaming teamed up with Kaizen Gaming and goes live in Betano Bulgaria – one of the leading international brands active in the Bulgarian market with great popularity among players and a huge market share.
7777 gaming goes live in Betano Bulgaria with its rich portfolio of 100+ thrilling games, amongst which are the latest hits of the content provider – Zeus Quest, Club Mr. Luck, Pearls of Egypt, and much more.
Elena Shaterova, CCO at 7777 gaming stated: “We are beyond excited to welcome such a renowned name in the iGaming industry as part of our partnership network. This collaboration marks the first market entry for 7777 gaming in partnership with Kaizen Group with Betano Bulgaria, with plans to expand further into territories such as Romania, Brazil, Chile, Peru, Ecuador, and others in the near future. The mutual agreement between the two parties sets the stage for exciting business opportunities and an enhanced gaming experience across these regions.”
Panagiotis Kritikakis, Casino Partnerships Account Manager at Kaizen Group said: “As we continue to grow our presence and look for new ways to reach and engage our audience all across the world, this partnership will help us provide a better experience for our players. Our first stop is Bulgaria, where 7777 gaming has already a well-established brand among Bulgarian players. We are excited about our partnership with 7777 gaming and anticipate great results on our roadmap of mutual success.”
Kaizen Gaming is one of the fastest-growing GameTech companies in the world. The company operates two brands in 13 countries: Betano (Portugal, Romania, Germany, Brazil, Bulgaria, Czech Republic, Chile, Peru, Ecuador, Canada-Ontario, Nigeria) and Stoiximan (Greece, Cyprus), and employs more than 1,900 people across three continents.
The most played games with proven excellent results on the market powered by 7777 gaming are Cash 100, Sea of Treasure, Jinn, Bucks Detective, etc. The company is now fully preparing for the upcoming SBC Summit Barcelona, where 7777 gaming’s team will welcome new and existing partners on its stand #CG214.
Balkans
SOFTSWISS Expands to Bulgaria: European Growth Through Partnership
SOFTSWISS, a leading iGaming software provider, entered the Bulgarian market through a partnership with operator Topwin.bg. This strategic move strengthens and expands the SOFTSWISS brand in Europe.
SOFTSWISS has secured certification from Gaming Laboratories International (GLI) for use in the Bulgarian market, ensuring all technical and legal requirements are met. The partner utilises the SOFTSWISS Casino Platform, the Sportsbook, the SOFTSWISS Game Aggregator, and Affilka, all fully prepared and technically optimised for this local market.
According to Statista.com, revenue in the Bulgarian iGaming sector is projected to reach €134.60m in 2024. SOFTSWISS has facilitated its partners’ entry into Bulgaria by adapting its products and obtaining the necessary local certifications.
“Entering the Bulgarian market marks a significant milestone for us, as our products are now recognised in another EU country. This expansion aligns with our global development strategy to broaden the SOFTSWISS brand’s presence in local markets. Our partnership with TopWin has deepened our understanding of this market and presents mutual growth opportunities,” says Vitali Matsukevich, COO at SOFTSWISS.
Krasimir Tokushev, CEO of ‘Golden City 7’, the holder of the licence for Topwin.bg comments: “Partnering with the well-established SOFTSWISS products is a significant advancement for us. This collaboration will elevate our platform to new heights, and we are confident that our Bulgarian players will be delighted with the enhanced gaming experience.”
SOFTSWISS has several international and national licences and certifications, including a recent South African licence acquired through the purchase of a majority stake in Turfsport.
The company is actively expanding into new markets. This year, the focus is on the LatAm market, where the company has strengthened its presence by appointing Rubens Barrichello as its Non-Executive Director in Latin America.
About SOFTSWISS
SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform, and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
Balkans
REEVO Announces Strategic Partnership with Alphawin
REEVO, the leading B2B content and aggregation platform in the iGaming industry, has announced a strategic partnership with Alphawin, one of the emerging stars on the Bulgarian online gaming scene. This collaboration marks a significant milestone for both companies to deliver an unparalleled gaming experience to players in the region.
Alphawin has quickly distinguished itself as a standout brand in the Bulgarian online gaming market. With its unique visual identity and commitment to excellence, Alphawin offers players a diverse range of casino games, generous bonuses and personalised customer service. The brand’s dedication to providing an exceptional gaming experience has earned it a reputation as a top choice among players.
“We are thrilled to partner with Alphawin. Their commitment to innovation and player satisfaction aligns perfectly with our own values. Together, we look forward to pushing the boundaries of online gaming and delivering unparalleled entertainment to players,” Petra Poola, Head of Sales at REEVO, said.
Through this partnership, REEVO will provide Alphawin with access to its extensive portfolio of high-quality casino games and cutting-edge aggregation platform. This will enable Alphawin to further enhance its offering and continue to delight players with exciting gaming experiences.
With REEVO’s innovative solutions and Alphawin’s commitment to excellence, this partnership is poised to reshape the landscape of online gaming in Bulgaria. Players can expect even more exciting games and features in the months to come as the two companies work together to push the boundaries of gaming innovation.
Balkans
Wazdan further expands European footprint with mrbit.bg partnership
Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, is continuing its impressive European expansion after signing a deal with mrbit.bg, a Bulgarian-based top-tier casino operator.
Through this partnership, Wazdan is bringing its acclaimed collection of player-favourite slots to mrbit.bg’s platform, such as Power of Gods™: Hades, Sizzling Eggs™ and the entire Hot Slot™ series.
mrbit.bg’s customers will also get to experience Wazdan’s signature engagement-boosting features, including the incredibly popular Hold the Jackpot™ bonus round, Cash Infinity™ and Sticky to Infinity™. These mechanics have proven to drive player retention and casino revenue across numerous regulated markets.
One of the fastest-growing casino brands in Europe, mrbit.bg boasts a constantly expanding customer base, alongside being one of the few operators in Bulgaria with official mobile apps for increased availability.
Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “We are thrilled to partner with Mr. Bit, an established operator with a strong presence in several key European markets. Their player-centric approach aligns perfectly with our focus on designing immersive, feature-rich games.
“By launching our top-performing titles on mrbit.bg’s platform, we are able to extend our award-winning content to an even wider audience. This collaboration is an exciting milestone in our European growth strategy.”
Anastasia Ardelean, Head of Marketing at mrbit.bg, added: “Our team has been preparing long and hard to enter the Bulgarian market and finally we have done it! Players can enjoy amazing slots not only on the mrbit.bg website, but also in our official applications, which are available in the most popular stores: Google Play and Apple Store.
“I sincerely thank the Wazdan team for their cooperation. Together we are providing a new level of service to the Bulgarian market, and the quality will continue to increase.”
-
eSports7 days ago
Global Esports onboards sports psychologist Dr. Michelle Pain to its BGMI Team
-
Africa7 days ago
Women in Gaming Africa Partners with All-in Diversity Project to Advance Diversity, Equity & Inclusion across Gaming
-
Industry News6 days ago
The untapped potential of SEO in iGaming
-
Cryptocurrency6 days ago
Hub88 strikes major partnership with crypto giant Stake.com
-
Endorphina Press Releases7 days ago
The slot provider Endorphina releases a new title – Dazzling Crown!
-
Africa7 days ago
3 Oaks Gaming to enter South Africa with Supabets
-
Asia6 days ago
Key Market Entry at a floor price of $4.5 Million, Casino.jp is on the Market Amid Japan’s iGaming Expansion.
-
eSports7 days ago
Revolut unveiled as presenting partner for the BLAST Premier Spring Final at London’s OVO Arena Wembley