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INTRALOT Delivers eSports Betting in Peru

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INTRALOT announces its Financial Results 1H21
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INTRALOT Group has successfully enabled the launch of eSports betting for its partner Intralot de Peru, supporting the leading lottery operator in Peru to enhance its sportsbook and offer an elevated player entertainment through content within one of the fastest growing segment of the online game market. The eSports games are offered in cooperation with Sportradar and include Counter Strike, League of Legends, Dota2, Star Craft II, Call of Duty and Overwatch. In addition, the offering includes Electronic Leagues of Fifa20 and NBA2K. Additional games will be introduced to the Intralot de Peru’s portfolio in order to further engage the current player community and attract new players.

“We are pleased to successfully introduce eSports betting in Peru and enrich our sportsbook,” said Mr. Alberto D’Angelo, CEO of Intralot de Peru. “As the leading betting operator in Peru, we continuously look at ways to expand the entertainment options for our players and enhance their experience; INTRALOT has been a trusted and reliable partner in this effort by demonstrating operational expertise both in retail and digital helping us grow our operation.”

“We are excited to continue to innovate with our long-term partner Intralot de Peru and create value that capitalizes on the transformative power of our technology,” said Mr. Christos Dimitriadis, INTRALOT’s Group CEO. “In a booming market like eSports betting, it’s all about gaining a first-mover advantage and Intralot de Peru has proven its forward-looking strategy by trusting INTRALOT’s proven solutions and world-class customer service that will drive the Lottery’s growth and ensure increased returns for the Peruvian community.”

Up until recently, eSports betting has remained under the radar, but market research indicates betting on eSports is growing just as fast, if not faster, than eSports itself. As COVID-19 pandemic continues to create an unprecedented disruption at the gaming industry due to the suspension of the most popular sports betting competitions and leagues, eSports betting is getting more popular and offers an attractive alternative proposition that responds to the increased demand for content. According to H2 Gambling Capital’s projection, the gross win from eSports betting will grow by almost 40% this year and is expected to double in size by 2024.

eSports

BLAST and British Esports Team Up to Bolster UK’s Esports Industry During Landmark Year For the Industry

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BLAST, the global esports entertainment company, and British Esports, the national body for esports in the UK, have announced a strategic partnership during a landmark year for the UK industry.

This collaboration will focus BLAST and British Esports efforts on political lobbying, grassroots development, education, careers, and professional development. The partnership comes during a historic year for the UK esports industry, with a record number of tier one esports events taking place, helping to position the region as a global hub for esports and gaming.

With the UK holding an 6% share of the global esports market and the global sector expected to reach $1.6 billion by the end of this year, this partnership aims to capitalise on this momentum and foster further growth.
Robbie Douek, CEO of BLAST, said: “This partnership with British Esports is a pivotal step in our mission to support the esports ecosystem in the UK. By focusing on key pillars together, we aim to create a sustainable and inclusive environment that encourages growth and professional development at every level. This year alone, the world’s biggest game publishers are choosing the UK as a destination for their esports ecosystems and arena events, helping position the region as a global hub for esports and big-scale events.

This partnership with British Esports will allow us bridge the gap between tier one arena events and grassroots esports.”
Chester King, CEO of British Esports, said: “2024 is a landmark year for esports in the UK as we host some of the most iconic global esports events.

This is an incredible opportunity to leave a legacy from grassroots to professional that promotes the UK as a leading global destination for esports. That is why we were thrilled when Robbie and the team at BLAST visited our National Esports Performance Campus in Sunderland earlier this month to finalise our partnership. This collaboration between two leading British esports organisations will not only help to solidify the UK as a leading hub for esports but also ensure that we are nurturing the next generation of talent and providing them with the tools and opportunities they need to succeed.”

The partnership comes in a month where London is set to host two tier one esports arena events in consecutive weeks, with the BLAST Premier Spring Final taking place in Wembley Arena this week and the RLCS London Major in Copper Box Arena next week. These combined events will see more than 25,000 fans watch live esports events in-person in the United Kingdom in June alone.
To mark the launch of the partnership, Robbie Douek, CEO for BLAST, recently met Dave Martin, SVP for British Esports, for a tour of the National Esports Performance Campus in Sunderland.

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eSports

Intel® Extreme Masters Cologne 2024: All 16 teams set to compete in the 10 year anniversary event

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From August 10 – 18, 16 top Counter-Strike (CS) teams will battle it out during Intel® Extreme Masters (IEM) Cologne 2024 for a share of the $1,000,000 prize pool, a win in the race to secure the Intel® Grand Slam V, and the coveted trophy. Today, we are thrilled to share with you the full lineup of teams competing in the celebratory event.

IEM tournaments are the pinnacle of esports competition for players worldwide and are at the heart of excitement for fans from around the globe. This year, we are celebrating our 10 year anniversary at the LANXESS arena as the final three days of IEM Cologne 2024 will once again take place in the iconic and packed-out arena in Cologne, Germany.

Also dubbed the Cathedral of Counter-Strike, the event’s significance lies in its long-lasting traditions and ability to consistently deliver legendary moments. This year, everyone is invited to go on a trip down memory lane and to experience the world’s best CS teams to-date playing CS2 for the first time on stage in Cologne.

The teams competing at IEM Cologne 2024 are:

  • Team Spirit (IEM Katowice 2024 winner)
  • FaZe Clan (IEM Chengdu 2024 winner)
  • MOUZ (ESL Pro League Season 19 winner)
  • G2 Esports (IEM Dallas 2024 winner)
  • Team Vitality (ESL World Ranking Global)
  • Natus Vincere (ESL World Ranking Global)
  • Astralis (ESL World Ranking Global)
  • Virtus.pro (ESL World Ranking Global)
  • ALTERNATE aTTaX (Online Qualifier Germany)
  • HEROIC (ESL World Ranking Europe)
  • Eternal Fire (ESL World Ranking Europe)
  • Team Falcons (ESL World Ranking Europe)
  • Complexity Gaming (ESL World Ranking North America)
  • 9z Globant (ESL World Ranking South America)
  • The MongolZ (ESL World Ranking Asia)
  • FlyQuest (ESL World Ranking Oceania)
  • Team Liquid (ESL World Ranking Global)
  • Imperial Esports (ESL World Ranking Global)
  • FURIA Esports (ESL World Ranking Global)
  • BIG (ESL World Ranking Global)
  • BetBoom Team (ESL World Ranking Global)
  • paiN Gaming (ESL World Ranking Global)
  • MIBR (ESL World Ranking Global)
  • SAW (ESL World Ranking Global)
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eSports

SIS strengthens bet365 partnership with global launch of eSoccer product

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SIS strengthens bet365 partnership with global launch of eSoccer product
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Operator significantly enhances content offering around the world

SIS (Sports Information Services), the leading content supplier of 24/7 live betting services, has agreed a landmark deal with long-term partner, bet365, to deliver its comprehensive eSoccer portfolio across all regulated markets and boost the renowned operator’s global offering.

The integration of the complete suite of H2H Global Gaming League™ eSoccer matches will see bet365 benefit from the increase in betting opportunities which are proven to maximise engagement and margin.

The agreement considerably strengthens SIS’ Competitive Gaming offering across the globe with eBasketball already live. The addition of eSoccer contests means more than 150,000 events will now be available on the world’s leading sports betting operator’s online platform.

Built specifically for sportsbooks, SIS’ H2H Global Gaming League™ is proven to deliver superior margins, adding as much as 10% in value to operators. Professional gamers take part in all eBasketball and eSoccer matches which are produced entirely in-house at SIS’s UK-based secure studios.

Competitive Gaming is the only product available on the market to have been awarded the Esports Integrity Commission’s (ESIC) Gold Standards. The highest possible accreditation created to set unmatched levels of integrity and safety in the industry, it has trained referees overseeing every contest.

Paul Witten, Managing Director EMEA at SIS, said: “We are very pleased to launch our eSoccer product as part of our long-term partnership with bet365.

“It is evident that customers have taken to our fast-paced, highly competitive short-form action and engage with the many available betting opportunities and we expect this to continue with the integration of our complete Competitive Gaming offering across regulated markets.”

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