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Betway becomes official sports betting partner of Hertha Berlin

George Miller

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Betway becomes official sports betting partner of Hertha Berlin
Reading Time: 2 minutes

 

With the start of the 2020/21 season, the global online gambling company and the German capital city club are entering into a long-term partnership.

Going into the 58th season of the German Football Bundesliga Betway is announced exclusive sport betting partner of Hertha Berlin. With the new partnership, the leading online betting provider is expanding its existing partnerships in Germany, thus underlining its commitment to the German market and the Bundesliga. The partnership was initially agreed for three years and was placed by SPORTFIVE.

A major aspect of the cooperation will be the digital communication of the partnership, in addition to the presence on the LED-boards in the stadium.  Betway will be increasingly represented on the social networks, the homepage and the Hertha Berlin app.

Anthony Werkman, Betway CEO, said: “Our brand is well known among football fans in Germany, with our range of partnerships held in the top two divisions of the Bundesliga over the last few seasons. This is a fantastic opportunity for us to showcase our product to fans of one of the oldest and well-established clubs in the country.”

Ingo Schiller: “Betway has been on the market for a long time and is a reliable partner of the sport, which we are pleased to have at our side. Especially in these challenging times, we appreciate such a commitment to Hertha Berlin.“

Thorben Jeß, Vice President Team Hertha BSC from SPORTFIVE adds: “Despite the current difficult situation, caused by COVID-19, we are very happy to have found a new sports betting partner for Hertha Berlin in Betway. With this partnership, Betway not only secures another traditional club in the German football league, but also various exciting opportunities to make an appearance as a partner of Hertha Berlin. We are pleased about this new partnership and look forward to our common future. “

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Solid Gaming signs new agreement with Avatar UX

George Miller

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Solid Gaming signs new agreement with Avatar UX
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With top games like Lillith’s InfernoTM, and the PopWinsTM series PopRocksTM, WildPopsTM and CherryPopTM, AvatarUX has made a name for themselves in the iGaming business. AvatarUX is all about the player experience and finding the right balance between mechanics, game play and art. Nothing is overlooked when they design a game which is clearly communicated in their mission: to create engaging games that players want to play. For Solid Gaming that was one of the key factors as our mission is to provide a game for every one.

AvatarUX is giving players an exciting and immersive game experience and with their PopWinsTM mechanics they have created a unique game feature with ‘popping’ symbols and endless possibilities for big payouts. “We are excited to welcome AvatarUX to the Solid Gaming family and are sure that their games will add value to our offer both on the Asian market but also for many European casinos looking towards the endless possibilities in Asia.”, says Thomas Nimstad, CEO of Solid Gaming.

“The fast game play and big wins that our games are known for has created a large amount of interest from operators and players alike. Being integrated with a well known and trusted partner like Solid Gaming allows our games to be enjoyed by players all across Asia quickly and easily no matter what country they are in.”, ends Marcus Honney, managing director at AvatarUX.

 

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Industry News

ECA Postpones European Dealer Championship Until 2022

Niji Narayan

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ECA Postpones European Dealer Championship Until 2022
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In light of the continued uncertainty regarding international travel and the viability of in-person events due to the ongoing pandemic, the Board of the European Casino Association (ECA) has announced the cancellation of this year’s European Dealer Championship (Monte-Carlo, October 4-8) and ECA Industry Forum (Vienna, November 31-December 3), with both events postponed until 2022.

While no fixed dates can be supplied at this time, the ECA assures members that the European Dealer Championship will return in April/May 2022, followed by the ECA Industry Forum in September/October 2022.

“Health and safety have always been our top priority and the continued uncertainty created by the pandemic makes the postponement of our in-person events the prudent decision. We needed to put down our foot and make this decision now considering the scale of these events and the efforts that are going into organizing and executing them. While we regret the cancellations this year, we look forward to the prospect of EU-wide vaccination programmes lifting current travel restrictions to enable us to reunite with our members in 2022,” ECA Chair Per Jaldung said.

“The ECA Dealer Championship brings together the best dealers from all over Europe in the spirit of healthy competition, while the Industry Forum is a special get-together for industry stakeholders, suppliers and researchers to celebrate the collaborative nature of this business. We believe these events will be more important than ever in 2022 as the industry rebounds from the pandemic and seeks to address the challenges of the ‘new’ future,” Hermann Pamminger, Secretary-General of ECA, said.

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Latest News

Highlight Games Announces Partnership With Sisal Sans and Turkish National Lottery

George Miller

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Highlight Games Announces Partnership With Sisal Sans and Turkish National Lottery
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London-based video virtual sports specialist Highlight Games Limited today announces that has won a multi-year contract with Sisal Sans – a joint venture between Italy’s Sisal and Turkey’s Demirören Holding.

As detailed in the agreement, Highlight Games will supply games featuring real and exclusive archive footage for use in Sisal Sans retail venues. SOCCERBET featuring Turkish League football under the branding ‘Serbest Vurus Pro’ is currently available in 650 Sisal Sans shops, with rollout forecast to reach 2,000 venues by the end of Q2 2021.

Additional products from Highlight Games including English and Italian football variants of SOCCERBET and NBA Last 60 will be introduced later in the year.

‘Highlight Games is proud to announce this transformative deal and to lead the way into Turkish National Lottery retail venues,’ said Steven Holmes, Co-CEO, Highlight Games.  ‘We have built strong business relationships in Turkey over the past two years, and the fruition of this partnership with Sisal Sans is an exciting result.  This deal signals a first for legal virtual sports on the Turkish mainland, built on the strength of performance of Highlight’s games in Sisal venues in Italy and Morocco and the differentiated product we can offer which is specifically tailored to the market with archive Turkish League football footage.  I am confident that our lead football product will replicate the success of our Italian Serie A game in Italy, and I look forward to working with our partners in Turkey to bring additional products to market in the near future,’ he added.

‘Sisal Sans is delighted to be partnering with Highlight Games to bring its unique portfolio of content to Turkish retail venues,’ said Selim Ergün, CEO, Sisal Sans. Video virtual sports engage players like no other product in the virtual sports space and we are confident that our players in Turkey will respond to these games as they have in our Italian and Moroccan venues.’

 

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