FUN88 has renewed its association with English Premier League football club Tottenham Hotspur as its Official Betting Partner for Asia and Latin America, marking the milestone 10th anniversary of the partnership.
FUN88 will continue its ongoing work with the club across a series of activations to engage with fans in both mature and emerging Asian markets. The brand has also developed a popular presence on social media, bolstered by Tottenham Hotspur’s global following, with thousands of Spurs supporters interacting with its accounts and many benefitting from its competitions and prize giveaways over the past decade.
The cohesive collaboration will also leverage an increasing number of dedicated local channels and promotional activity, all focused on engaging and retaining this established audience both pre-game and in-play.
In addition, FUN88 will renew its branding presence on LED perimeter boards inside the Tottenham Hotspur Stadium, the largest club stadium in London, and amongst the most commercially valuable and premium pitch-side media spaces in the Premier League.
While FUN88 continues to develop its online offerings for sports fans around the world, this latest landmark underscores its commitment to international growth and fostering fan-friendly engagement within a responsible gaming culture.
Todd Kline, Chief Commercial Officer at Tottenham Hotspur, said: “We are delighted to renew our partnership with FUN88, building on a 10-year relationship. We look forward to this next phase and working together to continue to engage our fans in Asia and Latin America.”
A FUN88 spokesperson said: “We are naturally thrilled to extend our relationship with Tottenham Hotspur. Indeed, we have seen our brand grow and develop in tandem with Tottenham Hotspur over the last ten years.”
“FUN88 is confident that this continued collaboration will help us to consolidate our position as one of the leading gaming and entertainment platforms in Asia. Our members will see much more in terms of Tottenham Hotspur team interaction and exclusive offerings, so keep an eye out for a range of forthcoming campaigns with the club!”
FUN88 provides one of the widest offerings of markets and odds for the sports bettor. Customer satisfaction and entertainment is at its heart, via the latest technology and games, alongside impeccable and personalised customer service.
INTRALOT signs a new seven-year agreement with Magnum Corporation in Malaysia
INTRALOT is pleased to announce the signing of a new agreement with Magnum Corporation Sdn Bhd, a leading gaming company in Malaysia. This agreement follows the successful outcome of an international call for tenders issued by Magnum Corporation in 2022. The term of the new agreement is for seven (7) years, with an option for two extensions of five (5) years each, thereby providing the opportunity for another seventeen (17) years of strategic and productive collaboration with Magnum Corporation.
INTRALOT will help enhance Magnum Corporation’s current retail offering through a seamless transition to its modern LotosX Omni ecosystem. Comprising of LotosX Central Gaming System, PlayerX Player Account Management System, RetailerX Retailer Management System, DMS Device Management System, PhotonX Gaming Terminals, Canvas Content Management System, and Orchestrator, LotosX Omni will enable Magnum Corporation to implement a comprehensive omnichannel strategy to seamlessly engage their customers across both traditional and digital channels, promising to enhance customer experience and improve productivity.
The CEO of Magnum Corporation Sdn Bhd, Dato’ Lawrence Lim Swee Lin, commented: “Magnum Corporation is proud to continue this partnership with INTRALOT, a steadfast ally in helping us grow our business, and to innovate the gaming experience for our customers. With our industry expertise and INTRALOT’s cutting-edge technology, we are crafting a future of innovation together, creating a more immersive gaming experience with enhanced levels of personalization and security, both in our retail and digital spaces.”
Mr. Marios Mitromaras, CEO of INTRALOT Australia, stated: “We are very pleased to keep working with Magnum Corporation. Our continued collaboration is a partnership built on trust, understanding and a shared commitment in elevating gaming excellence for their customers. INTRALOT has an established presence in the country since 2006, helping Magnum Corporation grow its business and create value for the local community. We look forward to deploying our cutting-edge technology and high-quality operating services as Magnum Corporation continues to push boundaries and take steps to modernize their player experience.”
Resorts World Genting Shuts Two of its Three Casinos for Upgrades
Genting Bhd’s Resorts World Genting has temporarily closed two of its three casinos.
The announcement was posted on the company’s website that Genting Casino 1 (Circus Palace) and Genting Casino 2 (Hollywood) are now closed, effective from February 28, 2024 until further notice for upgrades.
“In our ongoing effort to improve our operational efficiency and enhance the gaming and entertainment experience for our guests, we continuously upgrade our facilities. This will involve temporarily closing certain sections of our casino to facilitate the improvements,” reads the message on its website.
“Our gaming operations continue to operate as usual.”
SOFTSWISS Sportsbook Wins Innovative E-sports Product at SPiCE South Asia 2024
SOFTSWISS, a global tech expert with over 15 years of experience in iGaming, announces the triumph of its Sportsbook at the SPiCE South Asia Eventus Awards 2024. The solution clinched the Innovative E-sports Product of the Year title.
The SPiCE South Asia Eventus Awards brought together industry leaders to celebrate excellence and innovation within the gaming landscape in India and Sri Lanka. This year, the event focused on regulatory updates, regional gaming trends, and best practices. The Innovative E-sports Product of the Year award honours the most innovative product that has significantly impacted the esports community.
This accolade solidifies the SOFTSWISS Sportsbook position as a reliable sports betting software platform with a gamification focus, which can be seamlessly integrated with any existing casino platform on the market. It celebrates the product’s unique and innovative features that enhance the overall esports experience for players, fans, and industry professionals.
Last year, the SOFTSWISS Sportsbook team observed a significant rise in esports. This category became one of the top four most favoured sports by Bet Count, with Counter-Strike leading the pack.
The award is a prominent edition to the product success story, including its recent achievements:
- Obtaining the GLI-33 certificate and MGA licence
- Partnership with the Sportradar Integrity Exchange for real-time monitoring and detection of suspicious betting behaviour
- Integration with the Game Aggregator and the Jackpot Aggregator via a single API for more gamification and jackpot opportunities
- Improvement of iFrame Authentication and Deposit Forms for third-party clients.
Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, expresses his delight: “We are incredibly proud to achieve the ‘Innovative Esports Product of the Year’ title. This recognition reflects the tireless efforts and dedication of the entire team, who strive to understand player needs, develop our product, and deploy creative approaches in our solutions to keep pace with the dynamic world of iGaming and esports in particular. I want to extend our gratitude to our reliable partner, Oddin.gg, for their invaluable collaboration, which played a significant role in this achievement. This award is a powerful motivator for us to continue pushing boundaries and delivering exceptional experiences for players worldwide.”
SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.
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