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King’s 11. 2 more shortlists in the SBC Awards bring King Billy’s total award tally to 11

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2 more shortlists in the SBC Awards bring King Billy’s total award tally to 11
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It looks like there is no shortage of news from King Billy in the Award Front. After landing Best Casino in the 2020 AskGamblers Awards and getting a shortlist in the 2020 EGR “Oscars” of the gaming world, King Billy Casino nicely wraps up the season with two more nominations, this time for the coveted SBC Awards.

King Billy has been shortlisted in two categories: Rising Star in Casino and Affiliate Program. Do the two awards interrelate? And what do they mean for King Billy, now holders, as we are told, of 11 awards and distinctions in only 3 years of operations? Volodymyr Harkusha, King Billy CEO has the answers.

“These awards and actually all the awards we have gotten so far mean so much to us! Deposits may be our bread and butter but awards are our pride, joy and recognition that we are doing something really special. Mind you, we have been getting awards both from the industry pundits and the players, which shows the power of King Billy in both worlds. As further proof of the above, let me also mention the Casinomeister accreditation our casino got a few days ago.

Are the Rising Star and the Affiliate Program shortlists interrelated? Yes, they are! There is no compartmentalization in the Kingdom and one department’s success is all departments’ reason to celebrate. We push each other to become better and better, just like players in a winning team do”.

Well, there is no doubt that the “King’s 11” are certainly a winning team.

King Billy Awards & shortlists
1. SBC Awards 2020 Casino Rising Star Shortlisted
2. SBC Awards 2020 Best Casino Affiliate Program Shortlisted
3. EGR Awards 2020 Rising Star Shortlisted
4. AskGamblers 2020 Awards Best Casino Winner
5. SBC Awards 2019 Casino Rising Star Shortlisted
6. SBC Awards 2019 Best Casino Affiliate Program Shortlisted
7. EGR Awards 2019 Best Casino Affiliate Program Shortlisted
8. iGB Awards 2019 Best Casino Affiliate Program Winner
9. AskGamblers 2019 Awards Best Casino 3rd place
10. AskGamblers 2019 Awards Player’s Choice Casino 2nd place
11. AskGamblers 2018 Awards Best New Casino Winner

The SBC Awards, now in its seventh year, recognize the achievements of operators, affiliates and suppliers from across all major disciplines including payments, marketing, platform providers and data. In 2020, the Awards will celebrate the companies surviving through these unprecedented times and will be held online with 800+ virtual guests attending the ceremony.

King Billy Casino is a new generation online casino, available in 6 languages (English, Russian, German, Finnish, Norwegian, and Japanese) with an impressive record of 11 awards and nominations in 3 years of existence and a stunning variety of features. King Billy has created a superb user experience with a focus on the myth of King Billy and his Kingdom and treats all players with the attention they deserve.

Industry News

EGT Interactive Partners with ZonaGioco

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EGT Interactive has entered into a partnership with ZonaGioco, a famous casino operator in Italy.

As per the deal, EGT’s portfolio is now available on ZonaGioco. The integration is through Octavian Lab, an Italian software house that offers a fully customisable online betting and gaming platform solution.

Players at ZonaGioco can now enjoy titles like 100 Super Hot, Shining Crown, Flaming Hot, Amazons’ Battle, Zodiac Wheel and many more.

The partnership with ZonaGioco grows the provider’s footprint in Italy-regulated territory and increases its reach.

“ZonaGioco is a well-known operator in Italy with an impressive reach. We are delighted to partner with them and to offer our famous games to more and more players across this market,” Todor Zahariev, Managing Director of EGT Interactive, said.

“Intend to facilitate consolidation of the proposals and ensure our customers the possibility of an increasingly captivating choice suited to their tastes and expectations. The partnership with the EGT Interactive provider ensures us the most appropriate experience and solidity to meet this commitment. We are confident that the operating agreement reached will see us together in supporting and relaunching our respective activities,” Fabrizio Frenna, Managing Director of Zonagioco, said.

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Industry News

ANJ Opens Public Consultation on Gambling Advertising in France

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French national gambling regulator L’Autorité Nationale des Jeux (ANJ) has hosted its first citizen workshop on gambling advertising.

The body of research is one part of the ANJ’s “public consultation phase” on the prominence of gambling advertising launched by the regulator following the conclusion of UEFA Euro 2020.

This month, the regulator will host workshops across French provinces, seeking diverse public opinions on how France should update its advertising laws to moderate gambling advertising and protect young and vulnerable gamblers.

ANJ launched its national review after concluding that licensed operators failed to meet its pre-EURO 2020 warnings on advertising standards.

The regulator has split its public research into two phases that will see its citizen workshops followed by an online questionnaire that aims to secure direct feedback on current French gambling adverts.

The ANJ’s advertising research will be supported by France’s ARPP (Professional Advertising Regulatory Authority) and the country’s public health networks to ensure that “gambling is maintained as a recreational practice”.

French licensed operators have also been reminded of their duties to submit “a mid-term activity” report outlining their advertising campaigns scheduled for the remainder of 2021.

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Industry News

Stanleybet Group Signs Deal with Fast Track

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Stanleybet Group Signs Deal with Fast Track
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Stanleybet Group has chosen Fast Track CRM to power player engagement for their online offering.

Fast Track CRM is built on a rich real-time data feed that enables operators to engage players instantly based on their behaviours. The platform also provides simple, visual workflows for operators to create and orchestrate complex sets of engagements. Stanleybet Group will be able to use the rich data in the platform to create granular segmentation models and get a deeper understanding of their players.

“We have been operating online for just over a decade and feel it’s time to revamp our engagement strategy and really show our players everything we have to offer. Fast Track is the perfect partner for this next phase in our online journey and can provide a solution to all the challenges we are facing in scaling our communications and rewards,” Joris Petllion, Director of Online at Stanleybet Group, said.

“Working with a brand like Stanleybet Group, that is a household name and has a long history in the industry, is a privilege. We hope to take all that history and power in their brand and enable them to work in a smart and scalable way to delight their online player base,” Simon Lidzén, Co-Founder and CEO of Fast Track, said.

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