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GiG launches revolutionary next-gen iGaming platform and sportsbook solutions ahead of ICE
Gaming Innovation Group (GiG), one of the most established and respected names in the B2B online gaming industry, has today officially unveiled an impressive line-up of product enhancements ahead of ICE 2024, as it looks to cement its position as a pioneer in cutting edge iGaming platform and sportsbook solutions.
As a marker of its next generation capabilities, the multi-award-winning tech provider has officially launched two powerful new solutions. The first, innovative iGaming platform CoreX, has been launched alongside a brand new revolutionary sportsbook, SportX, as part of a vastly enhanced turnkey suite that looks to capitalise on increasing global opportunities, with regulated markets becoming more demanding for technology providers.
SportX has been designed to provide the most complete, integrated sports betting experience on the market, giving a feature-packed product that can be quickly localised to match operators’ strategy. Built on the foundations of a revolutionary back-end and with the support of a 24/7 trading team, the ability to tailor margins in real-time helps to deliver one of the most advanced and feature-laden offerings currently available, and has been marketed as a sportsbook designed to excel in complex regulatory environments.
iGaming platform CoreX, which is already live in markets across Latam, Europe and North America, is a powerful, secure, and agile iGaming platform designed to adapt to ever-changing legislative and user demands, across the world. Highly scalable and built for rapid integration with the potential for an unlimited inventory of preferred third parties, its powerful localisation features has already had the opportunity to showcase its power, It is an advanced solution that offers unmatched opportunity for revenue exponential revenue growth in established and newly regulated markets
Also included in the revamped X-Suite are GiG flagship products, DataX and LogicX, designed to empower its partners in achieving sustainable growth, optimising acquisition efforts, and leveraging retention opportunities. Now, with an even greater emphasis on cutting-edge artificial intelligence and automation, the X-Suite looks to take operational efficiency further than ever before. By seamlessly working together, they address operator requirements and enable the creation of actionable business rules effortlessly, all without the need for coding knowledge. What sets GiG apart is the incorporation of advanced machine learning models into its toolkit, enhancing decision-making processes and rule building, driving exponential growth in revenue for operators.
All of GiG’s new X-Suite product range will be showcased on its stand at the upcoming ICE London 2024 exhibition, where the supplier can be found at N9-140.
It marks another milestone moment for the company at the start of 2024 after already announcing a number of key senior hires, as well the delivery on a number of leading brands, including the launch of the Betway brand in Portugal, and a sixth and seventh launch with partner BPlay in Latin America.
Andrew Cochrane, Chief Business Officer at GiG said: “Our X-Suite launch marks the official start of an incredibly exciting new chapter for GiG, and one that we’re confident will drive not just us, but our entire partner network to new heights. We’re immensely proud of the work put in by the entire team to develop platforms and products that are best-in-class, and that will greatly elevate our customers’ position in complex regulated territories. With a product centric approach to the stand at ICE London, it’s the perfect time to launch this new suite of products, and we look forward to showcasing it at the event.”
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SIS and Premier Greyhound Racing reveal improved greyhound race time schedule
Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, and Premier Greyhound Racing (PGR), the media rights company supplier of greyhound racing to the betting industry and direct to viewers, have collaborated to offer a revised race time schedule starting from 20 May.
Designed to protect the long-term future of UK greyhound racing, the new schedule will see morning fixtures start slightly later – moving from 10.47 to 11.01 and 10.54 to 11.09. Additionally, there will also be a slightly later start time for some evening fixtures aimed at a retail audience, with the first evening fixture now starting at 18.08.
Commenting on the improved schedule, Terry Mahoney, Head of Business Development at ARC, said: “The new race times will help make it easier for customers to navigate busy racing schedules as well as improving operations trackside. We will continue to listen, monitor, and adapt schedules where and when needed as we move forward to deliver the best service possible for betting operators as well as punters.”
Paul Witten, Managing Director at SIS, added: “We are passionate about delivering a greyhound racing service that benefits all of the sport’s stakeholders. Together with Premier Greyhound Raxing, we have introduced a revised racing schedule that benefits operators and their customers.
“Our approach to greyhound racing is grounded in sustainability and flexibility. This collaboration with fellow service providers allows everyone to enjoy all the high-quality action produced on a daily basis from tracks across the UK and Ireland.”
SIS has long-term agreements in place with bet365, William Hill, Paddy Power and Betfred to deliver its greyhound content across UK and Irish retail and digital channels. SIS also promotes this content across dozens of leading international operators, as well as through SISRacing.tv.
PGR offers greyhound action, cards, video replays, results, news and info on greyhounds.attheraces.com, and regular live broadcasts on Sky Sports Racing. Premier Greyhound Racing is a joint venture between Arena Racing (ARC) and Entain, the global sports betting, gaming and interactive entertainment group. Between them, the two companies own nine of the 20 licensed British greyhound tracks and ARC manage the media rights for five independent tracks.
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PRAGMATIC PLAY HITS THE SWEET SPOT WITH FRUITY TREATS
Pragmatic Play, a leading content supplier to the iGaming industry, has added Fruity Treats to its collection of clusters pays Slots.
Five or more fruit symbols must connect horizontally or vertically to award a win in this vibrant 7×7 title, which features a variation of the popular multiplier spots mechanic.
At the start of each spin, four marked spots of different colours take up random positions on the grid. If a win forms over a marked spot, a starting multiplier of 5x, 10x, 15x or 20x (depending on the spot colour) will be activated. Each time a winning combination lands on a marked spot after a tumble, the multiplier is applied to the win and then increases by its starting value.
Hitting at least three candy scatters on a spin awards entry to the bonus game with 10 free spins. During the feature, which can be retriggered with five additional free spins, activated multipliers from marked spots do not reset between free spins, potentially leading to massive wins.
Fruity Treats is the latest cluster pays Slot in Pragmatic Play’s multi-award-winning range, joining recent hit Sugar Rush 1000.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “The roaming multiplier spots feature in Fruity Treats sets it apart from other successful cluster pays Slots in the Pragmatic Play portfolio, with marked spots staying sticky in the bonus game for even greater win potential.”
Pragmatic Play currently produces up to eight new Slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through a single API.
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Kambi’s Festival of Sportsbook returns for fourth year
Kambi’s Festival of Sportsbook returns in June with registrations now open for a two-day content series featuring speakers from across the Kambi Group and insights covering the full breadth of the industry.
Taking place between 4-5 June, the Festival will be comprised of online sessions taking in topics ranging from UX optimisation and harnessing AI to maximising a summer of soccer featuring both UEFA Euro 2024 and the Copa América.
Erik Lögdberg, Managing Director of Kambi Sportsbook, will open the Festival with a session entitled ‘Exceptional, everywhere: meeting the increasingly high standards of an evolving market’, discussing how operators can develop their sportsbook to navigate changing consumer habits and fragmenting markets.
Kambi’s Head of Legal and Regulatory Compliance, Victoria Fernandes, will also be joined by Partner Success Manager Sabrina Andrade for a Portuguese language session delving into Brazil and how local operators can compete in the soon-to-be-regulated market.
Gerard Starkey, Kambi Group’s SVP of Marketing & Communications, said: “We are excited to once again be welcoming the industry to Kambi’s Festival of Sportsbook, and we look forward to sharing the sportsbook insights and knowledge the event has become known for. As ever, the agenda features a broad range of sessions hosted by experts from across the Kambi Group, providing plenty to interest those working in or with the sports betting industry today.”
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