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Skillz to Host Record $250,000 eSports Tournament

George Miller

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Skillz to Host Record $250,000 eSports Tournament
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Skillz, the worldwide leader in mobile eSports, announced its Winter Championship, the world’s largest solitaire tournament. The upcoming event will more than double the amount awarded during the $100,000 Skillz Summer Championship in August 2018. The Winter Championship launches on March 13th in Solitaire Cube by Tether Studios.

Digital card games are projected to become a $2 billion industry by 2020 and have garnered considerable attention in the competitive gaming space. Blizzard’s flagship card game Hearthstone recently announced reaching 100 million users. Valve, the developers of Dota 2 and Counter-Strike, recently released its first game in 5 years, a card game titled Artifact.

Although solitaire was created over 200 years ago, the classic card game continues to be one of the world’s most popular and celebrated games. One of the finalists for the 2017 World Video Game Hall of Fame, Microsoft’s Windows Solitaire continues to get updates to this day, with an estimated 55 million digital solitaire games being played each day.

“Solitaire has a global fan base rivaling the likes of top titles such as Hearthstone or Counter-Strike,” says Andrew Paradise, CEO and founder of Skillz. “Skillz is providing the hundreds of millions of solitaire players around the world with a democratized platform on which to showcase their incredible talent.”

The Skillz Summer Championship in August attracted over 42,000 solitaire competitors. Skillz expects nearly 70,000 people to register and participate in the $250,000 event, with 2,000 players taking home part of the prize pool. The first place winner will earn $25,000 in prizes.

 

 

About Skillz:
Skillz, the leading mobile eSports platform, connects the world’s 2.6 billion mobile gamers through competition. In 2018, Skillz was named to Entrepreneur Magazine’s 100 Brilliant CompaniesForbes’ Next Billion-Dollar Startups, and the Entrepreneur 360. Skillz has also been named the #1 fastest-growing private company in America by Inc. Magazine and a CNBC Disruptor 50. Over 18 million gamers use Skillz to compete in mobile games across 13,000+ game studios. Founded in 2012, Skillz is headquartered in San Francisco and backed by leading venture capitalists as well as the owners of the New England Patriots, Milwaukee Bucks, New York Mets and Sacramento Kings. To learn more, visit www.skillz.com.

 

Source: Skillz

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Pringles extends ESL sponsorship for more competitions

Niji Narayan

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Pringles extends ESL sponsorship for more competitions
Photo Source: martechtoday.com
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Pringles, the US-based potato and wheat-based snack chips brand, has extended its sponsorship of ESL events to include eight more competitions.

The extension of Pringles’ deal will begin with IEM Katowice 2019. The other events that come under the purview of extension include ESL One Cologne, ESL One Hamburg, ESL National Championship SEE, ESL Meisterschaft Deutschland, and the German stream for the European Masters Fall Split. The snack-brand, owned by Kellogg Company, started sponsoring ESL One Hamburg in 2017.

“Pringles’ esports strategy is a prime example of agility in the light of new opportunities,” said Toan Nguyen, Executive Strategy Director and Associate Partner for Hamburg-based marketing agency Jung von Matt, which will continue supporting Pringles in its partnership with ESL. “They started small-scale in 2017 and expanded quickly over many international events in 2018. In 2019, Pringles will cover 8 events with not just Northern Europe, but also the CEE region as its new pillars! This strategy perfectly shows how brands can employ an open mindset combined with curiosity and dedication.”

In addition to logo presence, product placements, and an activation area including an esports fan edition on live competitions, Pringles’ extension with ESL will include a variety of other undisclosed activations, which were designed specifically for fans.

Dominik Schafhaupt, Kellogg Company’s Marketing Manager Snacks Northern Europe, said in a statement: “2018 was a very successful year for Pringles in Northern Europe. Especially in the field of esports we see a great development of brand perception and get very positive reactions from the community. Therefore, we decided to expand our foot print together with the ESL not only geographically but also qualitatively. At the moment we are finalizing new concepts with which we would like to address the community with even more relevant communication and activations, on-the-ground at events but also digital.”

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Betway grows esports presence with BLAST Pro Series

George Miller

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Betway grows esports presence with BLAST Pro Series
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Leading online bookmaker Betway has agreed a one-year deal to sponsor BLAST Pro Series. Spanning eight events around the globe over the course of the year, BLAST Pro Series is one of the most exciting and well-attended CS:GO tournaments in the esports calendar.

The deal, which includes an option to renew for another year, will grant Betway extended ‘backstage’ access, VIP hospitality and a host of branding both online and in stadiums.

Three events – Sao Paolo, Miami and Madrid – kick-off the 2019 series, with more expected to be announced in the coming weeks.

This latest development continues a highly successful 2019 for Betway, having signed two separate deals in esports sponsorship – Berlin International Gaming (BIG) and ESL – since the turn of the year.

Paul Adkins, Marketing and Operations Director at Betway, said:

“BLAST Pro Series is one of the most exciting tournaments on the calendar; you only have to look at the reaction of the fans – both in stadium and online – to last year’s edition to confirm this. With events in the series being held all across the world, we can’t wait to reach even more fans than ever before.”

Leo Matlock, Head of Commercial Solutions at BLAST Pro, said:

“Betway has been present in the esports community a long time and we are very excited to be collaborating with them. Betway prides themselves with sponsoring premium content so naturally we are thrilled that they want their brand associated with BLAST Pro Series, which is already an established and proven concept. It’s a grand validation for our product and we are looking forward to the partnership.”

Read about Betway’s latest sponsorship here: https://blog.betway.com/esports/blast-pro-sponsorship-announcement/

 

About the Betway Group:

The Betway Group is a leading provider of first-class entertainment across sports betting, casino, bingo and poker. Launched in 2006, the company operates across a number of regulated online markets and holds licences in the UK, Malta, Italy, Denmark, Spain, Belgium, Germany and Ireland. Based in Malta and Guernsey, with support from London, Isle of Man, Stockholm and Cape Town, the Betway team comprises over 1,000 people.

Betway prides itself on providing its customers with a bespoke, fun and informed betting experience, supported by a safe and secure environment. Betway is a member of several prominent industry-related bodies, including ESSA, the Independent Betting Adjudication Service (IBAS) and the Remote Gambling Association (RGA), and is ISO 27001 accredited through the trusted international testing agency eCOGRA. It is also a partner of the Professional Players Federation (PPF) and is a donor to the Responsible Gambling Trust.

In addition to the flagship Betway brand, the Betway Group operates a number of other brands including Dream Bingo, Bingo on the Box, Spin Casino and the Hippodrome Online Casino. For more information about Betway’s various products and licenced brands, please visit the Betway Group page.

 

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G2 Esports join hands with Red Bull to eSports racing team

Niji Narayan

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G2 Esports join hands with Red Bull to eSports racing team
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G2 Esports is going to launch an eSports racing team in partnership with Red Bull Racing. The team will initially compete in the F1 Esports Pro Series.

Christian Horner, Red Bull’s Team Principal said: “It is tremendously exciting to see this new direction being taken by the Team. We took part in F1 Esports last year and the response was incredibly positive. We are a Team who has always backed youth and this opportunity provides us with the potential to engage with a wider and younger audience, whilst becoming competitive in a rapidly expanding and exciting new discipline.”

The team will also compete in tournaments such as Forza Motorsport, Project Cars 2, rFactor 2, Assetto Corsa, and RaceRoom. It’ll also compete in the FIA Gran Turismo Sport World Championship.

Danny Engels, Head of Gaming Operations for G2 Esports added: “We are extremely excited to have two of the strongest and most successful brands in their respective worlds join forces. Esports racing connects our virtual environment with the real-life sport in a peerless fashion.”

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