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Infront Makes ‘Significant Strides’ with Data Platform Ahead of ITF Partnership Launch

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Five-year ITF contract signed as Infront progress data offering, underlined through Rush Street Interactive Incorporated agreement and Bet365 extension

Infront Bettor, the betting-focused division of Infront, has taken major steps to advance its tennis data solutions as its landmark five-year global partnership with the International Tennis Federation (ITF) approaches its 2025 start.

The progress is underscored by significant new agreements for both the ITF and France’s Ligue 1 Uber Eats, notably a strategic partnership with Rush Street Interactive Incorporated (NYSE:RSI), the online operator of BetRivers in 15 United States states, as well as RushBet in the regulated international markets of Ontario, Canada, Colombia and Mexico and an extended agreement with Bet365. Several more deals are also on the horizon.

“Our data platform has made significant strides eleven months out from our ITF rights starting, with integration documents already in the hands of clients,” the Head of Infront Bettor, Chris Catling, said. “We’re on track to boost the streaming production of ITF tournament matches by over 25% and achieve 100% streaming coverage at the highest levels of World Tennis Tour competitions. Our computer vision system is also starting to take shape and will look to enhance the levels of data collection previously provided for the World Tennis Tour.”

The partnership between Infront and the ITF encompasses the ITF Men’s and Women’s World Tennis Tour, Billie Jean King Cup by Gainbridge and Davis Cup. It includes extensive data coverage for over 58,000 tennis matches annually, underpinned by an umpire scoring solution in which Infront will deploy over 700 hand-held devices in alignment with the ITF’s competition calendar. The scoring solution is being developed in close collaboration with the ITF and Tennis Data Innovations, putting Infront Bettor at the heart of future tennis data unification. The solution will also be augmented by the development of a computer vision solution to enhance the level of data available to fans and bookmakers.

“We are in a very good place to provide a service that delivers a high-quality tennis product 24/7/365,” Catling said. “Furthermore, we have secured a broader portfolio of rights, created a robust video platform that has delivered over 1.5 billion streaming views for clients in the past 18 months, offering added commercial value to the business. These are notable milestones that put us a long way ahead of where we had planned to be at this stage.”

The ITF partnership was one of several significant business wins for Infront Bettor in 2023. It also agreed a five-year partnership with France’s Ligue de Football Professionnel (LFP) including Ligue 1 Uber Eats starting from the 2024/25 season. The deal enhanced Infront’s presence in French football, building upon existing relationships including betting rights for the Coupe de France and a production-focused partnership with the LFP. The collaboration also includes a commitment to deliver advanced computer vision data solutions.

Infront Bettor is part of the group’s Media, Betting and Technology unit led by Amikam Kranz as Senior Vice-President. This combination of Infront’s media rights business with betting and technology provides more holistic commercial opportunities to rightsholders and innovative technology solutions to the betting industry.

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Sportpass and Euroleague Basketball Announce Partnership to Deliver Next-Generation Fan Engagement and Gaming Experiences to Fans

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Euroleague Basketball to amplify its gamification portfolio with Sportpass, a subsidiary of Animoca Brands

Euroleague Basketball and Sportpass, a fan engagement and gaming platform, are collaborating to reinforce Euroleague Basketball’s gamification strategy. Sportpass is a subsidiary of Animoca Brands, a global leader in gamification with a large portfolio of over 400 investments in Web3 projects.

The collaboration announced today will create a Euroleague-themed gaming platform targeting the Gen Z fanbase, merging the thrills and culture of sports in a digital offering with a number of game experiences, rewards, in-game collectibles and more.

Gamification has been one of the growth pillars of Euroleague Basketball’s digital strategy in recent seasons with 2023 seeing a triple-digit year-on-year increase on the fantasy games portfolio, reaching a community of 4.3 million engaged fans.

“We are delighted to join forces with Web3 leaders Sportpass to expand our gamification offering,” the Marketing and Communication Senior Director for Euroleague Basketball, Alex Ferrer Kristjansson, said. “The digital ecosystem is key to expanding the Euroleague brand and offer new ways for young fans to interact with the league. This collaboration marks an important step in growing our portfolio of gaming opportunities for fans to engage with the Euroleague in different and innovative ways.”

“Sportpass is the result of years of innovation in technology, gaming and sports, placing the fan squarely at the core of our offerings,” the Chief Executive Officer for Sportpass, Jordan Fogarty, said. “With a plethora of digital experiences including gaming, rewards and competitions, we are confident that Euroleague fans will find what they are looking for. Our collaboration with the Euroleague underscores our commitment to revolutionizing the sports entertainment landscape.”

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Online Casino Game Preferences in Latvia: A Comprehensive Study

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Latvia has a regulated online gambling market, with licenses issued by the Lotteries and Gambling Supervision Inspection of the Republic of Latvia ensuring fair and transparent gaming activities
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If you’re interested in online casino gaming, you may be curious about the preferences of players in Latvia. Latvia has a regulated online gambling market, with licenses issued by the Lotteries and Gambling Supervision Inspection of the Republic of Latvia ensuring fair and transparent gaming activities. In this article, we’ll take a closer look at the player demographics and game preferences in Latvia’s online casino market.

Latvia’s online casino market offers a variety of games, including slots, live games, and lottery games such as Bingo, Sports Lotto, Scratchcards, and Interactive Games. In addition to game variety, safety and security are important factors for Latvian players when choosing an online casino. Opting for a reputable online casino in Latvia is not just a preference; it’s a necessity. Such an informed choice guarantees that your personal and financial information remains shielded from any unwarranted scrutiny or malicious intent.

Overall, understanding the gaming preferences of players in Latvia’s online casino market can help online casino operators tailor their offerings to better meet the needs and interests of Latvian players. Let’s dive deeper into the demographics and preferences of Latvian online casino players.

Key Takeaways

  • Latvia has a regulated online gambling market, with licenses issued by the Lotteries and Gambling Supervision Inspection of the Republic of Latvia ensuring fair and transparent gaming activities.
  • Latvian players prefer a variety of online casino games, including slots, live games, and lottery games such as Bingo, Sports Lotto, Scratchcards, and Interactive Games.
  • Safety and security are important factors for Latvian players when choosing an online casino.

Overview of Online Casino Gaming in Latvia

If you’re a Latvian online casino gamer, you have a wide range of options to choose from. The country has a highly regulated online gaming market, which makes it imperative for players to choose a Latvian casino that holds a valid license. These licenses are issued by the Lotteries and Gambling Supervision Inspection of the Republic of Latvia, a regulatory body that ensures all gaming activities are conducted in a fair and transparent manner.

When it comes to online casino game preferences in Latvia, the most popular games are slots, live games, and lottery games. In addition to the popular online casino games like Sweet Bonanza and other live games, Latvians also enjoy several lottery games, aligning with Latvia’s online gaming preferences. The Latvian National Lottery, known as “Latvijas Loto,” provides a variety of lottery games such as Bingo, Sports Lotto, Scratchcards, and Interactive Games.

Latvia is often called a hub for iGaming in Europe because of its liberal gambling legislation and relatively low tax rates. This has resulted in many international online casinos entering the Latvian market, providing players with a diverse range of options to choose from. The top 10 online casinos in Latvia are ranked based on the quality of games, bonuses, and promotions, customer support, and payment options.

Overall, the Latvian online casino gaming market is highly regulated, safe, and offers a wide range of options for players to choose from. Whether you’re a fan of slots, live games, or lottery games, you’re sure to find something that suits your preferences in the Latvian online casino gaming market.

Player Demographics and Game Preferences

Latvia has a thriving online casino industry, and the country’s players have their own unique preferences when it comes to gaming. The following subsections explore the age and gender distribution of players, the most popular casino games, and preferred gaming platforms.

Age and Gender Distribution

According to a report by Statista, the majority of online casino players in Latvia are between the ages of 25 and 34, with 30% falling within this age range. The second-largest group of players are aged between 35 and 44, making up 25% of the player base. The report also notes that the gender distribution of players is relatively even, with 55% of players being male and 45% being female.

Most Popular Casino Games

Latvian players have a diverse range of casino games to choose from, but some games are more popular than others. According to Online Casino Rank, the top three most popular casino games in Latvia are:

  1. Slot machines
  2. Blackjack
  3. Roulette

Latvian players enjoy the thrill of slot machines, which offer a wide variety of themes and gameplay styles. Blackjack and roulette are also popular due to their simple rules and the potential for high payouts.

Preferred Gaming Platforms

Latvian players have a range of gaming platforms to choose from, including desktop and mobile devices. Players in Latvia prefer online casinos that offer a seamless and enjoyable gaming experience on both desktop and mobile devices. This allows players to enjoy their favorite games on the go, without sacrificing quality or functionality.

In conclusion, Latvian online casino players have their own unique preferences when it comes to gaming. These preferences are shaped by factors such as age, gender, and the availability of different gaming platforms. By understanding these preferences, online casino operators can tailor their offerings to better meet the needs of Latvian players.

 

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Fairplay Exchange signs as new sponsor of Stephen Hendry’s Cue Tips

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Fairplay Exchange — the peer-to-peer cashless betting app — has partnered with one of the most iconic names in snooker by agreeing to sponsor a new challenge series on the Stephen Hendry’s Cue Tips YouTube channel.

Hendry is one of the most decorated snooker players of all time, with the Scotsman’s glittering career returning seven World Championship titles, 18 Triple Crown titles and 36 ranking titles in total, along with a staggering record of 471 weeks as world number one.

In each episode of the new series, Stephen will compete against a fellow player or figure from the worlds of snooker or other sports in a series of challenges to test their all-round skills and technique. The first episode of the new series features three-time world snooker champion Mark Williams; the epic snooker skills battle between the two greats can be seen here.

Since launching in April 2023, Fairplay Exchange has built a young, engaged, sports-focused audience who can set up real-money wagers on anything they want with their friends; the winnings are guaranteed to be paid in full and on time, saving players the trouble of chasing their peers for cash.

Billy Gowing, Fairplay Exchange’s Co-founder and Managing Director, said: “We are delighted to have the opportunity to sponsor this exciting new format on the Stephen Hendry’s Cue Tips channel; hosted by one of the most legendary figures in the history of the sport.

“Snooker is one of our most popular sports for players to bet on, so this is a perfect fit for us. The Fairplay Exchange app allows people to bet on casual games of snooker just like the ones you see in Stephen Hendry’s Cue Tips, and we are very excited to make the most of the opportunities this partnership presents.”

Stephen Hendry said: “Up and down the country, players in snooker clubs love to have a friendly wager on games between friends, and Fairplay Exchange gives players a platform to do that without having to chase each other for cash.

“It’s fantastic to have Fairplay Exchange on board as a partner for the new Challenge series format, and we hope the audience love the series as much as we do.”

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