The Australian Communications and Media Authority (ACMA) has requested the Australian internet service providers (ISPs) to block more illegal offshore gambling and affiliate marketing websites.
The sites include:
Golden Lady Casino
No Deposit Friend
No Deposit Bonus Blog
Online Casino Australian
The ACMA undertook investigations that found them to be operating in breach of the Interactive Gambling Act 2001.
Website blocking is one of a range of enforcement options to protect Australians against illegal online gambling. Since the ACMA made its first blocking request in November 2019, 375 illegal gambling websites have been blocked.
Over 150 illegal services have also pulled out of the Australian market since the ACMA started enforcing new illegal offshore gambling rules in 2017.
Catena Media Expands Strategic Review to its European Business
Catena Media has announced that it is expanding the strategic review it initiated on 20 May 2022 to its entire European online sports betting and casino affiliation business.
The European business, consisting of online sports betting and casino affiliation assets acquired prior to mid-2018, has faced challenges in recent years. These relate to regulatory changes in markets including the UK, Sweden, Germany and, most recently, the Netherlands. They also reflect general market developments in Europe, which have affected casino operations in particular.
The expanded strategic review seeks to identify efficiencies in Catena Media’s European operations and to increase the group’s focus on higher margin opportunities within the region. The intention is to free up resources to capitalise on growth opportunities in the fast-growing North American business and in the Asia-Pacific and Latin American regions, thus creating maximum value for the company and its shareholders going forward.
The group aims to pursue annualised savings of at least EUR 5m in operational and capital expenditures. Following applicable laws and relevant regulations, Catena Media will start reviewing its European product portfolio and cost base and enter into a formal consultation process for potentially affected UK- and Malta-based roles. The company intends to provide an update on the outcome before the end of September.
GiG signs extended partnership for Comply with European operator Novibet
Gaming Innovation Group Inc. (GiG), has extended its agreement with European gaming operator Novibet for its automated affiliate marketing compliance and screening tool, GiG Comply.
GiG’s automated marketing compliance solution enables operators like Novibet to scan web pages for content including links, iGaming code red words and regulatory requirements across multiple jurisdictions. It works by using its rules engine to analyse real snapshots from affiliates’ campaigns and provides operators with the promotional content that is being used in their brands’ promotions.
It is a flexible tool, which allows operators to set-up their own criteria and checklist parameters and can be tailored to cover any market-specific requirements, helping to ensure that operators remain compliant in multiple jurisdictions.
GiG Comply will continue to help Novibet to remain proactive and in control of its marketing compliance by ensuring affiliates are fully aligned with their brand and responsible gaming requirements.
Jonas Warrer, CMO at GiG, said:“ It’s always a proud moment when one of our partners decides to continue to place trust in GiG Comply. Extending the partnership shows that our marketing compliance tool reflects Novibet’s commitment to sustainability and responsible gaming. We look forward to continuing to support them with their affiliate marketing compliance ”
George Gerakanakis, International Affiliate Manager at Novibet, said: “Providing an engaging yet safe and fully compliant gaming experience is the trifecta of our operations, at Novibet. We set the standards of compliance very high and as we move forward, we are confident to have built such a strong partnership with GiG. With the recent extension of our partnership, the relying GiG Comply tool will continue to support the affiliate compliance team across the regulated markets we operate in.”
Affilka by SOFTSWISS implements CPL commission model
The leading affiliate marketing platform Affilka by SOFTSWISS broadens the capabilities of its commission constructor by adding the CPL commission model. All Affilka’s clients can now take advantage of CPL deals, allowing them to pay a fixed fee for every player registration.
The new commission plan provides additional opportunities to affiliates and operators. Unlike the CPA commission model, which requires specific actions such as a deposit or further gaming activity from players upon registration, the CPL deal provides payments for all registrations. However, operators can exclude commissions for players who have not been verified, who have another account in the casino, have been disabled, or have set a self-exclusion limit.
Affilka’s commission constructor is a flexible instrument that also allows operators to choose particular countries for CPL deals and apply a different fee rate for different GEOs if needed.
“Implementing CPL deals is another logical step in the development of our product. They offer a wealth of opportunities both for affiliates and operators. They’re great for affiliates who are just starting out in the iGaming vertical or those who want to test out new brand offers and their conversion rates as well as new GEOs. Through CPL deals, iGaming operators can increase brand awareness and attract affiliates from other niches. CPL pays less than CPA, but converts better. To reap most benefits, you need to factor in traffic quality. Luckily, our commission constructor allows you to set various rules for a CPL reward to be triggered,” noted Anastasiya Borovaya, Head of Product at Affilka by SOFTSWISS.
Affilka by SOFTSWISS – a fast-growing affiliate marketing platform – recently passed the milestone of 150 clients in its portfolio. Over the last two months, Affilka has started partnerships with 10 new brands. Expanding its customer base, the product team is constantly improving the functionality and quality of service.
SOFTSWISS is an international iGaming company supplying certified software solutions for managing gambling operations. The expert team, which counts 1,300+ employees, is based in Malta, Poland, Georgia, and Belarus. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013 SOFTSWISS was the first in the world to introduce a bitcoin-optimised online casino solution.
Subscribe to our News via Email
Bacta to host Social Responsibility Exchange in November
Massive News for the Esports Industry with Potential Inclusion in the Commonwealth Games
Nigma Galaxy female CS:GO Champions: New docu-series follows rise to becoming champions
Week 32/2022 slot games releases
Wazdan expands Swiss reach with Casinò Lugano agreement
Smarkets Fined £630,000 for AML and Social Responsibility Failings
WHEEL OF LEGENDS, THE BRILLIANT ADDITION OF ZITRO AT BINGO ROMA IN MADRID
Blueprint Gaming invokes wins from the gods in Eye of Horus The Golden Tablet Jackpot King
New research from Niko Partners: Asia share of the global esports market continues to grow
NODWIN Gaming’s first-ever televised BGMI Master Series breaks viewership records on Television
Thought Leadership/Q&A with Thomas Aigner head of business development at Ibex.ai discussing the future of CRM
Exclusive Q&A with Warren Russell CEO/W2 Global Data
EGT’s G 50-50 C VIP Model Makes Northern Cyprus Debut at Concorde Nicosia and Bafra Casinos
Stakelogic launches Super6Timer in the Netherlands
ACMA: National Gambling Self-exclusion Register One Step Closer
Evoplay delivers thrilling sequel with Burning Aces. Jackpot
Interviews5 days ago
Personalisation in sportsbook roundtable
eSports4 days ago
Indian DOTA 2 Team Scripted History once again, won the bronze medal at Commonwealth Esports Championship 2022
Bitcoin4 days ago
Which altcoins can you use for gambling when bitcoin is crashing?
eSports5 days ago
WePlay Esports is a finalist of Ragan’s 2022 Video, Visual & Virtual Awards
Latest News5 days ago
Path to Play: What is it, and what does it mean for the gambling industry?
Asia3 days ago
Esports Fan Engagement Startup STAN Collaborates with Multiple Renowned FreeFire Creators in India
eSports5 days ago
IMSA Launches New Esports Global Championship
Gambling in the USA5 days ago
Gaming Americas Weekly Roundup – August 1-7