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LALIGA Signs with U.S. Integrity to Bolster League Initiatives Across the Globe

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Today U.S. Integrity (“USI”) announced a groundbreaking partnership with LALIGA, delivering a real time alerting system for LALIGA’s top two divisions in Spain. LALIGA will be provided with analytical insights and engage in ProhiBet, a comprehensive prohibited betting solution, delivered by U.S. Integrity and Odds On Compliance.

The partnership between LALIGA and U.S. Integrity represents a commitment to the preservation of integrity in sport. By entering into such an agreement, LALIGA demonstrates its dedication to ensuring that its competitions are conducted in a fair and transparent manner, where manipulation and suspicious activity is detected and addressed.

Among a myriad of services, USI will also provide integrity monitoring alerts to LALIGA, which will help further investigate any potential nefarious activity involving LALIGA events. U.S. Integrity, the world’s leading integrity monitoring and compliance firm, conducts analysis across a plethora of data sets to proactively identify irregular contest-level, officiating & wagering patterns.

This partnership with U.S. Integrity represents a significant milestone in our efforts to safeguard integrity and transparency in professional football. At LALIGA, we are committed to maintaining a fair and honest competitive environment for our clubs, players, and fans across the globe,” stated Javier Tebas, President of LALIGA.

“We’re incredibly excited to expand our international efforts, and to work with LALIGA to better align our alerting processes for their future matches on a global scale.” says Matthew Holt, USI’s CEO & co-founder. He continued, “All our partners are committed to the highest integrity standards, and LALIGA will not fall short of that. These types of partnerships, and on an international level, will help amplify the sports betting integrity industry and strengthen the unique & proprietary anomaly detection tools we have developed at U.S. Integrity.”

Source: US Integrity

 

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ZITRO MAKES HISTORY AT THE MADRID SHOW

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Zitro has made its mark at the Feria Internacional del Juego de Madrid (FIJMA 24), presenting an exciting range of products designed to captivate Spanish players. Under the slogan “Each Game, A Story”, Zitro has once again demonstrated its commitment to excellence in the gaming industry in Spain.

At the recent edition of the Madrid show, Zitro once again surprised attendees with a large display of games. Up to 13 new slot titles were presented, with mechanics never seen before by players in Spanish gaming halls, all compatible with the Mega y Más system.

Among the most outstanding products presented by Zitro at the Madrid Show was Fu Frog, a captivating title for the Allure Glare cabinet, which leaps onto the scene with up to 7 bonus links. These are powered by a trio of exclusive features, each represented by three colored frogs: the green frog multiplies prizes, the orange one doubles the bonus, and the yellow one grants extra lives.

Epic Kingdom, showcased brightly on the Altius Glare cabinet, features an innovative “3-level Link” bonus. As link symbols appear, players will unlock three extra levels of thrilling gameplay on the bonus screen, until reaching the Mega Zone, where they can win the MEGA jackpot with just one symbol.

Another of Zitro’s stars at the show was Energy Link, presented on the Fusion Glare cabinet, and featuring up to 4 different bonus links, Energy Link is the perfect evolution of Zitro’s popular games, Link King and Link Me, which are well-known to Spanish players and operators, including the player favorite, Link Up feature, allowing them to enhance each of the bonus links by raising their bet.

Games such as Billy the Pig, which features a super dynamic bonus never seen before in Spanish gaming halls, and many other games such as Drum Dynasty, Epic Empires, Boost Link King, or Boost Link Me also stood out at the show.

As for video bingo, a market segment in which the company is the leader, Zitro has showcased a variety of new and captivating titles, such as The Great Wealth or Fratelli Pizza, which feature free games, as well as Stravaganzza Da Vinci and Stravaganzza Double Bonus, which significantly enhance access to the bonus rounds in these popular games.

In addition, Zitro is taking a step forward in its online gaming universe with a diverse range of Zitro Digital games, adapting the company’s most successful games to the Digital market and including new and improved tools and features that will captivate players.

Zitro’s founder, Johnny Ortiz, stated: “We are thrilled to share our latest gaming products for the Spanish market. Fu Frog has undeniably stolen the spotlight at the show and is already a sure bet. Our award-winning portfolio boasts innovative game mechanics, recognized, across the globe, from America to Europe, and delivers fantastic results in Spanish gaming halls where they’ve already been installed. We do not doubt that these new additions, alongside upcoming releases this year, will redefine the entertainment landscape in Spain and set the bar for future trends.”

Manuela Jiménez, Zitro’s vice president, also stated: “We would like to thank everyone who visited our booth at the Madrid show. The support from customers, authorities, and visitors alike is fundamental for us, and it drives us to continue innovating and offering high-quality gaming experiences”.

Mirroring the excitement, Zitro’s Commercial Director, Vicente Fernández, expressed his satisfaction with the customer response. “The feedback we’ve received at the show has been exceptional,” he remarked. “The strong interest from operators and players highlights our games’ impact on the market”.

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eSports

Students from three British universities will fight to become champions of UE Masters

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The United Kingdom is one of the countries represented in the largest video game competition between universities across Europe. Students from University of Roehampton, Nottingham Trent University, and Staffordshire University will fight to qualify for the Grand Final and become champions of UNIVERSITY Esports Masters (UE Masters).

After demonstrating a high level in the previous qualifiers, the British universities will have four teams participating in the UE Masters Playoffs, which will be played on the following dates: Rocket League (May 11 and 12) and VALORANT (May 25 and 26). In addition to the players from the UK, opponents representing Croatia, Belgium, France, Italy, Germany, Ukraine, Ireland, Spain, and the Netherlands will also take part. The matches can be followed on the competition’s official Twitch channel (twitch.tv/uemasters).

Two teams of University of Roehampton will seek victory in Rocket League Playoffs this weekend. On the other hand, students from Nottingham Trent University and Staffordshire University will try to be the winners in the VALORANT Playoffs in the coming weeks.

The 2023/24 edition of the UE Masters, which will distribute a total prize pool of 14,000 euros, has counted with the participation of university teams from 17 European countries and the support of Riot Games, one of the world’s leading video game developers (publishers).

Beyond of a video game competition

UNIVERSITY Esports Masters is a video game competition integrated within UNIVERSITY Esports, a global esports, gaming and technology project that is present in 26 countries on four continents and has the participation of more than 100,000 students.

The main objectives of UNIVERSITY Esports Masters are to create a sense of community among players from all over Europe, to give them the opportunity to compete in high quality international tournaments and to provide avenues for young people to develop a career within the esports world, as well as to find a place to learn and enhance their skills.

The potential of esports and gaming in the UK

Gaming and video game competitions are positioned as one of the fastest growing sectors of the entertainment industry year on year globally. According to the statistics portal Statista, “the United Kingdom is experiencing a surge in Esports popularity, with a growing number of tournaments, teams, and dedicated arenas.”

The same source forecasts that the domestic esports market in the UK will reach revenues of £183.3 million in 2024, with a penetration rate of 27.9%. By 2028, it estimates revenues of £234 million and a market share of 33.1%.

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Central Europe

BF Games Enters Czech Market with Apollo Games

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BF Games Enters Czech Market with Apollo Games
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BF Games, the dynamic game development studio, has entered a new market through a collaboration with Apollo Games, a major licensed online casino operator in the Czech Republic. The content deal provides Apollo Games customers with the supplier’s most engaging releases, including titles like Stunning Hot Remastered and Cave of Fortune, which are now available.

ApolloGames.cz has been entertaining Czech players since 2021 and is part of the globally known Apollo Game Group, which boasts more than 17 years of experience in online games as well as land-based operations. The commercial partnership is part of the supplier’s plans to expand across Europe and supply thrilling games to operator partners worldwide.

Rok Hribar, Head of Sales and Account Management at BF Games, said, “Our new partnership with Apollo Games is a huge milestone for us as we make a significant entrance into the growing Czech market.
“We look forward to providing some of our most popular games to Apollo Games player base and bringing our creative content to their screens.”

Stanislav Jurecka, Casino Manager at Apollo Games, said, “We are watching the rapid development of BF Games’ offerings and are thrilled to sign this deal with the studio.”
“Adding BF Games’ slots to our online casino is a great win for us and our players, providing fantastic entertainment through a great mix of classic and innovative content. We look forward to introducing further games throughout the year and growing our successful partnership.”

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