New Account Manager further diversifies growing Thunderkick team

Independent slots studio Thunderkick has unveiled Ariadna Ölund as new Account Manager to support its LatAm expansion goals.

The addition of Ölund continues Thunderkick’s employee diversification – following the arrival of native Italian Andrea Brioschi last year – as the provider continues to develop and tailor its product offering towards targeted markets.

Ölund will join the wider team at the Stockholm headquarters before travelling to SBC Lisbon just four weeks after starting the role, with the Account Manager keen to build relationships and meet prospective clients face to face.

Ölund has a wealth of experience in the marketing sector, previously occupying the positions of PR Communications Manager and Marketing Communications Manager. Born in Barcelona and now based in Stockholm, Ölund will bring valuable Spanish language skills to Thunderkick as the supplier targets further development across the globe.

Thunderkick debuted on the LatAm stage in Q2 of 2023, launching in Mexico with Rush Street Interactive-owned Rushbet. It has since amplified that presence, with Ölund appointed to forge relationships with leading brands in regulated markets such as Mexico, Colombia, and Paraguay.

Svante Sahlström, Chief Commercial Officer at Thunderkick, said: “We are excited to welcome Ariadna to the Thunderkick team. This region remains a focal point for commercial growth, and we have no doubt Ariadna will be pivotal in supporting our Latin American expansion.”

Ariadna Ölund, LatAm Account Manager at Thunderkick, added: “I am delighted to have joined such an innovative company in the industry and am looking forward to building relationships that allow Thunderkick to enhance its footprint on the global stage.”

Spinomenal, the leading iGaming content provider, has struck a new agreement to supply its extensive slots portfolio to Hrvatska Lutrija, the National Lottery of Croatia. Intralot is the technology partner of Hrvatska Lutrija, and Spinomenal games are made available via the Bragg Gaming Group aggregation platform.

Hrvatska Lutrija will go live with Spinomenal’s wide games portfolio that includes Athena’s Glory, Book Of Fairytale Beauties and Lucky Jack – Lost Jungle amongst others. In addition to that, the National Lottery will go live with special content designed specifically for the Croatian brand.

Lior Shvartz, CEO for Spinomenal commented: “We are excited and pleased to begin working with a key player in the Croatian market such as Hrvatska Lutrija. Croatia is an important market for us so collaborating with the national lottery is a significant step forward for us.”

Soft2Bet is delighted to announce that it will be hosting an exclusive workshop on Motivational Engineering Gaming Application (MEGA), its revolutionary gamification solution during the SBC Summit Lisbon 2024!

Soft2Bet, the iGaming industry’s leading provider of turnkey solutions, will once again be driving thought leadership at the SBC Summit Lisbon with the company hosting a must-attend workshop on Motivational Engineering Gaming Application (MEGA), the leading gamification solution in iGaming.

Senior company leaders will also be taking part in panel discussions on key business trends to look out for in the future and how iGaming can maintain sustainable commercial growth whilst balancing regulatory compliance and player protection.

BECOME MEGA WORKSHOP – SBC SUMMIT LISBON 2024 

Senior Sales Manager, Ben Scobie-Trumper, will be hosting an exclusive workshop on Motivational Engineering Gaming Application (MEGA), Soft2Bet’s revolutionary gamification solution that increases engagement and revenues for our partners. Product Manager, Olga Melnyk, will be on site for deep-dives regarding MEGA integration and back-office. Registrations are open to all delegates until 20 September.

What: Soft2Bet MEGA Workshop 

Where: SBC Summit Lisbon 2024 – Soft2Bet Stand #C160

When: 25 September 2024, 14.30PM

Attendees are advised to arrive 10 minutes before the start of the presentation, which will last 30-40 minutes and will be followed by a Q&A session that will provide an opportunity to get into the details of MEGA and why it is the standout gamification solution for iGaming operators. The sales team will be on site for any questions or additional insights. There will also be cocktails from 15.30PM to close the event, don’t miss it!

SOFT2BET PANEL SPEAKERS – SBC SUMMIT LISBON 2024

Leaders of Tomorrow: the talent, tech and trends of the next decade

Soft2Bet’s Chief Business Development Officer Martin Collins will be taking part in a panel on the key talent, tech and trends iGaming companies should look out for in the next decade in order to capture audiences, market share and growth.

Where: SBC Summit Lisbon – Conference Room 1

When: 24 September 2024, 12.45PM

Exploring the Balancing Act: Regulation vs. Player Protection in New Player Acquisition

Soft2Bet General Counsel David Yatom Hay will debate how iGaming companies can best  navigate complex regulatory landscapes and find the balance between compliance, customer acquisition, player protection and driving sustainable commercial growth.

Where: SBC Summit Lisbon – Conference Room 2
When: 24 September 2024, 15.30 PM