iSoftBet grows Italy footprint with Blox content deal

Italian iGaming platform to integrate iSoftBet’s premium content headlined by Hold & Win and Megaways titles

iSoftBet, the leading online games supplier and content aggregator, has signed a content deal with Italian iGaming platform Blox in a move that will integrate its top-performing proprietary and licensed slot content.

Blox, offers a user-friendly platform that can be custom-tailored to the specific requirements of its clients, enabling them to outperform competition and promote their game portfolios across key regulated markets.

The Italian-based brand will offer its customers access to some of iSoftBet’s best performing games, including Gold Digger and Aztec Gold Megaways™.

Following several successful releases of Hold & Win and Megaways titles in recent months, iSoftBet’s impressive offering continues to grow in stature, with recent hit Neptune’s Fortune Megaways™ being added to a packed roadmap of new releases.

iSoftBet, well known throughout the industry as one of the most innovative and engaging content and platform suppliers, is currently active in 19 regulated markets across the globe, providing some of the biggest iGaming operators with a variety of top-performing titles and the quickest route to market.

Michael Probert, Chief Commercial Officer at iSoftBet, said: “We’re delighted to be able to expand our presence in Italy with Blox in a deal that will provide its players with our ever-expanding portfolio of premium slot games.”

Karl Grech, Chief Commercial Officer at Blox, said: “We have been in awe of iSoftBet’s high-quality content offering for some time now, so were excited to introduce the leading supplier’s games catalogue to our network of clients.”