Betsson Signs Deal with Masterpiece Gaming
Betsson has signed a B2B supply deal with Masterpiece Gaming Limited, a subsidiary of German media group ProSiebenSat.1.
As per this multi-year agreement, Betsson will provide its in-house developed sportsbook and technology (Techsson) as well as customer support, odds, risk management and its Payment Platform (PAAS) to Masterpiece Gaming.
This agreement is in line with Betsson’s long-term growth strategy and confirms the company’s status as a global, in-demand supplier of B2B sportsbook and platform solutions.
“This deal proves that we have a competitive sportsbook product that is attractive and in demand by the market. Adding Masterpiece Gaming to our list of B2B sportsbook solution partners confirms our ambition to be a strong supplier on the B2B sportsbook market as part of our growth strategy. We are proud that Masterpiece Gaming has chosen us as a supplier,” Pontus Lindwall, CEO of Betsson AB, said.
The agreement is based on a performance based product fee and will run for two years, with an option of renewal.
Allwyn Announces Inaugural Partnership with Prestigious “Peace Race” Cycling Tour
Allwyn, a leading multi-national lottery operator, announced its inaugural partnership with the Peace Race (Zavod Miru), a prestigious Under 23’s cycling tour, including teams from more than twenty countries, taking place in the Czech Republic.
Allwyn, as general partner, will bring its international presence and resources to support the tour’s international expansion, accelerating its progress and changing more lives for the better.
The Peace Race has a longstanding history as one of the world’s most inclusive and prestigious cycling tours. Founded in 1948, it was originally designed to promote peaceful cooperation within Central Europe in the wake of World War II and help ease Cold War tensions. Today, 75 years later and against the backdrop of the ongoing war in Ukraine, promoting peace and cooperation is vital in Europe and beyond.
The race is a global competition, focussed on the Under 23’s category, enabling the next generation of elite cyclists to reach their full potential. The race is part of the Nations Cup, the highest category in the world for riders up to the age of 23, and is a serious test of endurance, taking place over four days in the Jeseníky mountains.
Many of those who take part in the Peace Race go on to compete at the highest level of international cycling. In the past, Tour de France winner Tadej Pogačar from Slovenia, two-time world champion Julian Alaphilippe from France and recent Giro stage winner Filippo Zana from Italy have taken part in the event. The Peace Race this year is taking place from June 8 to 11.
Pavel Turek, Allwyn’s Chief Global Brand, Corporate Communication and CSR Officer, said: “We, at Allwyn, are looking forward to watching the events of this year’s Peace Race unfold. This is an extraordinary event taking place in the beautiful Jeseníky mountains with 22 national teams participating from around the world. The race has a rich history and is rightfully regarded as one of the most inclusive and prestigious cycling tours in the world.
“As with other stages in the Nations Cup, it fosters the best emerging talent in cycling and affords many the opportunity to showcase their skills and pursue their dreams. What sets the Peace Race apart, however, is the competition’s legacy of goodwill and cooperation, and we believe in its power to inspire and transform lives. We are excited to be a part of this tradition.”
Leopold König, Race Director of the Peace Race, said: “Every year we see talented young competitors race here, who will soon find a place on the World Tour. Individual national teams send their best cyclists to the Peace Race. They are often on the rosters of teams from the elite division or belong under the wings of pro-continental teams. And everyone regularly praises the fact that the Jeseníky Mountains reveal the strengths of all riders. Without exaggeration, we can say that it is a race comparable to those somewhere in the Pyrenees or the Alps.”
NAILED IT! GAMES APPOINTS BUSINESS DEVELOPMENT MANAGER EXPEDITING FURTHER GROWTH
Nailed It! Games, an independent Krakow-based games studio, is continuing to expand its talent pool and presence after welcoming Mauro Dos Santos as Business Development Manager.
Dos Santos joins the slots studio after a successful career at bet365, NetEnt and Games Global, previously holding various positions including Game Marketing Manager and Regional Games Manager.
As Business Development Manager at Nailed It!, Dos Santos will oversee the studio’s sales and events, ensuring exponential growth and increased visibility as it prepares to release more innovative, high-quality games.
Dos Santos arrives at the studio during an exciting period for the provider. Nailed It! recently debuted its innovative Supermatch™ mechanic via the launch of Rome Supermatch™, which won the Game Innovation Spotlight Award at the CasinoBeats Game Developer Awards, exemplifying the provider’s commitment to the creation of engaging and revolutionary titles.
Commenting on Dos Santos’ appointment, Paweł Piotrowski, co-founder of Nailed It! Games, said: “We’re delighted to welcome Mauro Dos Santos to Nailed It! Games. As we continue to build our brand awareness, his appointment heralds future growth and success.
“Dos Santos brings with him invaluable industry experience, as well as a drive to push Nailed It! Games to the next level. We’re confident that we’ll be reaching new heights with our fantastic team!”
Mauro Dos Santos, Business Development Manager at Nailed It! Games, added: “Nailed It! Games is one of the most exciting and fast-growing brands within the industry, and I look forward to contributing to its future.
“My personal drive to succeed and my long-established career within the sector will marry well with the core principals at Nailed It! Games, which are to deliver unique, thrilling experiences to players and expand its player base via new operator partnerships and developments.”
PRAGMATIC PLAY STRENGTHENS AUSTRIAN PRESENCE WITH WIN2DAY PARTNERSHIP
Pragmatic Play, a leading content provider to the iGaming industry, is supplying games to Austrian operator win2day.
Operated by Austrian Lotteries, win2day is the only licensed supplier of lottery and online casino in Austria, where it also provides sports betting.
A selection of Pragmatic Play’s award-winning portfolio of Slots is being made available to win2day players over the coming weeks. Already live is Madame Destiny Megaways™, which will soon be followed by award-winning titles Gates of Olympus™ and Sweet Bonanza™.
Other player favourites scheduled for release include Big Bass Bonanza™, Big Bass Splash™, The Dog House Megaways™, Fruit Party™, Book of the Fallen™, John Hunter™ and the Tomb of the Scarab Queen™, and Wolf Gold™.
The partnership with win2day follows a pattern of continued expansion for Pragmatic Play in regulated markets across the globe.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “I’m excited to welcome win2day to our growing customer base in Austria. Pragmatic Play is proud to partner with operators who share our commitment to product quality and player protection, as we strive to provide engaging entertainment experiences for new and established audiences worldwide.”
Martin Miesler, Head of Games at win2day, said: “We are delighted to have partnered with Pragmatic Play and begin uploading its slot content to our platform. Win2day is proud of providing the most impressive and innovative offering to our online casino players, a criterion that Pragmatic Play fills perfectly and we can’t wait to see how our audience responds.”
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