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Pariplay Inks Strategic Content Partnership with AMATIC’s AMANET

George Miller

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Pariplay Inks Strategic Content Partnership with AMATIC’s AMANET
Reading Time: 3 minutes

Pariplay’s FUSION content network continues to expand with the addition of games from leading Austrian land-based games manufacturer’s online subsidiary

 

8th March 2018 – Pariplay Ltd., a gaming technology company serving online and land-based casinos, iLotteries and iGaming brands, has announced a strategic partnership with AMANET, the online subsidiary of the Austrian land-based casino games manufacturer AMATIC Industries. Under the agreement, AMANET’s portfolio of online casino and slots games will integrate with Pariplay’s FUSION content network.

The addition of AMANET‘s portfolio of over 100 cutting-edge video slots will continue to diversify the range of content available to iGaming operators integrated with FUSION. Developed in HTML5 for play across all devices, AMANET’s online slots, which are based on tried-and-tested land-based slot machines developed by AMATIC, include the 720-ways Eye of Ra, the 243-ways All Ways Fruit, and the 50-line Arising Phoenix, all of which are UK certified.

Boasting strong brand recognition in the European market and globally, AMANET’s games will further expand the content integrated with FUSION, which provides operators with access to Pariplay’s own collection of over 100 branded and original casino games developed by its in-house development studio. These include recent branded video slots such as Atari Pong® and X-O Manowar®, as well as original slot titles such as Chang’e – Goddess of the Moon, Jack in the Box, and Pets.

AMANET’s portfolio of casino games will also join FUSION’s wide range of titles from 13 different third-party software providers. These include Evolution Gaming, iSoftBet, Instant Win Gaming, Microgaming, NetEnt, Playson, and Scientific Games.

Adrian Bailey, General Manager at Pariplay Ltd., said: “We’re excited to continue to diversify the games available through our FUSION content network. The popularity and brand-recognition of AMATIC/AMANET’s casino content throughout Europe in general will support our clients’ growth in these all-important established gaming markets as well as emerging global jurisdictions.

Tatjana Bauer-Engstberger, AMATIC’s Online Gaming Manager, said: “Partnering with Pariplay marks an important step in our ambition to expand in other regulated markets. We’re excited that our AMANET online games are now available to Pariplay’s gaming clients and look forward to contributing to the industry’s growth with our innovative, land based-proven games.

For more information on Pariplay’s partnership with AMANET and its FUSION content network, contact Pariplay.

 

About Pariplay Ltd.
Pariplay Limited is a leading provider of Internet Gaming Systems offering state of the art in-house developed gaming platforms and Internet games as well as integrated third party games from leading industry companies. Founded in 2010 our team has over 50 gaming experts in 3 offices around the world, built to support our customers’ requirements in a dynamic and competitive environment.

The group is licensed and regulated by Gibraltar Gambling Commission, Alderney Gambling Control Commission and by the UK Gambling Commission. Our Gaming Systems, RNG and all of games are certified and tested by the leading testing labs and meet the highest industry standards for online gaming testing and certification.

As a business-to-business provider of games of skill and chance, Pariplay fully understands the importance of responsible gaming and has implemented policies and tools within its systems and games to provide industry-leading entertainment in a socially responsible fashion. The system combines identity verification with age verification and Geo-Location services to determine whether an individual meets the minimum age requirement and is playing within a specific territory. Pariplay has implemented multiple responsible gaming tools to meet different regulatory standards and have provided players with a sophisticated self-exclusion tool that offers them an easy way to manage their gaming habits.

 

About AMANET – Powered by AMATIC

AMANET, the online division of the Austrian-based gaming technology provider AMATIC Industries, brings the company’s renowned Multi Game library from the conventional land-based segment to the dynamic online market. Only successfully tried and tested game titles are added to the rich and constantly growing AMANET online portfolio. All games are in HTML5 format, meaning they can be easily played on both online and mobile devices without any download requirement. This makes game integration for operators simple. The multilingual game portfolio is characterised by exquisite design, proven mathematics and is already approved by multiple jurisdictions all over the world. Summed up, with its AMANET suite of products, AMATIC Industries has exactly the right instrument to fulfil the high expectations of ambitious online casino providers.

 

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Industry News

Sound Leisure invest in digital growth as Tony Silkstone is appointed Technical Sales Manager

George Miller

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Sound Leisure invest in digital growth as Tony Silkstone is appointed Technical Sales Manager
Reading Time: 1 minute

 

Sound Leisure, the highly respected family-owned jukebox manufacturer and distributor for TouchTunes in the UK, has confirmed that industry veteran Tony Silkstone has been appointed to the newly created post of Technical Sales manager with responsibility for overseeing all aspects of technical support as well as the company’s expanding DigiTech division. The promotion is part of the company’s investment in customer support which also sees the appointment of Dave Routh and Alexander Black as Digital support engineers in the Digitech division. The new appointments have immediate effect.

Silkstone, who recently celebrated his 30-year anniversary with the Yorkshire-based company, will expand his remit to cover the technical side of the traditional jukes, as well as providing technical insight and support for the TouchTunes’ stable of ground breaking equipment and customers using the Sound Leisure internet connected jukeboxes. Commenting on the promotion, he stated: “Having been with the company since the late 80s working across various departments, I know the sector and our customers extremely well and I look forward to helping deliver the great customer experience that Sound Leisure is renowned for.”

Sound Leisure Managing Director, Chris Black, believes Tony’s promotion and the bolstering of the support team demonstrate the company’s commitment to the market. He explained: “We are delighted to announce Tony’s promotion who has spent three decades with Sound Leisure. Across the country, Tony is well known and well liked. His understanding of what drives the sector is rivalled only by his knowledge of our customer’s requirements.”

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Africa

African superstar Diamond Platnumz is a new brand ambassador for Parimatch Africa

George Miller

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African superstar Diamond Platnumz is a new brand ambassador for Parimatch Africa
Reading Time: 2 minutes

 

Diamond Platnumz and Parimatch Africa will work together to promote the betting brand in Tanzania, where the company focuses and helps the audience to understand the industry in the right and entertaining way. The singer has agreed to appear in a multi-channel marketing campaign, promoting Parimatch’s brand in a fun, interactive, and responsible manner.

As a part of the campaign, Diamond Platnumz will appear in TV, radio and banner ads, supported by digital, PR and social media as well as specialized content around major sports events.

Lasha Gogiberidze, Parimatch Africa CEO says: “We at Parimatch Africa strongly believe that sports betting should be perceived first and foremost as entertainment. It is a fun and challenging activity. Therefore, we have selected the most popular African artist, Diamond Platnumz, to broadcast this message throughout the continent, starting with Tanzania where Parimatch Africa has made our first steps to building to building brand’s profile in the continent. We are excited about the partnership and opportunities ahead here.

To celebrate Diamond Platnumz joining our team as the brand ambassador, Parimatch Africa is launching a new promotion entitled ‘Burudani Isiyomiza’ (‘True Entertainment’). A wide range of promotions, including free bets, cashback bonuses and specials on all the biggest games will be offered to the Tanzanian players in the upcoming months.

Dmitry Belianin, Parimatch Africa Chief Marketing Officer: “We are delighted to have Diamond Platnumz on board as a brand ambassador. He is an iconic figure in Tanzania and has proven himself as an excellent entertainer, which completely suits our mission and vision. We are confident that this collaboration will bring additional interest to the gaming industry and will help position Parimatch Africa as one of the top brands in the industry. Diamond will help us to engage our target audience in Tanzania and working with him as a brand ambassador is just one of the many exciting upcoming projects the Parimatch brand has planned in Africa”.

Info about the company
International betting brand Parimatch is represented on African continent by a franchise company “Parimatch Africa” which has been operating in Tanzania since 2016 under the local license.

Parimatch Africa is currently operating only in Tanzania, with plans to expand to other African countries very soon.

  1. Retail and online businesses
  2. 29 retail shops across Tanzania
  3. The young and ambitious operator in Africa
  4. Changing the landscape of betting business in Africa
  5. More than 200 employees in Tanzania
  6. Experienced international management team

 

 

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BtoBet Press Releases

BtoBet Shortlisted For Esports at CEEG Awards 2019

George Miller

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BtoBet shortlisted for CEEG Awards
Reading Time: 1 minute

 

Sabrina Solda: “Pleased to be considered as one of the main contributors in the region for a market with immense potential”

BtoBet is pleased to note that it has been shortlisted in the Best Overall eSports Service Provider for this year’s Central and Eastern European Gaming Awards.

Sabrina Soldà, BtoBet’s Chief Marketing Officer, stated that BtoBet is always keen on improving its provision of iGaming technology to online casino and bookmakers alike, and the fact to be shortlisted in this important category demonstrates not only the validity but also the level of excellence of its core technology.

Soldà further added that eSports is surely one of the industry’s most interesting verticals, with its year-on-year increments making it the fastest growing market in the industry. “I perceive enormous growth in regards to eSports in the short to medium term, especially with the ever increasing use of smartphones and social media, which directly result in increased player engagement in this vertical.

“At BtoBet we do not only understand the true potential of this market, but more importantly what the players themselves want, and thus are always evolving our products to augment engagement and enhance the user experience.”

The CEEG Awards aim to reward the hard work of gaming software suppliers, operators and service providers that are active in the Central and Eastern European region. BtoBet will look forward to the 24th of September to find out the winners that will be announced at the exclusive event that will be held at The Ritz-Carlton in Budapest.

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