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Lord Kirkhope urges UK govt. to implement a complete ban on gambling adverts

Niji Ng

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Lord Kirkhope urges UK govt. to implement a complete ban on gambling adverts
Photo Source: twitter.com/lordkirkhope
Reading Time: 2 minutes

 

Lord Timothy Kirkhope has urged the UK government to implement a total ban of all forms of gambling advertisement.

Lord Kirkhope, when he was the Conservative Minister responsible for gambling during the 1990s, had pushed for block gambling ads on TV.

“Sadly, in 2005 the Labour Government of that time totally liberalised this and we ended up with a great and continuing problem. We now have a total of £234 million of advertising revenue from gambling on television,” he said.

He supported the whistle-to-whistle ban on gambling adverts during live sporting events; however, he added that more needs to be done.

In response, Lord Ashton of Hyde, the Under-Secretary of State for Digital, Culture, Media and Sport, said that millions has been spent on campaigns designed to educate consumers. Alongside the responsible gambling message that now accompanies all TV ads, new provisions to prevent “bet now” messages are being formulated.

During the discussion, online advertising was also held under the spotlight, as was the complex issue of skin betting. Regarded as the biggest danger to children by Lord Alton of Liverpool, the issue of gambling in video games has been a source of contention for the last two years.

In a 2017 survey carried out by the UK Gambling Commission (UKGC), 11 percent of those aged 11–16 admitted placing bet via video games or free-play social apps. In addition to skin betting, loot boxes have also raised the issue of gambling in video games and what responsibilities developers have.

Responding to the comment, Lord Ashton said that gambling for in-game items which can then be converted into cash is a form of gambling that requires a licence. However, he acknowledged that the issue is more complex and something that needs addressing.

“We are seeking to work with the video games industry to raise awareness of that and explore solutions, but I take the noble Lord’s point. We are aware of gambling in games and it is a new issue of which we are taking account,” Lord Ashton concluded.

Tackling the nature and frequency of gambling adverts in the UK will continue to be a topic of debate throughout 2019. With the government and the UKGC pushing for greater levels of social responsibility, material that appears to target the vulnerable will inevitably lead to more fines for operators.

Niji has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. Besides reporting industry headlines from all around the globe, Niji is also head of the content management team at Impressions Content Management, based in Kerala, India, which offers writing and editing services to clients around the world.

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Novomatic signs deal with Casino di Venezia

Niji Ng

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Novomatic signs deal with Casino di Venezia
Photo Source: novomatic.com
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Novomatic has signed an agreement with Casino di Venezia for developing slot machines and software. As per the agreement, Novomatic will develop software for the entire slot park in the two venues of the Venetian Casino, Ca` Vendramin Calergi, a 16th century historic building overlooking the Grand Canal, and Ca` Noghera, a modern venue located near Venice airport.

Novomatic Chief Operating Officer DI Ryszard Presch said: “With Casino di Venezia, we have gained an important partner who shares our dedication to expanding the range of services available to players and operators. For this reason, we constantly work to improve the gaming experience, so that the time spent at the Casino is more efficient and safe.”

Alessandro Catarossi, General Manager of Casino di Venezia said: “The new software, which will be installed in the medium and long term on a fleet of more than 600 machines, will enhance the services available to our customers and will help to make the slot machines even more efficient and secure.”

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AGEM inducts six more members

Niji Ng

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AGEM inducts six more members
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The Association of Gaming Equipment Manufacturers (AGEM), an international trade association of gaming suppliers, has inducted six new companies. The association’s board of directors approved the membership of the new applicants. With this, the membership rose to 172 members.

The six new AGEM members are the following:

1. Acuris Risk Intelligence: Based in London, Acuris Risk Intelligence combines expert human analysts and state-of-the-art technology to help organisations manage risk in business relationships effectively;

2. CS-1 Transportation: a logistics provider based in Burlington, Ontario, Canada, with offices in Phoenix and Las Vegas. CS-1 specialises in the secure transport and movement of gaming equipment;

3. Eclipse Gaming: headquartered in Duluth, Georgia, Eclipse Gaming develops slot games and innovative solutions to engage the audience and deliver measurable results for its partners;

4. Fennemore Craig, P.C.: A law firm with a strong gaming and hospitality practice and a history of representing casino operators, tech companies and investors. Based in Phoenix with offices in Reno and Las Vegas;

5. Global Gambling Guidance Group (G4): Dutch-based G4 offers international accreditation and certification of responsible gambling standards for the global gambling industry; and

6. NRT Technology Corp.: a Toronto-based firm that designs and develops next-generation payment systems, financial and marketing kiosks and digital and mobile services.

 

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Blueprint Gaming integrates slots portfolio with SBTech

George Miller

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Blueprint Gaming integrates slots portfolio with SBTech
Reading Time: 2 minutes

 

Sports betting supplier significantly enhances casino offering

 

Leading slots developer Blueprint Gaming has further expanded its global reach after integrating its portfolio of games with sports betting solutions specialists SBTech.

As part of this new partnership, SBTech’s fast-growing operator network will now have access to one of the industry’s most diverse range of games for the first time.

Popular Blueprint releases such as Fishin’ Frenzy, King Kong Cash and Wish Upon A Jackpot, as well as its increasingly sought-after range of Megaways™ titles, under license from Big Time Gaming, have all been seamlessly integrated onto the SBTech platform.

This latest deal marks another important step in Blueprint Gaming’s strategic ambitions to increase its international footprint across the global gaming industry.

Siôr Walbyoff, Head of Business Development at Blueprint Gaming, said: “Partnering with SBTech gives us reach into new territories and customers across Europe, further solidifying our position as a premier content supplier across the iGaming industry.

“We’re excited about launching our latest content across the SBTech customer network.” 

Andrew Cochrane, Chief Development Officer of SBTech, said: “We’re delighted to add yet more leading casino content to our platform with our partnership with Blueprint Gaming and look forward to launching its core product content across our network of platform partners.

“The addition of branded games, such as Ted and Thundercats, along with its top performing Megaways™ titles, will complement our existing product offering and drive further casino revenue growth for our partners.”

 

About Blueprint Gaming

Blueprint Gaming is a leading UK based game studio and part of Germany’s Gauselmann Group. It creates exciting slot games for the global online and mobile markets and its games are also available to be played on over 100,000 land-based gaming terminals across the UK, Germany and Italy.As well as its original content, which has become hugely popular, it has developed successful slots based on a broad range of third party brands, offering players familiarity and operators unique marketing opportunities. Blueprint Gaming design and development team strives to push creative boundaries in the creation of slots that are as successful for its operating partners as they are entertaining and engaging for its players.

Blueprint is licensed to develop and supply online games by the UK Gambling Commission and Alderney Gambling Control Commission. The company’s slot release The Goonies picked up the “Game of the Year” crown at the Gaming Intelligence Awards 2019.

 

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