The German games market has returned to growth during the first six months of 2023. In total, online gaming services, games and gaming hardware generated approximately 4.7 billion euros in sales revenue – an increase of 4% compared to the same period in the previous year. This was announced today by game – The German Games Industry Association at the gamescom press conference.
The data is based on surveys carried out by the market research companies GfK and Data.ai. Sales revenue from purchases of games for PCs, game consoles and mobile devices grew by 4%, to about 2.7 billion euros. Gaming hardware – a category that includes gaming PCs, game consoles and the corresponding accessories – accounted for revenues of roughly 1.6 billion euros. This equates to a year-on-year increase of 6% compared to the first six months of 2022. One of the growth drivers of the games market in recent years – online gaming services – weakened slightly during the first six months, with this submarket declining by a little less than 1%, to 413 million euros.
“After the German games market managed to stabilise at a high level in 2022, it returned to growth in the first six months of 2023. The market posted a 4 per cent increase, a significant figure in light of the economic uncertainty that has marked recent months. The many outstanding blockbuster games during the first six months played a particularly large role in these results. Other notable factors were continued strong demand for game consoles, which can now finally be better satisfied,” said Felix Falk, Managing Director of game – The German Games Industry Association and co-organiser of gamescom.
Push Gaming enters Switzerland with Grand Casino Luzern
B2B gaming supplier Push Gaming has expanded its reach across Europe, following its entry into Switzerland with the prominent operator Grand Casino Luzern.
The agreement is the first for Push Gaming within the regulated Swiss jurisdiction and will see world-renowned titles like Razor Returns, Jammin’ Jars and Wild Swarm be offered to the operator, alongside new hits such as Boss Bear.
Grand Casino Luzern’s online brand mycasino will gain access to these titles on an eight-week exclusivity deal. During this time, it will be the only operator to offer Push Gaming titles in the market before its portfolio is rolled out to additional operators thereafter.
Push Gaming’s entry into Switzerland exemplifies the provider’s global expansion strategy and acts as a precursor for further growth within Europe and around the world. It follows the company’s recent entries into markets including Greece, Colombia and Italy.
Fiona Hickey, Director of New Business and Markets at Push Gaming, said: “We are thrilled to be partnering with Grand Casino Luzern whilst simultaneously entering the Swiss market.
“The operator’s leading position within Switzerland will allow our fan favourite titles to reach a vast audience and aid in further growth within the market thereafter. We are excited to see players’ reception to our unique content.”
Wolfgang Bliem, CEO at Grand Casino Luzern, said: “We are thrilled to be the first operator to introduce Push Gaming’s captivating slot titles to the passionate Swiss player base. This achievement underscores our leading position in the industry and the esteemed reputation of the mycasino brand.
“Our goal is to offer players the broadest range of high-quality titles that also provide innovation and transformative gameplay experiences, and through the partnership with Push Gaming, we reaffirm these aspirations. We are ecstatic to exclusively showcase their content on our platform, leading the way in doing so in Switzerland.”
BetConstruct Receives German Licence for Virtual Slot Machine Games from GGL
Gaming technology and services provider BetConstruct has received a Virtual Slot Machines License from the GGL, Germany’s iGaming regulator.
By receiving this new licence, BetConstruct can now offer virtual online slot machines in compliance with German gambling laws and requirements. This opens up new horizons and opportunities for everyone interested in the German market, including slot game providers, BetConstruct operators and players alike.
Hermine Gevorgyan, Head of BetConstruct’s Licensing and Certification Department, said: “We are thrilled to announce our successful acquisition of the German virtual slot licence – a remarkable accomplishment that marks the culmination of a challenging and rewarding journey for our entire team.”
“Securing the German slot licence was undeniably a challenging journey, but today, we stand proud as we celebrate this significant achievement. With this licence in hand, we are poised to introduce a new niche to the market, setting higher standards and redefining excellence in the gaming industry with our innovative and award-winning products tailored for the German market,” Gor Mnatsakanyan, BetConstruct’s Regional Director in Germany, said.
Pariplay makes German market debut through ZEAL launch
NeoGames S.A subsidiary Pariplay® has gone live with Wizard Games content in the regulated market of Germany, through the country’s leading online lottery operator ZEAL.
A range of feature-rich and innovative slots from Pariplay®’s in-house studio Wizard Games will be made available to German players through the deal, starting with smash-hit flagship title Dragons of the North.
ZEAL is the leading online provider of state-licensed lottery products that operates through its B2C brands LOTTO24 and Tipp24. The company recently also branched out into virtual scratch cards and arcade-style releases via ZEAL Instant Games. ZEAL is renowned for offering users a seamless and personalised experience, with its original lottery products backed by outstanding customer service.
Further titles from the Wizard Games portfolio will be supplied to the operator in the coming months through Pariplay®’s Fusion®, further expanding the range of entertainment available for players in the potential-rich German market.
Pariplay®’s Fusion® offering consists of over 14,000 games from 120+ suppliers, as well as a comprehensive suite of back-office conversion and retention tools that enhance player value, including Fusion Tournaments, Raffle Rocket and Spin that Wheel.
Through the latest launch with ZEAL, Pariplay® has taken its latest step toward the long-term goal of becoming a leading content supplier worldwide, following a series of important deals to offer content from its Fusion platform.
Enrico Bradamante, Chief Commercial Officer at Pariplay, said: “The German market is one of strategic importance for Pariplay, as we continue to expand in regulated markets globally. ZEAL is one of the country’s leading lights and we can’t wait to see how Wizard Games content performs with its players.”
Julian Tietz, Managing Director, ZEAL Instant Games, said: “We are delighted to have another strong partner at our side in Pariplay®, with whom we can further expand our slots offering and strategically grow our business. Pariplay® is renowned as one of the industry’s premier providers and their popular content will help us to further engage with our diverse player base. Through our cooperation, we are proud to be the first operator to bring Wizard Games to the German Market.”
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