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WA.Africa Market Expansion: WA.Technology’s Vision Unfolds at SiGMA Africa

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WA.Technology proudly confirms its attendance at the upcoming SiGMA Africa 2024 iGaming event. WA.Technology is enhancing its footprint across Africa via fresh iGaming experiences tailored for the African audience with its newly upgraded WA.Platform and African-specific WA.Africa omnichannel platform.

WA.Technology will present its full spectrum of B2B iGaming solutions at Booth 04S at the second edition of SiGMA Africa.

It takes place 11 – 13 March at the Sun Exhibits – GrandWest Casino and Entertainment World, in the heart of Cape Town, South Africa. Thousands of visitors can explore the latest trends in African iGaming and network over three days and enjoy insightful panels alongside the SiGMA Africa Awards.

Central to WA.Technology’s showcase will be the WA.Africa platform, specifically engineered to address the unique needs and preferences of the African market. WA.Africa emphasises omnichannel flexibility, seamlessly integrating mobile, retail, and online gaming experiences enhanced with AI-driven customisation and gamification powered by a knowledgeable regional team.

WA.Africa is part of a joint venture with respected African iGaming experts NE Group. NE Group has an established presence in Africa and has substantial expertise in creating successful platforms explicitly designed for the African market.

WA.Africa incorporates various versatile and captivating features to drive traffic for increased acquisition, engagement and retention while offering enjoyable tailored experiences for players, including:

  • Retail and online functions applied to land-based operations.
  • Mobile-first responsive design.
  • Data-driven BI reporting and dashboard tools.
  • Real-time performance tracking engine.
  • Certified live feed and odds feed integration.
  • Intelligent and flexible PAM.
  • Reactive CMS and CRM capabilities.
  • Auto and manual bonus management system.
  • Risk and trading management through Sportradar MTS
  • Wide range of adaptable betting features.
  • Automated KYC, fraud, and responsible gaming system.
  • Multi-affiliate system.

WA.Africa’s flexibility makes it ideal for operators looking to enter or expand within the region. Thanks to WA.Africa’s market specialists, the platform ensures operators can offer their customers a rich and engaging experience for African players and positions WA.Technology as a key player in the continent.

Visitors will also discover the updated WA.Platform, now more engaging and rewarding after significant enhancements. Highlighted at ICE London 2024, it introduces player-centric innovations such as a Casino AI tailored to individual behaviours, an AI-powered, localised CMS, and extensive customisation for brands and players. With improved back office support, advanced reporting, a versatile dashboard, a user-friendly site editor, upgraded security, and a contemporary design, WA.Platform ensures a personalised, secure, and immersive gaming experience for all users.

WA.Technology continuously seeks betterment, as demonstrated by new game options from WA.Fantasy and WA.Lottery – two of WA.Technology’s fastest-growing verticals – that proved popular hits at ICE London 2024 in an exciting fantasy and lottery free prize giveaway. Explore these innovative gaming solutions firsthand at SiGMA Africa Booth 04S.

At the recent SBC Summit Rio, poker enthusiasts enjoyed a unique, free-to-enter tournament hosted by WA.Technology that served as an ideal prelude to the Brazilian event.

WA.Technology’s fully optimised sports betting vertical WA.Sports will attract significant attention. WA.Sports provides an extensive range of betting options on global sports events, 500,000 pre-match and 360,000 live events,
complemented by the latest features such as live betting, cashout options, and tailored demographic marketing for African audiences.

Attendees can also learn more about WA.Casino, the ultimate end-to-end solution for launching a bespoke, feature-rich online casino that provides access to 6800+ games and 70+ top providers through a single API integration. Its complete customisation, rapid go-live capabilities, and extensive managed services ensure superior client satisfaction and player experience.

SiGMA Africa celebrates the continent’s immense growth potential and WA.Technology is eager to highlight its diverse range of unique, bespoke and client-centric products and services that meet the specific needs of African operators and players.

For more information about WA.Technology and its full spectrum of iGaming solutions, arrange to meet the team at Booth 04S during SiGMA Africa.

 

 

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Africa

CSA Appoints IMG ARENA as Official Data Supplier and Betting Live Streaming Partner

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Cricket South Africa (CSA) announced IMG ARENA, OpenBet’s sports data and streaming products arm, as its exclusive official Cricket South Africa Data Supplier and Betting Live Streaming Partner.

IMG ARENA, in partnership with CricViz, will collect detailed data, both live and in-venue, for CSA’s domestic and international matches spanning a wide array of competitions, from bilateral series to domestic leagues.

Data for international matches will be gathered across Men’s and Women’s Test, ODI, and T20I formats, while domestic matches will see data collection for Men’s 4-day, 50 Over and T20, as well as the Women’s 50 Over and T20 formats. The data will then be distributed by IMG ARENA to more than 460 regulated sportsbook operators worldwide. IMG ARENA will also distribute live streams of CSA matches to the global betting industry.

Mark Wrigley, Vice President & Head of Rights at IMG ARENA, said: “IMG ARENA is serving fans and sportsbook operators across a wide breadth of sports and markets around the world. Alongside CricViz, we’re excited to partner with Cricket South Africa to bring fans the ultimate sportsbook experience incorporating reliable, informed data and live streaming.”

CSA Chief Executive Officer, Pholetsi Moseki, said: “Our partnership with IMG ARENA is poised to revolutionise the way detailed data is collected, both live and in-venue. This collaborative endeavour will introduce South African cricket to a fresh betting audience, and we are extremely excited about this opportunity. We are collectively shaping the future of sports data collection and broadcasting, setting new standards of excellence in the industry.”

The deal further diversifies IMG ARENA’s portfolio of data and streaming rights, adding CSA to its breadth of sports properties including soccer, tennis, golf, basketball, mixed martial arts and more.

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Africa

Booming Games Enters South African Market in Partnership with Intelligent Gaming

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Booming Games, a leading slot provider, is extremely pleased to announce the launch of their highly immersive games for the South Africa online gaming market.

The South African online gaming market is renowned as one of the world’s most exciting emerging regulated markets. Booming Games, in collaboration with Intelligent Gaming South Africa, has successfully completed localization testing and certification. The company extends its gratitude to Intelligent Gaming for their dedicated efforts in helping achieve this milestone. With this accomplishment, Booming Games eagerly anticipates distributing its innovative and engaging games across the entire Intelligent Gaming network.

Solomon Godwin, Head of Africa at Booming Games, said: “South Africa is key to our development goals, so it’s exciting to get on board with a partner such as Intelligent Gaming. Their insight and experience in South Africa are essential, and we’re thoroughly looking forward to working with them”.

Marc Plaxton Harrison, Managing Director at Intelligent Gaming, said: “It’s such an exciting suite of games, and our network is very excited about the launch. In the coming weeks, our network of over 30 popular operators will be able to offer fantastic games like Buffalo Hold and Win, Burning Classics Go Wild, Gold Gold Gold, TNT Bonanza, Cash Pig and Flaming Chilies”.

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Africa

Springbok Casino Showcases Winter Survival Strategies of South Africa’s Wildlife in ‘Mzansi’s Winter Wonders’ Feature

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Springbok Casino Showcases Winter Survival Strategies of South Africa’s Wildlife in ‘Mzansi’s Winter Wonders’ Feature
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This July, Springbok Casino invites all players to celebrate ‘Mzansi’s Winter Wonders’, a tribute to South Africa’s incredible wildlife and their unique adaptations to the winter season. From gentle elephants to resilient rhinos, these stories highlight the incredible behaviors and survival strategies of ten animals during the colder months.

Lion dads are the epitome of relaxation, often sleeping up to 20 hours a day. However, when danger threatens their pride, these seemingly lazy kings become fierce protectors. During the colder months, they rely on strong family bonds within the pride, while lionesses take advantage of the longer winter nights to stalk their prey more effectively.

With the vegetation thinning out, Elephants rely on their excellent memory and social knowledge to locate resources.

African Penguins are resilient birds who rely on their dense feathers to keep warm as they swim in the chilly waters hunting for fish.

Relying on their strong sense of smell, Rhinos spend the winter months locating the last remnants of edible plants and can often be seen visiting waterholes more frequently, ensuring they stay hydrated.

With less foliage, spotting prey becomes easier, and Eagles take full advantage with their keen eyesight. Eagle pairs use the winter to strengthen their bonds and are often seen soaring together and performing aerial displays.

Meerkats will dig deeper and more complex burrows to avoid the chill. Their intricate tunnel systems provide warmth and safety, allowing them to huddle together during cold nights.

The feature also highlights how Black-backed Jackals, kudus, Vervet Monkeys, and Baboons alter their foraging patterns and habits during the winter months.

To honour South Africa’s resilient wildlife, for the month of July, Springbok Casino is offering players 25 free spins on its new Cosmic Crusade slot.

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