Latest News
Karamba enters Pay N Play market with launch of Griffon Casino
- Griffon Casino opens initially to Finnish players and is the first adventure-based pure Pay N Play online casino in Finland
- Created In-house, Griffon Casino is a unique, all mobile product that includes the most advanced engagement tools the industry has seen
- The new Finnish site is the first Pay N Play offering from Karamba, with big plans to expand across the Nordics in 2021
Karamba, the B2C division of Aspire Global, has launched its first pure Pay N Play casino. Griffon Casino has been launched today around the world but initially as a pure Pay N Play exclusively in Finland.
Griffon provides world class mobile entertainment, with a fast-loading site, refined search and resume play functions, and many adventurous promotions that bring players even closer to their favourite games for valued rewards.
The new state-of-the-art site has been built specifically to enable the benefits of Trustly, the leading global payments provider. This partnership delivers an extensive range of payment services, industry-leading KYC, enhanced fraud protection, and a frictionless gaming experience. As a platform custom-built from the ground-up, Griffon integrates the best technology and products in the market today, with no legacy systems to negatively impact a player’s experience.
Griffon launches with a wide range of choice for players, with more than 700 games across slots, tables, cards, and poker, including the more immersive live games that enable players to play in real-time against a professional dealer.
Joel Momigliano, Vice President at Karamba, said: “Launching Griffon Casino marks a big step forward for Karamba as we enter the Pay N Play market. We have built the product with player needs paramount – bringing together the best games, on the best platform, with the best processes, giving customers a quick and easy experience that we know they so badly want. We have big plans for the future to expand our Pay N Play offering far more widely and see it as a key part of our product range long-term.”
Neal Kydd, Head of Brand at Karamba, said: “We thought a lot about what would be the best entry into the Pay N Play market and came up with a unique all mobile product, combining a slick registration model with an adventure brand. By embedding our retention effort, we strove to create higher value for the player. What makes Griffon really special is ensuring that players get to feast on the games as easily as possible and are not let down by a poor registration or cash-out experience. We believe the new Pay N Play at Griffon offers the best in casino entertainment and is what the future of online gaming could look like.”
Karamba’s adventure brand is based on the mythical creature from fantasy novels. Griffons are said to be highly intelligent creatures that were enlisted to guard the gold of the Gods, symbolising strength and prowess in popular culture. Griffon Casino shares these qualities, delivering the finest casino entertainment and truly immersive experiences.
The games available at Griffon Casino are provided by some of the leading software brands in the industry including Pariplay, Play’n Go, iSoft Bet, Blueprint, Pragmatic Play, NetEnt, Evolution Gaming, and Microgaming.
Griffon has plenty more to offer players – some of its innovations have been launched now, but there are lots more surprises coming soon.
Industry Awards
Soft2Bet’s Betinia shortlisted in five categories of the EGR Marketing and Innovation Awards
Nominations in five categories of the EGR Marketing and Innovation Awards is further recognition of Soft2Bet’s cutting-edge gamification solutions and innovative approach.
Soft2Bet, a leading provider of iGaming turnkey solutions, is delighted to announce that Betinia, its renowned brand in Denmark and Sweden, has been shortlisted in five categories of the EGR Marketing and Innovation Awards 2024.
The nominations are recognition of the incredible work that has been achieved by the Betinia team in two of Europe’s most competitive and regulated markets.
Betinia’s shortlisting in the following categories:
- Best Native App,
- CRM Campaign,
- Innovation in Sports Betting,
- Innovation of The Year,
- Responsible Gambling Marketing Campaign of the Year, demonstrates how it has grown into being one of the most innovative and progressive operators in the industry.
Soft2Bet was recognised in February when its Motivational Engineering Gaming Application (MEGA) gamification solution won the Innovation of the Year at the EGR Nordics Awards and it is delighted to see its achievements gain further recognition with these shortlist nominations.
Oksana Tsyhankova, CMO of Soft2Bet, commented: “Being shortlisted in five categories is a great achievement and huge credit goes to our technical, product and marketing teams. Betinia’s success in two of Europe’s most competitive and regulated markets is also highly satisfying because it showcases our B2C expertise in driving engagement, retention and revenues.”
Latest News
Swintt journeys back through the sands of time in Egypt King Book Hunt
Calling all treasure hunters, thrill seekers and intrepid explorers with a thirst for the unknown – this month, popular premium casino software provider, Swintt, is inviting you back on an epic journey through the sands of time in its action-packed slot, Egypt King Book Hunt.
Set to a backdrop of a long-forgotten temple where mystic relics abound, Egypt King Book Hunt is the third instalment of the popular SwinttPremium series and this time combines simple gameplay and classic graphics and sound with the studio’s much-loved “Book” free spins feature.
Activated whenever three or more of the iconic ‘Book’ symbols appear anywhere on the reels, players will first be prompted to leaf through the pages of an ancient tome until one icon is chosen at random to be the game’s lucky symbol, after which a series of 10 free spins will get underway.
During these bonus games, any instances of the lucky symbol that complete a payline will expand to fill their entire reel – and what’s more, payouts will be awarded for all winning combos regardless of whether the symbols are adjacent or not. On top of that, further free spins can be won for landing additional book symbols and players can even opt to buy into the feature directly.
With Egypt King Book Hunt being available to play with 5 or 10 fixed paylines, players will be able to customise their experience to the level of variance that they’re most comfortable with and they’ll also have the chance to try and double any winnings they collect in an optional risk feature.
David Mann, Chief Executive Officer at Swintt, said: “The fact that the pyramids have stood for thousands of years is testament to them being a design classic – and we feel our Premium slots fall into much the same category! Combining iconic graphics and sound, intuitive gameplay and popular ‘Book’ free spins, we’re sure Egypt King Book Hunt will be a great addition.”
Latest News
MrQ’s affordability and AML check completion rate soars to 55% with ClearStake integration
MrQ.com, the UK’s fastest growing online casino, has seen a dramatic increase in the number of players willing to submit financial data for affordability and source of funds checks after implementing ClearStake’s industry tailored smart financial data request solution.
Through the integration of ClearStake, MrQ enables its players to quickly, easily and securely share data via their banking app in under 30 seconds, rather than having to manually supply physical documents.
55% of MrQ’s players are now seamlessly submitting their financial data, laying rest to the long-held market belief that players are unwilling or unable to share the financial data required for affordability and AML checks.
The adoption of ClearStake was part of a larger review by MrQ of its processes, designed to solve issues surrounding the cumbersome process of manually requesting and analysing documents which had historically seen poor uptake from players.
ClearStake has also enabled MrQ to reduce affordability and AML case review times by 46% through seamless follow up requests and reliable data verified directly from the bank, in contrast to requesting physical documents which are prone to fraud, error and unreliable OCR extraction.
MrQ’s remarkable results will no doubt give comfort to other operators who need to navigate the challenges of an increasing number of checks as the UKGC sets to fulfil the recommendations of the white paper.
Savvas Fellas, Founder & CEO at MrQ.com, said: “At MrQ.com we are committed to our mission of offering ‘value-entertainment’. In today’s regulatory landscape this goes hand-in-hand with the security and wellbeing of our players without negatively impacting their entertainment experience or worse, discouraging them to seek their entertainment from within the regulated space.
“We are constantly looking into new ways of navigating our regulatory obligations by embracing new and up and coming technology services. We share ClearStake’s vision on the utilisation of open banking technology and leveraging this to keep our learning curve ahead of those around us.
“ClearStake offers MrQ a strong route towards achieving seamless affordability and AML checks. ClearStake’s feature-rich platform, player-centric design and speed of integration made them the clear supplier of choice, and we look forward to furthering the capability of the technology around thresholds like Standard Due Diligence and our Enhanced Due Diligence checks.”
Martin Burt, Founder of ClearStake, said: “We are delighted to be working with such a forward-thinking market leader who share our vision of how new technology can transform an industry.
“This partnership with MrQ demonstrates that ClearStake’s technology is trusted by the industry’s leading brands and is a fantastic testament to the strength of our product.
“We are thrilled with the results to date which unequivocally demonstrate players’ willingness to share data when required. Furthermore, we are excited by the opportunity to fully automate once resource intensive compliance processes and continuing to delight both players and operators alike.”
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