Connect with us
SIS

eSports

LeoVegas launches a new brand – pixel.bet

George Miller

Published

on

LeoVegas launches a new brand - pixel.bet
Reading Time: < 1 minute

 

The Swedish Gambling Authority granted Pixel digital Ltd a five-year gambling licence for online casino and sports betting. The licence is the LeoVegas Group’s second licence in Sweden and pertains to the site pixel.bet, that goes live today.

“With this licence we gain the opportunity to offer our product and passion for esports betting to the Swedish market. Moreover, we have added a truly exciting casino experience that we know customers will appreciate. This springboard in Sweden will also position us for continued expansion internationally,” comments Eirik Kristiansen, CEO Pixel digital Ltd.

During a year when we focus on strong growth but also on cost efficiency, it is inspiring to see that pixel.bet are developing well and that we as a Group can benefit from our economies of scale with the sharing of resources and knowledge between our companies,” comments Gustaf Hagman, LeoVegas’ Group CEO.

Pixel.bet has the ambition to be the leading brand in esports betting. Pixel.bet also offers casino and live casino. Sweden and the Nordics are initial focus markets, with clear potential to grow further internationally.

About the LeoVegas mobile gaming group
LeoVegas’ passion is “Leading the way into the mobile future”. LeoVegas is the premier GameTech company and is at the forefront of using state-of-the-art technology for mobile gaming. A large part of this success can be credited to an extreme product and technology focus coupled with effective and data-driven marketing. Technology development is conducted in Sweden, while operations are based in Malta. LeoVegas offers casino, live casino and sports betting, and operates two global and scalable brands – LeoVegas and Royal Panda – as well as a number of local brands in the UK. The company’s shares are listed on Nasdaq Stockholm.

For more about LeoVegas, visit: www.leovegasgroup.com. 

eSports

English Football Club Manchester City Expands its Esports Team

George Miller

Published

on

English Football Club Manchester City Expands its Esports Team
Reading Time: 3 minutes

 

One of the major trends occurring in world football hasn’t been on the pitch or in the dressing. In fact, it has been upstairs and away from the players and coaches that are employed by the clubs. Esports have become a popular area at football clubs around the world a number of top esports athletes have signed contracts to represent teams. Esports fans are gearing up for the latest round of the FIFA 20 Global Series. Fans are eager to see which player emerges victorious and fans can bet on Gentpromocode and pick the player they believe will win the tournament.

Investing in the future

English football club Manchester City recently announced the signing of a new esports star for the FIFA 2019-20 season. Manchester City officially signed Ryan Pessoa, who joins Shaun “Shellzz” Springette at the club. Pessoa is not a new name to the Manchester City line-up. He teamed up with Springette at the FIFA 19 eClub World Cup where the duo reached the tournament’s quarterfinals. Esports fans can wager on the FIFA 20 Global Series with William Hill and follow Manchester City’s exciting duo throughout the tournament.

Pessoa is a fantastic FIFA talent. During the 2019 season, he was ranked 17th globally on Xbox making him one of the most in-demand FIFA players on the planet. The esports athlete previous played for Hashtag United and will take part in the ePremier League qualifiers as a Cityzen.

Growing number of football clubs in esports

Manchester City’s announcement that Pessoa had joined the club’s esport team for 2019-20 comes on the heels of their partnership with FaZe Clan. The esports organization is expected to help Manchester City grow its reach in the gaming world.

FaZe Clan will help Manchester City focus on FIFA, in particular, but that isn’t the only game the club could delve into. The North American esports group has professional players in a variety of games including Fortnite, Counter-Strike, Call of Duty, and FIFA.

Football clubs continue to enter and expand their networks in the esports realm. Many of the world’s top football clubs see esports as a way to capture Millennials’ fans. Although some football clubs such as FC Copenhagen have opted to have esports teams that play games outside of FIFA, a large majority have decided to keep things focused on football. FC Copenhagen took the bold step of signing a Counter-Strike team while Schalke 04 added a League of Legends team in 2016.

Revenue potential

Reports continue to surface with incredible estimates on the future revenue of esports. It is claimed that revenues could reach $1.5 billion by the year 2021. The word to focus on here is could.

With so much potential money at stake, football clubs want to get a piece of the pie before others. Professional sports teams are already in a good position to create esports divisions and partnering with gaming brands makes it possible to jump right in.

Due to further exposure, football clubs can earn more money with a diverse range of sponsorships. Esports may be the new fad that football clubs are jumping on, but the money they could earn will go into the “real” football players rather than the gamers. If the revenue estimates become a reality, football clubs could see even more financial growth.

Disclaimer: We do not owe the copyrights to the images. +18/T&C apply

 

Continue Reading

eSports

British Esports Association Appoints New Advisory Board Members

Niji Narayan

Published

on

British Esports Association Appoints New Advisory Board Members
Reading Time: < 1 minute

 

The British Esports Association has appointed three new advisory board members. The new members are Ramesh Singh, Dr. Maria Stukoff and Professor Andy Miah.

Ramesh Singh is a senior lecturer in esports at the University of Chichester. He is a former pro player with an extensive track record, having won several tournaments in Quake 3 and participated in other games including Trackmania, Battlefield and others for teams such as Dignitas. He has also worked as a host and on events for companies such as Razer, Ginx TV, HyperX and Scan Computers.

Dr. Maria Stukoff is a director at Maker Space at the University of Salford, a new digital technology hub set up to foster real-world STEM skills. She is also a Games Skills Council member at ScreenSkills. Maria is well known for her work in the videogame industry in her former role as Head of PlayStationFirst, the Academic Development Programme at Sony Interactive Entertainment. She was also a founding member of the Next Gen Skills Academy.

Professor Andy Miah, also co-chair of the Esports Industry Collaboration programme at the University of Salford Manchester, has been researching into the relationship between digital technologies and sport. He has also worked with the International Sports Federation and the International Olympic Committee to build relationships between esports and sports.

Continue Reading

eSports

Super League Announces OnePlus Mobile Hardware Sponsorship of PUBG MOBILE North American 2019-2020 Season

George Miller

Published

on

Super League Announces OnePlus Mobile Hardware Sponsorship of PUBG MOBILE North American 2019-2020 Season
Reading Time: 2 minutes

 

OnePlus Integration Will Appear Across All Components of Super League’s Partnership with Tencent, Creating Reach to a Broad Base of PUBG MOBILE Competitive Gamers.

Super League Gaming, a leader in bringing live and digital esports entertainment and experiences directly to everyday gamers around the world, today announced that global technology company OnePlus will serve as the official smartphone sponsor of the PUBG MOBILE North American Super League 2019-2020 Season. Featuring local, social gameplay event nights, as well as a quarterly “City Champs” league, the season is rolling out in 16 major markets across the United States starting in December 2019.

“Super League offers direct access to a key customer base for OnePlus and provides a perfect complement to our professional esports partnerships,” said Kyle Kiang, OnePlus’ CMO. “Many of our customers are PUBG MOBILE gamers so we work hard to make sure all of our devices, including the latest OnePlus 7T phone, deliver the best possible gameplay experience.”

“Super League is thrilled to welcome OnePlus as our first mobile hardware sponsor as part of our partnership with Tencent to bring premium competitive PUBG MOBILE experiences to mobile gamers across the U.S.,” said Ann Hand, Super League’s CEO. “Our social gameplay nights exemplify a shared commitment to positive and inclusive gameplay, while City Champs will feature top PUBG MOBILE players in each major market, ensuring vibrant competition throughout our 2019-2020 Season.”

The PUBG MOBILE gaming experience is fully optimized on the OnePlus 7T to a maximum of 60FPS, with HDR+-enabled gaming support and enhanced haptic feedback. OnePlus equipped its latest premium flagship device to offer the smoothest gameplay experience even at the highest possible graphics settings, utilizing AI for more efficient power consumption management and gameplay stability.

Super League is applying its proven formula to PUBG MOBILE of celebrating everyday players based on gameplay achievements and diverse personal stories. City Champs is Super League’s premium competitive franchise, creating a powerful bond between gamers as they battle together on behalf of their hometown and compete for city pride. For each city championship, OnePlus will provide a free OnePlus phone to regional winners. Gameplay from select events will be broadcast on Twitch through Super League’s and PUBG MOBILE’s Twitch channels.

Here is the full list of cities where players can get in on the action: Atlanta, Boston, Chicago, Dallas, Denver, Houston, Las Vegas, Los Angeles, Miami, New York, Philadelphia, Phoenix, San Francisco, Seattle, Tampa Bay and Washington DC. To learn more about the next Super League PUBG MOBILE community night happening December 11th, click HERE.

PUBG MOBILE is one of the top mobile games in the world with more than 400 million downloads and 50 million daily users and is one of Tencent Game’s most successful mobile franchises.

Continue Reading
Advertisement
NSoft

Global Gaming Industry Newsletter – Weekly Digest (sent every Wednesday)

Please select all the ways you would like to hear from European Gaming Media and Events:

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here. Read more about European Gaming Media and Event's Privacy Policy and Terms of Service.

Subscribe to our News via Email

Enter your email address to subscribe to our news and receive notifications of new posts by email.

Latest by author

Trending

European Gaming Media and Events is a leading media and boutique event organizer in the European Union with a monthly reach of +50,000 readers. The official company (PROSHIRT SRL), has been listed for 4 years in a row among the top 3 Advertising and market research agencies in the local Top Business Romania Microcompanies based on the Financial Reports.

Contact us: [email protected]

Copyright © 2015 - 2019 European Gaming Media and Events. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

Notice for AdBlock users

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.