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SoftSwiss offers setup discount of up to 25% for new Sportsbook clients

George Miller

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SoftSwiss offers setup discount of up to 25% for new Sportsbook clients
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The 2020 UEFA European Football Championship is upon us this week, and SoftSwiss continues its limited-time offer with the standard discount option for all new SoftSwiss Sportsbook clients. The offer includes up to 25% off on setup costs for Sportsbook and is valid until the end of the tournament (July 11th inclusively). 

EURO 2020 is finally here and officially kicks off this Friday. Hence why SoftSwiss is giving away a very special discount offer to new and existing clients who are considering launching their sports betting projects with the SoftSwiss Sportsbook. 

The conditions for the standard discount option remain the same as announced previously: 

  • The limited-time offer does not stack up with other discounts. 
  • Both first-time clients and current SoftSwiss Online Casino Platform clients are eligible.
  • The discount applies solely to the SoftSwiss Sportsbook solution (excluding all other products and services provided by SoftSwiss). 
  • Bundle projects including both SoftSwiss Sportsbook and Online Casino solutions will receive a flat discount option, which is equal to a White Label or Turnkey project.

Alexander Kamenetskyi, Product Owner of SoftSwiss Sportsbook, noted: “We all cannot wait until the start of the tournament that the whole of Europe, and I guess the world, has been waiting for so long! We wanted to celebrate this major event alongside our clients, so we decided to give something truly special to all those wishing to come on board with us this June! We are very excited and hoping to see many new interesting projects join us on our journey with the SoftSwiss Sportsbook”. 

The limited-time offer started at the end of May and has already attracted massive attention to the sports betting industry newcomer. The provided discount of up to 25% marks the second phase of the limited-time offer and will last until the very end of the EURO 2020 tournament (July 11th).  

SoftSwiss Sportsbook Platform was officially released in late 2020 and has been consistently expanding ever since, including its recent strategic move to the Indian market with the newly-launched Premium Cricket package.

Sportsbook keeps on heavily investing in R&D and innovation, as just this week the sports betting software brand launched brand-new functionality for players introducing three different types of free bets — NoRisk, AllWin, and OnlyWin — ahead of the grand summer of events.

Many more features are planned to be added later in 2021. 

Reach out to the SoftSwiss Business Development team for more details via this link.

 

About SoftSwiss

SoftSwiss is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, an Affiliate Platform, and a recently launched Sportsbook Platform. SoftSwiss holds a number of gaming licenses, providing “one-stop-shop” White Label solutions by taking care of all technical, legal, and financial processes on behalf of its customers. In 2013 SoftSwiss was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.

eSports

EsportsBets Partners with Esports Charts

George Miller

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EsportsBets Partners with Esports Charts
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EsportsBets, a Catena Media product and leading source for curated esports tournaments and betting-focused content, is pleased to announce that it has partnered with business intelligence firm Esports Charts (an ESM.one Inc. product). The partnership further strengthens the EsportsBets’ ability to inform and educate its audiences worldwide.

EsportsBets has already established itself as a go-to source for understanding and navigating the growing esports betting space. The esports data provided by Esports Charts will allow EsportsBets.com to further its commitment to offering the most up-to-date information to its vast readership base.

“I’m a great believer in data science and statistics,” said Gianfranco Capozzi, Head of Esports at Catena Media and Product Manager for EsportsBets. “Our users are some of the most inquisitive on the Internet and highly active when it comes to in-depth research — not just on Google, but also on community sites such as Reddit, specialized forums, and social media. This opportunity to cooperate with Esports Charts will give us the chance to back our editorial and publishing efforts, showing that our content is not just sentiment-driven, but also based on actual data.”

Talking more specifically about esports and the gambling markets, Capozzi added:

“Esports bettors are new-age bettors who will ultimately disrupt the market. We need innovation and technology developments able to meet the requirements of this new generation. Thanks to the real numbers and stats tracked by Esports Charts, I am confident that we can also prove to the most skeptical bookmakers, the huge potential of the burgeoning esports market.”

Sergii Rudenko, Head of Sales & Partnership for Esports Charts, added:

“We’re excited to work with EsportsBets and help them achieve their editorial and content goals. Esports Charts is positioned to help the industry in many ways and we will continue to bring value for our clients and partners.”

The global esports betting market is worth approximately $17.2 billion as of the end of 2020, according to Wholesale Investor. As casinos and traditional sporting events continue to adjust to the global pandemic, many organizations — and esports fans — have turned to esports betting as an additional source of revenue. That is why it is crucial that consumers have access to the most accurate data available.

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eSports

BETER enters into strategic partnership with Bayes Esports

George Miller

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BETER enters into strategic partnership with Bayes Esports
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One of the betting industry’s leading provider of fast sports & esports content, live streaming, live data and odds, BETER has brokered a deal with esports data company Bayes Esports. In addition to providing a significant impetus to the further growth of BETER’s esports department, this landmark deal will also allow BETER to supply odds with pin-point accuracy.

According to experts’ latest estimates, total esports viewership is projected to grow 9% annually over the next 2 years and reach 646 million views by 2023. In other words, the esports audience will be double in 2023 what it was in 2017. With this in mind, BETER constantly strives to further strengthen its dedicated esports department and improve the quality of services which it offers.

“We’re proud that we signed a partnership agreement with Bayes Esports. It will definitely help us achieve the goals set for 2021: to maximise the distribution of our content to new clients and markets, including in Asia, where betting also plays a big role. For more than three years, we at BETER continue to make BETERable content, as well as help our clients to harness new market opportunities and provide thrilling content for bettors,” said Alex Barkar, CEO at BETER.

As a part of the agreement, Bayes Esports will supply real-time data for popular esports tournaments to BETER, whereas BETER’s esports trading department will offer odds with even better accuracy and increase open odds uptime to 95%.

“We see this partnership as a great synergy of client-focused services and robust solutions. By combining our technology-driven products and machine learning algorithms with BETER’s trading team’s experience, we will make a real impact in the betting industry,” said Mark Balch, VP Esports Betting Services at Bayes.

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Latest News

Norwich City Terminates Sponsorship Deal with BK8 Sports

Niji Narayan

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Norwich City Terminates Sponsorship Deal with BK8 Sports
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Norwich City has terminated its sponsorship deal with bookmaker BK8 Sports.

The sponsorship deal, which was confirmed last Monday, had been met with widespread criticism by fans of the club, who had uncovered “sexually provocative” social media marketing campaigns published across BK8’s channels.

“The club and BK8 have taken on board feedback from its supporters and partners, and after continued discussions we have agreed to immediately end the partnership,” Norwich City said.

Ben Kensell, chief operating officer of Norwich City, said: “We have worked hard to build trust and engagement through our countless initiatives with our supporters and partners. We place huge value on our open and honest relationships with our community and supporters.

“As a self-financed club there is always a fine balance between generating the revenue levels required to help maintain that model, whilst working within our visions and values.

“On this occasion, we made an error of judgement. Our standards were not at the levels we demand of our football club.

“We can now only apologise to our supporters and former players, Grant Holt and Darren Eadie, who were across the BK8 promotional launch campaign, for any offence caused.

“We remain highly committed to diversity and equality across our football club and its community. We want to continue to embed a highly inclusive culture across the club, together with an accessible and welcoming environment free of demeaning and discriminatory behaviours.”

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