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NOMINATIONS FOR THE ITALIAN GAMING AWARDS (IGA) ARE OPEN AN EVENT WITHIN THE EVENT in cooperation with IGE – ITALIAN GAMING EXPO & CONFERENCE

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A two-day conference and exhibition for the gaming industry, together with the debut of the Italian Gaming Awards: to examine in depth the reality of a sector of central importance for the country. “The sustainable future of gaming” is the title of the first edition of the Italian Gaming Expo & Conference (Ige). The new B2B event dedicated to the Italian gaming industry which will take place on April, 18-19 2024, in the Palazzo dei Congressi, in Rome.

But waiting to celebrate the event, the Italian Gaming Awards 2024 (Iga) have just started, which will accompany the April event (with the awards ceremony in a gala evening on April, the 18th at the Spazio Novecento in Rome), for which companies leading the Italian market can already present their applications for. In total there are 20 award categories, aimed at operators, suppliers and more (Info and nominations on www. italiangamingawards .com)

Therefore, this is a debut for lge (but for Iga too) in the national panorama of events and an initiative focused on content, offering a unique opportunity to study in depth the main themes that will lead gaming world in the coming months and years, to define the approach guidelines for companies that want to look to the future, to innovation, to sustainability.

The event offers two days of in-depth analysis on all aspects interesting the stakeholders of one of the most important gaming markets in Europe and in the world. Right around the time in which the Government and Parliament started the reform process that will lead to the birth of a new sector, through the rewriting of the rules governing it, and the issuing of tenders for the renewal of all concessions.

“2024 will be a strategic year for the Italian gaming industry and the event will in turn be strategic for the industry and for the entire ecosystem”, Simona Clarizio, Head of Ige, with over 20 years of experience within the Fiera Milano group and in the organization of b2b events, explains “Ige therefore looks to the future of gaming in Italy: a future that wants and must be fully sustainable – the manager adds – This is in fact the challenge that concerns all interested parties in the sector reform process”.

The two days of Ige will be dedicated to the C-levels of the gaming market who, together with institutions, experts, scholars, opinion leaders, influencers, will meet to stimulate dialogue on the main themes that will lead the industry. One of the main targets of the event is to allow participants to meet and discuss with experts, opinion leaders, scholars and some of the best C-levels at national and international level, to find new ideas and solutions that look at the growth and development of its own business.

 

Technology, innovation, sustainability

In an evolutionary context in which technology rules, it is essential to base any type of comparison on a precise analysis of the state of the art of the sector, passing through the more general one of the world of work and the economy, in order to be able to truly outline those next steps that everyone will have to aim for in 2024 and beyond. Indeed, especially beyond: given that the new rules that will be written by the legislator in the coming months will shape the future of the industry in the medium-long term. For this reason, in this first edition of the Italian Gaming Expo & Conference, the organization has decided to bring attention to other less explored areas in gaming, relating to the world of Supply Chain and Procurement managers, CFOs and Hr executive directors to understand more and more how the dynamics of the value chain, Esg (Environmental, social, and corporate governance) models, Diversity & Inclusion and new organizational processes are imposing a crucial change of pace towards sustainability and digital transformation.

In addition to exploring the main trends of interest to the industry that will radically shape its approach: from the metaverse to artificial intelligence, from blockchain to digital payments, which are added to the endemic and regulatory trend topics, such as the fight against matchfixing, the relaunching of the horse racing sector and esports regulation.

The event, dedicated to the Italian industry, will however have a clearly international profile, with a part of the agenda also designed for the international public, with a series of cross-cutting nature subjects and a series of influences of other global realities. In this sense, the partnership signed with the network of professionals of Imgl – The International Masters of Gaming Law, which will organize two Master Classes within Ige, and the media partnerships with the main international gaming organizations, such as Sbc Media, InterGame, Casino Magazine, and more play a strategic role.

 

An exceptional Scientific Committee

As regards the content and general organisation, the event can rely on an exceptional scientific committee capable of bringing together experts, scholars and professionals of various profiles and international fame. Like Lucio Lamberti, professor of Marketing analytics and analytics for Business Lab at the Politecnico di Milano as well as scientific director of the Metaverse Marketing Lab; Francesco Rodano, Playtech’s chief policy officer and former online gaming regulatorQuirino Mancini, president of Imgl, global head of the gaming and hambling Practice Group and partner of Tonucci&PartnersLudovico Calvi, honorary chairman of United Lotteries for Integrity in Sports – UlisGianluca Comandini, Italian entrepreneur, university professor and technological communicator expert in fintech and new mediaCarlo Alberto Carnevale Maffè, Professor of Strategies at the Università Bocconi Sda and Matteo Caroli, professor of International Business Management at the Università Luiss Guido Carli of Rome. In a perfect balance between industry and academy.

 

An event within the event: the Italian Gaming Awards

As mentioned, Ige’s will not be the only debut on the Italian gaming market. The first edition of the Italian Gaming Awards (Iga) will enhance the event. A special evening to reward the excellence of Italian gaming and the best best practices in the sector, in an exceptional location, full of charm, like Spazio Novecento. Between music, entertainment, good food. And lots of networking.

The event will be coordinated by a Scientific Committee and the voting will be carried out by a jury of experts bringing together international sector professionals, scholars also from different sectors and the world of information, through a certified software platform and a procedure of professional, highly reliable and transparent selection.

Applications by companies (Free!) can be sent from 1 December to 29 February 2024. While the evaluation process by the judges will take place from 1 to 30 March 2024. With the celebrations and awards that will take place in the gala evening organized in the Ige’s first evening, April, the 18, 2024, at the Spazio Novecento, a few steps from Palazzo dei Congressi, which hosts the conference.

 

International experience and profile

The Italian Gaming Expo & Conference is promoted by the Gn Media publishing group, active for 15 years in the world of gaming at an international level. Thanks to its world-class network, it assures direct access and a point of contact with the entire gaming industry, giving voice and participation to thousands of users. Through the GiocoNews .it and EsportsMag .it networks, over 1 million people are reached per month, using these publications for their daily work. Representing a real point of reference for gaming world, one of a kind in Italy. This assures deep penetration into the sector and an exclusive audience.

But in addition to the group’s networks, the Italian Gaming Expo & Conference will be supported by an integrated communication strategy, that will allow maximum prominence both within the industry and outside. In fact, Ige can rely on Media Partnerships with the main newspapers and press agencies in the sector, at a national and international level, as well as the support and cooperation of the organizers of global events. Furthermore, it will be supported by an ad hoc communication campaign, which will allow it to have prominence in the main national newspapers, thanks to the strategic partnership with the ItalCommunications group.

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Gaming

Midjiwan opens Stockholm’s first co-working space for game developers

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Midjiwan, the award-winning independent studio behind The Battle of Polytopia, today announces the opening of Game Town, Stockholm’s first coworking space for game developers.

In addition to being a new home for Midjiwan, Game Town will also serve as a base for Toppluva AB, the makers of Grand Mountain Adventure; Warm Kitten AB, the developers behind Justin Wack and the Big Time Hack; Gro Play AB, a studio creating educational games; and Dataspelsbranschen, Sweden’s trade association for video game companies. More game development companies are expected to join over the next few months.

The Swedish games industry, including subsidiaries abroad, generated SEK 86.5 billion (USD $7.9 billion) in 2022, according to a Dataspelsbranschen report. Gaming is a strong growth industry, accounting for over 4 percent of Sweden’s total service exports. Game Town will become a creative, innovative, and social meeting place, further solidifying Stockholm as a key games industry hub with industry meetups, mixers, and game showcases hosted for indie and AAA developers.

Södermalm, the Stockholm island where Game Town is located, has one of the highest concentrations of game developers. The nearby areas constitute a cluster for companies within game development, housing among others Paradox, DICE, Fatshark, and Epic Games.

Christian Lövstedt, General Manager at Midjiwan, commented:

“Game Town will become a professional and playful environment for smaller game studios that want to work and develop among other developers. We’re looking to create a community of people who share our same passion for gaming and game development. Game Town will bring together indie developers and freelancers to create an open and welcoming place for the entire industry to gather.”

Per Strömbäck, Chairman of Dataspelsbranschen.

“Within a kilometer radius of Södermalm, there are at least 3,000 game developers, making it perhaps the most densely populated place for game developers in the world. Here, games are created for billions of players worldwide. Perhaps there is something in the Earth’s magnetic field that makes local games particularly good? Game Town will be located right in the middle of this hub, so it is only right that our own office should be right here.”

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Gaming

Metaverse Studio Karta Reaches Huge Milestone with New Game Beat Builder

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Karta pushes the boundaries of music game innovation with Built Builder on Fortnite – reaching 100k players

  • Beat Builder is Fortnite’s first-ever build-based rhythm game
  • Karta partners with NoCopyrightSounds for the game’s music library
  • Two new big songs just added: Royalty by Egzod & Maestro Chives and Invincible by Deaf Kev

Karta, an award-winning metaverse studio pioneering the world of in-game experiential marketing, continues to push the boundaries of music game innovation as its latest project, Beat Builder, reaches 100,000 players.

Beat Builder is an interactive music rhythm game where players put down walls, ramps, floors and cones to the beat of the music. Centred on building a core Fortnite gameplay feature used in its very popular Battle Royal, Beat Builder is the first-ever build-based rhythm game on the platform. As well as being a music-filled experience played for fun, the game is also used as a practice tool for players to improve their game-playing skills on Fortnite.

To create the game’s eclectic music library, Karta has partnered with NoCopyrightSounds, a copyright-free record label and music platform. Focusing on drumstep, phonk and trap electronic music for now, with artists such as Twisted, if found, XTOM and Lost Sky, players interact with the stems of each song that have their own visual world to match the vibe. Karta aims to develop the game further, updating it with a plethora of new music and genres such as metal, K-pop and rock. The long-term aim of Beat Builder is to integrate artists into Fortnite to share their music with fans, with the game becoming a recognised platform for exploring new artists and music.

Reaching 100,000 players is a significant milestone for a new metaverse game with Beat Builder continuing to grow in popularity since its launch recently. To mark the milestone, Karta has updated the game with two of NCS biggest songs; Royalty by Egzod & Maestro Chives and Invincible by Deaf Kev and is already planning further extensions, partnerships and new seasons.

“We’re thrilled that Beat Builder has gotten off to such a great start,” the Chief Executive Officer for Karta, Erik Londre, said. “We wanted to create a rhythm game that felt 100% Fortnite native, where the music is connected to the platform’s core building gameplay. A rhythm game that makes you a better gamer is an idea that excites us a lot.”

“Beat Builder truly encapsulates what Karta is all about; innovative and forward-thinking design that combines incredible music with interactive gaming in one entertaining place,” the Chief Growth Officer for Karta, Tony Barnes, said. “Music’s presence in the metaverse is evolving and we think Beat Builder has the potential to become its own platform for artists and brands to authentically connect to a Fortnite audience through gameplay and new music. We can’t wait to develop it and see how it grows.”

Since launching in 2021, Karta has worked with brands such as Amazon Music, McDonald’s and Hugo Boss. As well as working with Spotify on its iconic global campaign, Spotify Wrapped, to gamify the listening habits of Spotify users and bring this into the metaverse. Through these partnerships, Karta is reshaping entertainment experiences in the metaverse and creating meaningful connections between brands and their audiences. In the past year, the London-based studio has also worked with global artists like Nicki Minaj for her Gag City experience in Roblox, K-pop giant Blackpink with its hugely popular Blackpink the Palace and Twice with its Twice Square, which has become the most successful persistent music experience on Roblox.

“We’re very happy to provide the music for Beat Builder, a brilliant new game that gives players the chance to interact with the music like never before,” the Brand Manager for NCS, Charlotte Lee, said. “It has the potential to become a go-to platform for music gaming and we’re proud to support it.”

Beat Builder is available now to explore on Fortnite. For more information, go to www. Karta. game.

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eSports

Denis ‘electroNic’ Sharipov is a New Virtus.pro Player

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Denis ‘electroNic’ Sharipov (pictured), one of the most decorated and famous players in CS2, a Major champion and winner of the Intel Grand Slam, is moving to Virtus.pro.

“The arrival of star players always generates excitement within the club and among its fans,” the Chief Executive Officer for Virtus.pro, Nikolai Petrossian, said. “Denis is a well-known figure in the world of eSports with an impressive list of major victories and exceptional skill. Few players won both at Major and Intel Grand Slam events.

“Our CS2 roster is strong thanks to teamwork, a clearly defined playstyle and the individual talents of our players. Transferring players with outstanding skills to improve specific areas is a common practice in sports. I am confident that Denis joining will give a powerful boost to the team in the upcoming challenges in Dallas, London and beyond.

“Denis will replace Nikolay ‘mir’ Bityukov in the VP lineup. Nikolay has been a loyal and valuable member of our team and we express our gratitude for his contributions. Nikolay ‘mir’ Bityukov is open to offers from other teams.”

“Virtus.pro is a top team,” Sharipov said. “The core of the roster has won a Major not a while ago and all the players are in their prime and ready for victories right now. We share the same ambitions and goals. Besides, I’m also excited about the idea of playing with Jame as he’s one of the most unique IGLs in the game. Can’t wait to adapt to my new team and start doing what I came here for, winning trophies.”

Sharipov has dozens of victories at elite tournaments, including:

  • PGL Major Stockholm 2021
  • Intel Grand Slam Season 3
  • BLAST Premier: Global Final 2020
  • IEM XVI – Cologne
  • EPL Season 14
  • BLAST Premier: World Final 2021

In addition, Sharipov was among the top-ten best players of the year by HLTV four times.

Updated Virtus.pro CS:GO roster:

  • Dzhami ‘Jame’ Ali (captain)
  • Evgeny ‘FL1T’ Lebedev
  • David ‘n0rb3r7’ Daniyelyan
  • Petr ‘fame’ Bolyshev
  • Denis ‘electroNic’ Sharipov
  • Dastan ‘dastan’ Akbayev (coach)
  • Pavel ‘PASHANOJ’ Legostaev (analyst)
  • Nikolay ‘mir’ Bityukov (substitute)
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