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NRG eSports Announces New Partnership With The Leukemia & Lymphoma Society

George Miller

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NRG eSports Announces New Partnership With The Leukemia & Lymphoma Society
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NRG announced The Leukemia & Lymphoma Society (LLS), the global leader in the fight to end blood cancer, as the team’s new charitable partner through 2020. The collaboration reaches across the entire NRG organization and its subsequent teams and starts just in time for Blood Cancer Awareness Month in September and LLS’s 70th anniversary.

“I’m thrilled about this new partnership! It’s a great way for the NRG Family to give back to the larger community and drive a positive message,” said Brett Lautenbach, President of NRG. “This is a first of its kind partnership for us and we’re excited to help The Leukemia & Lymphoma Society get its message out to all of our fans and the community at large.”

The partnership will see NRG and its players raising awareness and driving donations through digital and live activations.

“LLS was founded 70 years ago by a family for families, and we are excited to team up with NRG to help bring us closer to our goal of creating world without blood cancer,” said LLS President and CEO, Louis J. DeGennaro, PhD. “Blood cancers, like leukemia and lymphoma, can strike anyone at any age and are the most commonly diagnosed cancers in children and young adults. We are so excited to partner with NRG Esports, a leader in the industry as this relationship will help expand our reach and spread awareness among young people about these diseases and the free services we offer to help patients of all ages.”

About NRG:
NRG Esports is a globally leading esports organization that fields competition across multiple gaming titles. Founded by former Vice President of Apple and co-owner of the Sacramento Kings, Andy Miller, NRG is led by a roundtable of experience and expertise stemming from traditional sports and tech industries alike; with investment from the likes of Shaquille O’Neal, Tiesto, Jennifer Lopez and Alex Rodriguez.

About The Leukemia & Lymphoma Society:
The Leukemia & Lymphoma Society is a global leader in the fight to end cancer. The LLS mission: Cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world, provides free information and support services, and is the voice for all blood cancer patients seeking access to quality, affordable, coordinated care.

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Eastern Europe

Ukraine’s UPEA Unveils Five-year Strategy for Esports Development

Niji Narayan

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Ukraine’s UPEA Unveils Five-year Strategy for Esports Development
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The Ukrainian Professional Esports Association (UPEA) has introduced its strategy of esports development in Ukraine for the next five years, as well as its structure and key objectives.

UPEA intends to raise funds, develop streaming studios, open an “esports ready” hotel, increase the number of international tournaments, attract investments, and more.

The Association plans to attract $100 million of investments, $42 million of which has already been made towards the purchase and development of the first “esports ready” hotel on the infrastructure base of the Dnipro Hotel. Another $20 million is planned to be invested into its reconstruction, according to a release.

“We want Ukraine to be among the world leaders, and today we have all chances to enter the TOP-5 countries with the most developed esports ecosystem,” Oleksandr Kokhanovskyy, Board Chairman for UPEA and Founder of Natus Vincere, said.

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eSports

Riot Games Announces First Official Global VALORANT Tournament – First Strike – To Crown Regional Champions

George Miller

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Riot Games Announces First Official Global VALORANT Tournament - First Strike - To Crown Regional Champions
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Riot Games announced First Strike, the first tournament organized and operated by the publisher for its newly released competitive 5v5 character-based tactical shooter – VALORANT. This global event will provide opportunities for players around the world to begin building their regional legacy through a series of tournaments.

First Strike will continue to build on the momentum of VALORANT esports by leveraging a decade of Riot Games’ industry-leading experience producing best-in-class esports events and broadcasts. Riot Games is also the largest global esports producer in the world, running and broadcasting weekly professional league competitions in multiple global regions, as well as winning multiple Emmys for the League of Legends World Championship, the world’s most viewed esports event.

“VALORANT is a deeply competitive title with global appeal and the necessary elements to become the next premier esport,” said Whalen Rozelle, Senior Director of Esports at Riot Games. “First Strike will provide our thriving competitive ecosystem with the platform to showcase their greatness, build regional legacy, and a foundation that will support the esport for years to come.”

First Strike will be a global set of tournaments, composed of multiple regional finals taking place across North America, Europe, CIS, Turkey, Asia, Oceania, Brazil, and the Middle East. Each region will host a series of merit-based qualifiers, resulting in multiple Riot-produced, top eight First Strike Finals, running from December 3 – 6. The winners will earn the right to call themselves the first official regional VALORANT champions. Both professional teams and aspiring amateur squads will have opportunities to qualify for the First Strike finals through online tournaments operated by premier esports organizations.

“Esports remains one of the best investments we can make to support our community for the long term,” said Anna Donlon, Executive Producer of VALORANT. “As we’ve already seen from the Ignition Series, there’s a huge demand and hunger for VALORANT to be played at a professional level, and we’re so excited to be starting that journey with fans, players, and organizations. As a development team, supporting the competitive world of VALORANT is one of our top priorities, and we are committed to this journey.”

Since its release, VALORANT has become one of the fastest growing esports, attracting massive online viewership and the commitment of numerous established professional players from a wide range of competitive backgrounds, as well as emerging discovered talent. To support the growth of VALORANT esports, Riot Games partnered with more than 20 premier event organizers to launch the VALORANT Ignition Series, delivering numerous tentpole competitions that attracted the attention of millions of fans. During the past six months, hundreds of VALORANT tournaments have taken place across a wide range of formats, awarding more than $1 million in prizes to teams and players all over the world.

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eSports

Virtus.pro launches a second CS:GO roster

George Miller

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Virtus.pro launches a second CS:GO roster
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Virtus.pro announces it’s second CS:GO team with young players from across Russia and CIS — VP.Prodigy. This is the second active youngsters team of the club that coexists with main rosters.

Sergey Glamazda, CEO of Virtus.pro: “After VP.Prodigy’s success in Dota 2 it became obvious that youngsters squads are the next big thing, that’s why we decided to continue on this path. There are a lot of different tournaments right now for our second roster to participate in, without interfering with our first roster. Two squads can successfully coexist in the ecosystem. Launching a second roster is yet another way for us to display our eagerness to develop young players and esports in general.”

Mikhail Artemyev, CS:GO branch manager: “We started off this summer searching for a team leader — a coach capable of leading young players.We have watched a ton of demos together and communicated with lots of players. Our main goal was to find not only skilled players, but also interesting personalities who could avoid conflicts and work together as a team. As far as I can tell, we’ve managed to build a perfect squad in terms of team morale and potential.”

VP.Prodigy CS:GO roster:

Aleksandr “mefixs” Ilukhin
Serhii “muR” Hres
Maxim “awesome” Zyuzko
Vadym “h1glaiN” Tanasiuk
Evgeny “Norwi” Ermolin
Vladislav “flash_1” Bykov (coach)

The first official tournament for VP.Prodigy will be announced soon.

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