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GoldenRace updates its satellite channels for Africa

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GoldenRace updates its satellite channels for Africa
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GoldenRace, leading virtual sports and betting technologies provider, is updating the content of its three satellite channels, to bring African players new virtual sports and number games. All the updated content belongs to the latest version of the company’s retail solution (VBOX).

GoldenRace’s satellite solution for Africa allows betting shops operators to expand their offer throughout the most distant and inaccessible territories, which usually have a low internet connection.

The company has two satellites, covering different geographical areas of the continent to bring the best service wherever the operators’ businesses are placed.

The release of this update on GoldenRace’s betting software is happening today and will offer via satellite new and engaging contents through the company’s satellite channels.

MULTIGAME OPTION & SATELLITE CHANNELS

GoldenRace’s satellite solution includes the option of a multiscreen, allowing players to see and bet on different virtual sports and number games at the same time; football leagues, Keno and Spin2Win, dog races and Rainbow Colours 49… This option is also very economic and simple for operators, and it includes a mobile cashier.

CHANNEL 1

Channel 1’s updated content will let African players enjoy their favourite league and the most betted one worldwide: the English Premier League.

GoldenRace has developed the most played virtual football in the industry, generating more than 20 million bets on a daily basis. A proprietary motion-capture technology, high-quality FXs, real camera angles, voice-over from professional commentarists, realistic odds, and a familiar layout make our virtual football the best in terms of quality and realism. Plus, more than 40 markets for up to 20 football leagues and tournaments.

CHANNEL 2

Thanks to GoldenRace’s multiscreen option players will be able to bet, at the same time, on Greyhound races, Keno, and Spin2Win. Greyhound races are GoldenRace’s origin, and an all-time-favourite in the gambling industry. Pre-recorded races with 6 dogs and all the players’ preferred markets.

Spin2Win is a very classic roulette-based game and one of the African players’ favourites.

Channel 2’s updated offer is completed with another classic: Keno, a lottery-based game where 20 balls out of 80 are drawn by the lottery drum.

CHANNEL 3

Based on the teams that won the qualifiers, with realistic odds, and all the features that make GoldenRace has recently released the Euro Cup 2020.

GoldenRace’s third satellite channel also offers Spin2Win, as it is the second most played virtual game in Africa, only before football, and the most played number game.

Finally, Rainbow Colours 49, which is GoldenRace’s latest number game release; a vivid and engaging game based on randomly drawing 6 balls from a pool of 49. It offers several markets and a possible win up to x500,000!

Africa

SportPesa add new games with an Incentive deal

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SportPesa add new games with an Incentive deal
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Games Provider integrates two titles with sports betting giant to help the operator drive
player acquisition and retention in Africa.

Incentive Games, the provider of engaging sports betting games, has joined forces with operator giant SportPesa to deliver a suite of Pay to Play titles that will help the sports betting brand service their clients that still use feature phones and appreciate efficient bandwidth usage.

Under the deal, Incentive Games will integrate its V-League and Penalty Kick titles into the operator’s platform. The former is a virtual football game with seasons that run all day every day with virtual matches open for bets every two minutes.

Penalty Kick is a virtual sports title where players must correctly predict where they think the ball will go and then decide how much they want to bet on their placement. The low-volatility, instant win format has been designed to appeal to sports fans looking for immediate returns.

All of Incentive’s titles use lightweight animation so that they can run seamlessly on all smartphones, including Opera Mini Extreme, while also delivering the suspense and excitement that ensure players come back for more time and again.

V-League and Penalty Kick will be made available to SportPesa players in markets globally.

John GordonCEO of Incentive Games, said: “We are extremely proud that our content is now available across the globe and as a result we can work more strategically to identify the key partners that will help drive our business forward. SportPesa fall into this category and we are looking forward to working closely with them.”

Adam Beighton, Director at SportPesa, said: “We are always looking for products that add value to our already large selection of games. These games cater to an online player segment that is often overlooked. We were particularly impressed by how the games have been developed to be seamless on smartphone devices that run on Opera Mini, a popular operating system in core markets such as Africa and Latin America. We look forward to seeing players engage with these games for the first time.”

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Africa

Cola Group to invest $14.5M to accelerate Cola.bet expansion strategy

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Cola Group to invest $14.5M to accelerate Cola.bet expansion strategy
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Cola Group, a world-class games and entertainment specialist, is expanding the iGaming arm of its company, Cola.bet, with a $14.5m investment.

This substantial investment follows on the back of Cola.bet securing a fourth African gambling license in the continent’s second largest gambling market, Nigeria. This new addition adds to Cola.bet’s current stable of highly successful African operations; Zambia (cola.com.zm), Kenya (cola.ke) and Ethiopia (cola.et).

This latest sports betting license was granted by the Lagos State Lotteries Board to a locally incorporated, Cola.bet subsidiary company, Cola Games Limited. The Nigerian market is similar to Ethiopia’s in that both are very retail centric rather than internet based. It was a strategic move for Cola.bet to leverage its blueprint and successes in Ethiopia to successfully expand into Nigeria.

The betting operator delivers a modern, mobile-first proprietary platform tailored for both established and fast-developing markets. The Cola.bet platform is easily adjustable, customisable and provides seamless integrations. All local payment methods are also integrated onto the platform where partners can find a vast selection of sports events, esports and casino games. To further support Cola Group’s partners there is a complete consulting service, including a licensing brokerage, that provides access to localised knowledge and best practice in each operating region.

As Cola.bet continues to expand its sports betting and iGaming offering, responsible gaming remains a core focus. Cola.bet excels at providing resources to enable customers to enjoy gaming responsibly. Aside from aforementioned licenses, Cola.bet also holds a Curaçao gambling license and is in the process of obtaining licenses in the regulated markets of Africa, LATAM and Europe. This will facilitate the expansion plans of the company.

Dinu Bors, Cola.bet’s COO said: “Cola.bet delivers an exceptional customer-first experience and the launch augments our global ambitions within the iGaming space. The platform is highly customisable and grants B2B partners instant access to curated content for a plethora of markets. We’ll be rolling-out several innovative features over the coming months, we’re only just getting started.”

Dana Varnytska, Cola.bet’s CMO followed: “Our strategy is built on a localised programme which has been developed through thorough research into market nuances and player preference. Players will benefit from bespoke bonus promotions and extremely competitive odds on the most popular events”.

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Africa

BtoBet Partners with Betta1

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Leading sportsbook provider BtoBet has strengthened its presence in the Zambian iGaming market after signing a new partnership deal with Betta1.

Through this agreement, which was formulated together with BtoBet’s regional Certified Partner STM Gaming, Betta1 will power its online brand with the advanced Neuron 3 platform.

Apart from the key platform products, BtoBet – which forms part of the leading iGaming supplier Aspire Global – will also be providing the online bookmaker with management and technology support.

The Zambia-based operator will be providing its players with a wide offering for both local and international sports betting, including live sports events, an extensive selection of virtual sports and a comprehensive portfolio of online casino games.

“The African market is continuing to register strong shifts towards the mobile. As technology and regulations continue to evolve, the online channels are set to further take up a larger market share as players will realise that through their devices they will be having at their disposal a wider selection of options through which they can entertain themselves in a more accessible and convenient way,” Sabrina Soldà, Chief Marketing Officer at BtoBet, said.

“We are looking forward to leverage BtoBet’s knowledge and expertise when it comes to the African market, especially in terms of delivering a localized product. The local market’s unique traits require a bespoke approach and having such an experienced technological partner will definitely help us tailor our offering according to our players’ requirements,” Aditya Khosla, Chief Technology Officer at Betta1, said.

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