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Kindred Group share how their exceptional team helped them have a brilliant year

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Kindred Group share how their exceptional team helped them have a brilliant year
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Unibet owners, the Kindred Group, have thanked their teams all around the world as they have outlined why they have had an excellent year, despite it having been rather challenging at times.

Indeed, they shared that whilst teamwork was an important factor and the reason as to why they were able to be as successful as they were, they were also able to continue to meet and exceed the ambitious objectives that they had set out for themselves as a group, whilst also sharing how they had managed to achieve what they did over the course of the financial year.

Here is a rundown of what their company statement mentioned and how it impacted the Kindred Group as a whole:

Continued development in the US Market

Of course, the US iGaming market represents one of the biggest opportunities for businesses within the industry and sector, something that the Kindred Group were keen to explore and establish themselves in as soon as they physically could.

Having seen their operations in the US market start back in 2019 with business in New Jersey and Pennsylvania, the Kindred Group saw that they had managed to grow at rates that they deemed acceptable, with a 4.2% market share in Pennsylvania already having been acquired in their first full year, whilst New Jersey continued to grow at a steady rate.

In 2020, they launched their Unibet Indiana operation, whilst 2021 saw them announce a partnership that would help them to enter the western markets of the US, with market access in California and Arizona being agreed, with the first port of call to build a loyal and stable customer base to help them achieve the results they desire.

The Kindred Group remains focused on continuing to expand in the US market by focusing on specific states that will allow them to be successful, with plans to launch in Illinois and Iowa with partnerships with Penn National Gaming and Caesars Entertainment, respectively.

Teamwork

As mentioned, the Kindred Group were of the opinion that the main reason for being able to achieve everything they had set out to do so was down to the foundations that their team had placed.

The team of employees that the group has worked hard to keep their focus on their customers and the business as a whole by adapting the way that they worked, whilst also adjusting the cost base in a way they deemed would have been “impossible” a year ago.

Continued market share gains

As already highlighted, market share in the US market had continued to grow, however the Kindred Group also revealed that they had positive market share growth in other markets, as well.

Improved results were found in Sweden after they adapted their business, whilst Australia continues to show large forms of growth as they continue to go from “strength to strength” in that market as activity continues to grow.

What can be expected in the future for the Kindred Group?

It would seem that the future is already really bright for the Kindred Group, as they have outlined that there are a number of different factors that they may look to follow and exploit further to ensure they keep growing and solidify their place as a market leader in various locations.

One such way that they may do this is by looking to accelerate the changes that they make to their company structure, as it is evident that online casinos are the way forward, with the company now of the belief that this could be the way forward for bettors in the future.

Further changes expected include conforming to locally regulated markets despite the continued uncertainties that these may prevent in the short-term, whilst also continuing to review their strategic direction and working hard to reach their ambitious goal of obtaining zero revenue from harmful gambling in 2023, as they look to make gambling a safer experience for everyone.

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Amusnet Wins Best Game Studio at the SiGMA East Europe Awards 2024

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Amusnet has won the prestigious Best Game Studio title at the SiGMA East Europe Awards 2024, held in Budapest. The event set the stage for a night of celebration, aligning with SiGMA’s highly anticipated conference and expo, which welcomed over 9000 attendees from the iGaming and emerging tech sectors.

Securing the Best Game Studio marks another significant milestone for Amusnet, demonstrating its robust portfolio of over 300 casino games. This honour underscores the company’s steadfast dedication to high quality within the iGaming sector, further solidifying its position as a trusted partner for industry partners in East Europe and beyond.

Amusnet’s products are centered around its diverse online slots, including classic and contemporary fruit themes, innovative dice slots and progressive jackpots. These games are distinguished by their exceptional graphics, user-friendly interfaces and engaging features designed to enhance player experience.

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REEVO Announces Strategic Partnership with Betzmark to Expand Global Reach

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REEVO, a leading B2B gaming content and aggregation platform provider, has announced a strategic partnership with Betzmark, a renowned gaming and sportsbook operator. This partnership marks a significant step forward in REEVO’s mission to deliver world-class gaming solutions and expand its presence across regulated markets globally.

Betzmark, known for empowering operators to navigate intricate regulated markets with its proprietary solutions, will now have access to REEVO’s diverse and rapidly growing portfolio of high-quality slot games, alongside REEVO’s state-of-the-art aggregation platform. With just a single API integration, Betzmark’s platform will now offer their operators and players a wealth of engaging content from both REEVO’s in-house games and premium third-party providers.

This partnership not only strengthens REEVO’s reputation as a trusted and innovative B2B provider but also reinforces Betzmark’s position as a New Generation Betting Site, constantly elevating the gaming experience for its users.

Daniel Cuc, Head of Account Management at REEVO, said: “We are thrilled to partner with Betzmark, whose vision for the future of gaming aligns perfectly with ours. This collaboration is an exciting opportunity to bring our diverse content to a wider audience, and we look forward to fostering further growth and innovation together.”

Ruslan Stravin, Partnerships Manager at Betzmark, said: “REEVO’s rapid growth and focus on innovation make it a valuable partner for companies like us. Their rich content and advanced platform have significantly enhanced our gaming offerings and improved player engagement. The quality and ease of integration have been remarkable, and we’re excited to continue growing together.”

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Inspired Entertainment Refreshes Long-Term Partner OPAP’s VLT Offering with Launch of 4000 Valor Slant and Vantage Machines

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Inspired Entertainment Inc. has announced the upgrade of 4000 Video Lottery Terminals (VLTs) for its long-term partner, OPAP, Greece’s leading gaming company. As OPAP’s largest VLT supplier, with more than 9400 machines already in the market, Inspired will provide 4000 of its latest VLTs, including the global launch of the innovative Valor Slant VLT.

The Valor Slant is a standout addition to Inspired’s successful Valor family, designed exclusively for the Greek market, aiming to deliver an exceptional gaming experience. Featuring dual 32-inch HD screens, it combines stunning visuals with advanced technology and immersive sound, creating an unparalleled gaming environment. The Valor Slant complements OPAP’s VLT product range, joining the already proven and high-performance Valor and Vantage cabinets.

“OPAP has been a valued partner for Inspired, and we are thrilled to strengthen this collaboration. The introduction of the Valor Slant, along with the addition of Vantage cabinets, provides OPAP with an ideal range of VLTs that cater to player preferences,” said Brooks Pierce, President and CEO of Inspired.

“The refreshment of our VLTs fleet is a priority for OPAP. Our goal is to always meet and exceed customer expectations, offering them state-of-the-art machines and engaging new games, which allow us to always be one step ahead. Therefore, we are pleased to be cooperating with Inspired Entertainment for the introduction of their innovative Valor Slant cabinets and the expansion of our Vantage machine lineup,” said Jan Karas, Chairman and CEO of OPAP.

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