The Hungarian national lottery company, Szerencsejáték Privately Held Company Limited, becomes EveryMatrix’s sixth global lottery client and coincides with the launch of the country’s online sports betting regulation.
B2B iGaming technology provider EveryMatrix has been awarded the public tender to provide the Hungarian state-owned gaming and lottery operator Szerencsejáték Privately Held Company Limited with an end-to-end suite of advanced digital sports betting software solutions and services for its online brand TippmixPro.
Designed to create the ultimate online sports betting experience in the newly regulated market, the multi-year agreement was awarded to EveryMatrix after a 15-month competitive procurement process with more than 25 bidders.
EveryMatrix technology will transform the Hungarian national lottery company and its TippmixPro brand’s digital sports betting offering by integrating its award-winning OddsMatrix sportsbook platform and data feeds ensuring maximum productivity, stability, and scalability.
In addition, EveryMatrix will provide a full range of state-of-the-art turnkey software solutions and services across player account management; virtual sports; bonusing, acquisition, retention, and reactivation; payments and affiliate management.
The agreement comes at the ideal time for Szerencsejáték Privately Held Company Limited following the Hungarian government’s decision to regulate online sports betting which went live on January 1st, 2023.
EveryMatrix has won several World Lottery Association (WLA) and European Lotteries (EL) agreements including Norsk Tipping (Norway), OPAP (Greece), National Lottery (Malta) and Veikkaus (Finland).
Launched in 1991 Szerencsejáték Privately Held Company Limited is a leading operator in the Hungarian online sports betting market and one of the largest businesses in the country. It is a member of the WLA and offers multiple products including lottery games, lottery tickets and sports betting with more than 7,700 nationwide sales points.
The Hungarian national lottery company makes a significant annual contribution to the country’s stable economic growth, financing community, cultural, social, health and sporting initiatives and returns approximately two-thirds of its net gaming revenue – in the form of taxes, fees, contributions, dividends – to the state budget to finance public projects.
Stian Hornsletten, Chief Commercial Officer at EveryMatrix, said: “Since 2016 we have made significant inroads in the lottery sector and now work with some of the biggest organisations in the world, powering and servicing their digital offerings to millions of their customers.
“Winning SZRT ahead of many of our competitors yet again underlines the quality of our technology solutions, services, and expertise across multiple elements, from sportsbook and player account management to bonusing, payments and affiliate management.
“Operations are weighted highly within large-scale agreements such as this and I’m particularly pleased that our operational quality and experience shone through. We are delighted to be working in partnership with SZRT and look forward to supporting them in their digital journey this year and beyond.”
Zoltán Horváth, Sports Betting Director at Szerencsejáték Privately Held Company Limited, said: “We are very pleased to have agreed terms with EveryMatrix following a thorough and highly competitive tender process and we’re confident we have selected an ideal partner.
“We have ambitious plans to extend and enhance our sports betting offering at a time of market regulation to create the ultimate entertainment experience for Hungarian players, and we firmly believe we will achieve this through this partnership.”
Neccton partners with Germany’s first online slot provider
Responsible gambling software experts bring the power of mentor to players of Die-Spielbank.de, the first state-owned operator of virtual slots within Germany
Market-leading compliance software experts Neccton have landed another major partner in Germany, with Sächsische Spielbanken-GmbH & Co. KG. Their online slots product went live in January 2023 under Die-Spielbank.de.
As the first state provider allowed to run virtual slot games with real-money prizes, the operator has attracted a lot of attention; therefore the company has acted wisely when it comes to player protection, adopting Neccton’s mentor software as its RG and AML solution.
Neccton’s success in Germany’s burgeoning online gaming market is both a testament to the company’s background in RG research, and the industry’s forward-thinking approach to player protection.
Neccton’s software was developed as a result of over 15 years of academic research by Dr Michael Auer, company director and head of development. Dr Auer is regarded as one of the world’s leading lights in academic RG research, and mentor is the very fruit of his work. Dr Auer’s research is also commonly cited by regulatory bodies in operator guidelines.
As a result, Die-Spielbank.de players are now protected by mentor’s AI-driven real-time data analysis, which tracks possible problematic gambling behaviour and works to help both players and operators to identify potential issues early. The tool recognises triggers such as a significant increase in deposit frequency, and alerts the operator and directly contacts the player, helping the end user make better-informed decisions.
mentor also includes modules for Fraud, AML and a CRM so Neccton’s customers can solve many issues with a single supplier.
Dr Auer said of the new partnership: “It speaks volumes that so many operators in this new market have opted to work with us for their player protection and more. Working with us means that player issues can be detected early – but also, my research has shown that players who gamble responsibly are more loyal, and their customer lifetime is significantly longer. It truly makes financial sense for operators to protect their players, and that is precisely what we do to everyone’s benefit.”
Kurt Böhm, Head of Online Casino Operations, is very confident about this partnership: “Neccton’s mentor software is well known and proven within the iGaming industry. Therefore we trust the software and are delighted about the partnership with Neccton. We are looking forward working closely with Dr Michael Auer and the whole Neccton team.”
These are the most successful new games in Germany in 2022
Be it exciting sports games, games for the entire family, epic journeys into fantastical worlds, or action-packed adventure – 2022 offered a wide range of video game titles to choose from. This can be seen in the German annual charts for the bestselling PC and console games that were released in 2022. The hit sports game ‘EA SPORTS FIFA 23’ (Electronic Arts) captured first place in the list of bestselling new game releases in 2022. Another major success: ‘Pokémon Legends: Arceus’ (Nintendo) from the popular Pokémon series for the Nintendo Switch. This action role-playing game took second place in the list of bestselling games for the year just ended. Third place in the German charts for 2022 was secured by the award-winning open-world game ‘ELDEN RING’ (Bandai Namco Entertainment), which was the result of a collaboration between game developer Hidetaka Miyazaki and author George R. R. Martin. Just two months after its release at the end of October 2022, first-person shooter game ‘Call of Duty: Modern Warfare II’ (Activision) made it into fourth place. It was followed in fifth place by the action-adventure game ‘LEGO Star Wars: The Skywalker Saga’ (Warner Bros. Interactive Entertainment), whose missions are based on the most important events from the nine ‘Star Wars’ films.
The 20 bestselling PC and console games in 2022:
Information on the annual charts
The annual charts for 2022 list the games released that year for PCs and game consoles that were most often sold – physically and digitally, across platforms – in Germany in 2022. The data is gathered by Games Sales Data (GSD), a platform operated by the Interactive Software Federation of Europe (ISFE). Digital sales of Nintendo titles from the Nintendo eShop are not included.
PRAGMATIC PLAY BROADENS CZECH PRESENCE WITH FORBES CASINO
Pragmatic Play, a leading content provider to the iGaming industry, has signed a strategic partnership with Forbes Casino in the Czech Republic.
The agreement provides Forbes Casino users with 12 of the provider’s high-performing Slots, including player favourite Sugar Rush™ and multi-award-winning titles such as Gates of Olympus™ and Wolf Gold™. In total, 50 of Pragmatic Play’s Slot games are now certified across the regulated Czech market.
Forbes Casino is a recently established online brand of Victoria Tip a.s., one of the most successful operators of brick-and-mortar casinos in the country.
The latest partnership for Pragmatic Play adds to its growing presence across Europe and cements its position as a key player in the Czech Republic.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “Forbes Casino is built on a rich history of providing high-quality casino experiences to players in the Czech Republic, and we are honoured to expand on that with the addition of Pragmatic Play titles to their online operation.
“With a strong commitment to our craft and dedication to responsible gambling, we are excited that even more players in this growing regulated market can now enjoy our globally popular games.”
Petr Žemba, Project Manager at Forbes Casino, said: “When looking at collaborators for our online operations, we know brand reputation is of utmost importance to our users, partnering with such a well-established provider as Pragmatic Play is a victory in itself.
“We know our customers are going to love the titles that we’ve added which have already proved to be a big hit across the wider European market and beyond. We look forward to seeing where this deal can take us and the new heights we can reach on Forbes Casino.”
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