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Richest Gaming Characters: Research reveals real-life wealth of our favourite gaming protagonists!



Reading Time: 4 minutes


From Lara Croft to Michael De Santa, have you ever wondered what our favourite gaming characters wealth might be if they lived in our world?

New research from leading casino review site, has revealed the estimated wealth of some of our favourite gaming characters, and it’s no wonder some of them can live such lavish lifestyles.

Considering different metrics such as their job, living situation, household income, assets, and other streams of income, has estimated the fortunes of eight of our favourite gaming protagonists. The rich list is as follows:


Rank Gaming Character Game Estimated Wealth
1. Lara Croft Lara Croft £706,179,856
2. Michael De Santa GTA V £43,579,862
3. Franklin Clinton GTA V £35,875,993
4. Trevor Philips GTA V £30,794,648
5. Bella Goth The Sims £497,064
6. Nathan Drake Uncharted £261,966
7. Solid Snake Metal Gear £220,094
8. Arthur Morgan Read Dead Redemption 2 £216,592


  1. Lara Croft, Tomb Raider – £706,179,856


Famous archaeologist, treasure hunter, and tomb raider Lara Croft is first on our gaming characters rich list, with an estimated wealth of over £706 million! Lara has amassed this fortune mainly from inheritance from her rich aristocratic parents, estimated to stand at $1 billion1 (£705,760,162 approx.) and being the heir to Croft Manor also adds £713,102 to her net worth2. Lara’s infamous dual pistols and bow and arrows add over £1200 her fortune3, with her Land Rover Defender used in the 2001 film standing at nearly £25,0004. And that’s without the annual £31,221 income she would be expected to earn as an archaeologist5.


  1. Michael De Santa, GTA V – £43,579,862


The second gaming character to feature on the list is former bank robber and career criminal, Michael De Santa, who has an estimated wealth of over £43.5 million. Michael has managed to pull in a substantial fortune, with his Rockford Hills Mansion being valued at £12,828,7416. Michael also has several vehicles adding £46,7057 to his estimated wealth and a healthy weapon collection adding a further £19,6738. But it’s his life of crime which has brought him the most wealth, with heists pulling him in a total of £30,684,7439. On top of his estimated wealth, Michael is a retired man who could be earning an extra £33,96710 year from his retirement income based on the US average.


  1. Franklin Clinton, GTA V – £35,875,993


The next criminal to feature on the list is fellow GTA alumni Franklin Clinton, who has amassed an estimated net worth of £35.8 million. Franklin’s Vinewood Hills pad holds a value of around £5,591,55711, with both of his signature vehicles, The Buffalo and The Bagger, collectively adding £79,25712 to his estimated wealth. And it’s no surprise Franklin has an impressive weapon collection adding a further £12,17213. Like Michael, Franklin is reaping the rewards of his criminal past, bringing in a total £30,193,00714 from the larger heists. And this is without the extra £30,84615 per year he could pull in as a Car Repossession Agent if he stuck to his day job!


  1. Trevor Philips, GTA V – £30,794,648


The final GTA V protagonist is Trevor Philips, who has an estimated wealth of £30.7 million – despite living in a trailer that’s only worth around £4,73816! Out of the three characters, Trevor has the most impressive vehicle and weapon collection, with £946,12817 worth of cars, bikes and helicopters to his name, plus £32,62318 worth of RPG’s, assault rifles and more. Heists again play a significant role in boosting Trevor’s wealth at £29,812,15919. Trevor is also the proud owner of Trevor Philips Enterprises, and the average US business owner is said to earn £41,75120 so this is the additional figure we estimate he receives a year… ‘legally’.


  1. Bella Goth, The Sims – £497,064


Bella Goth is one of the most iconic characters in the Sims franchise. Married to the richest man in the game, Mortimer Goth, she lives in the Ophelia Villa in Willow Creek which is estimated to be worth around £352,80221. Additionally, upon moving into the Goth residence, the family has a household fund of £64,26222, with her necklace that is a major plotline in Sims 2 being recently appraised for around £80,00023. Bella also holds a job as an Intelligence researcher in the Secret Agent service which you would expect to bring her on average £42,41724 per year on top of her estimated wealth.


  1. Nathan Drake, Unchartered – £261,966


A professional treasure hunter, Nathan Drake is an adventurer and deep-sea salvage expert who is sitting on an estimated wealth of £261,966. Drake lives with Elena Fisher in a modest home in New Orleans where the average house costs £172,739.7025 but is lucky enough to also have a beach house in Mexico which is valued at £45,021.9025. Drake’s famous Jeep Wrangler adds a further £37,92026 to his estimated wealth, with his impressive weapon arsenal adding another £6,284.2227. All of this, added to an annual income of £43,32928 thanks to his occupation as a Marine Salvager leaves him sitting of a very healthy amount.


  1. Solid Snake, Metal Gear – £220,094


Solid Snake was a former spy, special operations soldier, and mercenary who has amassed an estimated wealth of £220,094. In Metal Gear Solid V, he is living in Twin Lakes, Alaska where average house price is £191,60229. His famous Triumph Bonneville motorcycle modelled after the one in The Phantom Pain which was listed on eBay for £7,07730, while his expensive weaponry totals £21,414.8531. Snake has worked as a Spy, Special Ops Soldier and Mercenary, and taking the averages from each of these occupations, it is estimated he brings in around £63,50032 on top of his estimated wealth.


  1. Arthur Morgan, Read Dead Redemption 2 – £216,592


An outlaw and bounty hunter, Arthur Morgan has amassed an estimated wealth of nearly £217,000. Although Arthur doesn’t have a fixed property in the game, you can pitch a tent and camp up; upgrading as you go – with a max upgraded camp costing £38,25133. His faithful Mahogany Bay Tennessee Walker Horse cost £1,36534, while he’s earned a grand total of £65,621.8035 from his numerous heists and crimes35. Of course, he cannot complete these without his weapons which have been valued at around £39836. However, the most substantial value to Arthur’s name is the £110,95637 bounty on his head!

Commenting on the research, says: “From uncovering famous treasures with Lara Croft and Nathan Drake, to being abducted by aliens with Bella Goth, I’m sure most of us have enjoyed plenty of adventures playing through the eyes of some of these famous gaming characters on this list – and even may have helped amass some of their fortune along the way.

“We wanted to see how much our favourite gaming characters would be worth if they too lived in our world, and the results are much more than we ever thought, with many millionaires in our midst. Online gaming, like online casinos, have a huge sense of community, and we hope our research will get people talking about which other gaming characters may have been featured on this list!”

To find out more about the research, please visit:

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Playnetic celebrates successful brand launch at ICE 2024



Reading Time: 2 minutes

Playnetic, the new immersive iGaming business, has marked its introduction to the industry with a bang after enjoying a successful brand launch at this year’s ICE London. Using the prominent industry event to official announce itself and reinforce the company’s key messages to its partners, Playnetic also revealed details of ten exciting casino titles, as it previewed games from its ever-expanding portfolio.

The jampacked tradeshow saw Playnetic kickstart its mission in offering innovative titles built with the latest technology and most exciting in-game features. At ICE, potential collaborators were treated to a sneak peek under the hood of the new company, and a chance to understand the levels of quality, reliability and service on offer.

iGaming’s newest player exclusively showcased ten games from its growing library, demonstrating a range of captivating titles that are primed to enter key global markets.

The collection includes eight thematic slots and two classic tables games, including thrilling titles: Max Catch, Miners are Wild and Thor’s Wild Power. These absorbing games were the centre of attention for Playnetic’s highly popular daily tournament, presenting enchanting audio-visuals and a variety of mechanics, the trio of titles attracted more than 300 players each day, with nine lucky players taking home a collection of brilliant prizes.

Dan Phillips, Playnetic CEO said: “We’re pleased to have had such a successful launch at one of the most important gaming events of the year. It was a pleasure to speak with a variety of industry experts and relay our vision for what we can offer in a vastly competitive business environment.

“It was fantastic to see so many positive leads for our CCO, Julian Borg-Barthet and the sales team; highlighting what a triumphant show it was. We’re really looking forward to the year ahead and to showcasing more content from our growing games library, beyond the ten titles we launched at ICE. We have a lot planned and are excited to continue growing and making our mark in key jurisdictions.”

Further exciting and original titles demonstrated at ICE included: Pop the Bank, Osiris Fortune, Nefertiti’s Ring Jackpot, Dragon’s Blaze, Max Catch and Bison Trails. Each game presents a unique design, with most featuring a highly sought-after Free Spins mode, as well as a range of progressive mechanics and multipliers – guaranteed to increase player engagement and retention.

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Glitnor Group Names Mel Camilleri-Bland as New Chief Operations Officer



Reading Time: 3 minutes


Ambitious iGaming business group tasks experienced industry veteran with taking B2C operations to the next level through its leading LuckyCasino and HappyCasino brands

Glitnor Group, the rapidly-expanding and entrepreneurially-led business group behind leading B2C brands LuckyCasino and HappyCasino, has announced it will soon be strengthening its C-Level team with the appointment of Mel Camilleri-Bland (pictured).

Having accumulated over 15 years’ worth of experience in the iGaming industry working in a number of high-profile consultancy, management and customer service roles, Camilleri-Bland will take over the reins as Chief Operations Officer for LCKY Group, the B2C team within Glintor Group, following the departure of the outgoing Chief Operations Officer, Cameron Brown.

Prior to joining Glitnor Group, Camilleri-Bland held the position of Group Director of Compliance for BVGroup following an almost seven-year stint with the company. During that time, she also worked as Head of B2B brands, Chief Operations Officer of Mayfly Entertainment Limited, Managing Director of Monarch Sensation and A2D Entertainment and Director of Operational Excellence for BetVictor.

Additionally, Camilleri-Bland has also worked as an independent director and consultant for MMC Consulting Limited and Director of Customer Operations for William Hill; and while such a multi-faceted and successful track record within the industry will have undoubtedly been a big part of putting her on Glitnor Group’s radar, another major aspect will have been the impressive variety of countries and cultures she’s worked in.

Over the course of her career Camilleri-Bland has had roles in almost every continent imaginable with numerous positions in the United Kingdom, Germany and Gibraltar being joined by more exotic locales such as South Africa, the Middle East and Malaysia. In each location, Camilleri-Bland has shown a keen aptitude for embracing local culture and being able to utilize this knowledge to mentor and develop those around her for the benefit of the business.

With this high level of adaptability as well as Camilleri-Bland’s strong leadership and interpersonal skills certain to come in handy as Glitnor Group looks to further expand its B2C operations in 2024, the group believes she has all of the necessary characteristics to help take the business to the next level in the role of Chief Operations Officer and both Camilleri-Bland and the B2C C-level team are clearly looking forward to her getting started.

“Having spent over a decade-and-a-half in the iGaming industry working in various management, consultancy and customer service roles across multiple continents, I’m delighted to now be able to utilise my expertise on the B2C side of Glitnor Group,” Camilleri-Bland said. “As a business, Glitnor Group has made giant strides forward over the past few years and I’m really looking forward to coming in at such an exciting time for the group. The team we have here is already amazing and I sincerely hope that the skills and industry know-how that I’ve accumulated over the past 15 years can add another dimension to that as we look to take things to a whole new level in 2024 and beyond.”

“While I’d like to take the opportunity to thank our outgoing Chief Operations Officer, Cameron Brown, for everything he’s helped Glitnor Group achieve during his time in the role, in Mel Camilleri-Bland, we think we’ve found the perfect successor to continue his legacy,” the Head of Brands and Business for Glitnor Group, David Schwieler, said. “Having helped numerous companies around the world transform their customer experience and improve their ROI, Mel arrives at Glitnor Group with a wealth of industry experience and all the tools required to take the B2C side of our business to the next level. We’re really looking forward to having her on board and can’t wait to see what we can achieve together as we continue to grow in the future.”

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REEVO and Peter and Sons Forge a Powerful Alliance to Transform Gaming Entertainment



REEVO and Peter and Sons Forge a Powerful Alliance to Transform Gaming Entertainment
Reading Time: 2 minutes


REEVO, a pioneering B2B content and aggregation provider, proudly announces a dynamic partnership with Peter and Sons, an international game development studio renowned for revolutionizing online gambling with uniquely styled, high-performing video slots, and casino games. This strategic collaboration signifies a momentous leap in enhancing the gaming experience for players worldwide, seamlessly integrating Peter and Sons’ exceptional portfolio into REEVO’s cutting-edge platform. Together, these industry leaders are committed to redefining and elevating the landscape of gaming entertainment.

REEVO stands at the forefront of innovation with its resilient aggregation platform. This empowers over 80 partners to achieve distinctiveness through custom and exclusive REEVO content. Boasting a portfolio of over 8000 games, spanning slots, table games, crash games, and live gaming experiences, REEVO consistently establishes pioneering benchmarks in innovation and diversity.

In 2024, REEVO embarks on an ambitious journey to onboard over 60 new game providers, and the collaboration with Peter & Sons serves as a strategic initiative towards fulfilling this commitment.

Peter and Sons, founded in 2019 by a team of international enthusiasts and professionals, has set itself apart with a distinctive approach to casino game development. With world-class mechanics, their games offer an unparalleled gaming experience, featuring innovative features, stunning graphics, and top-notch audio. With a portfolio of 30+ games, including popular titles like Kaiser, Valkyries, Book of Books, and Barbarossa, and a new release each month, Peter and Sons aims to expand their universe, offering a diverse range of Slot Games, Scratch Cards, and Instant Games for every type of player and market.

Yann Bautista, Commercial Director, and Founder at Peter and Sons: We’re thrilled to team up with Reevo, expanding our game collection to a global audience. With over 30 titles, including favorites like Barbarossa and Book of Books, we’re eager to share our creations with Reevo Play’s esteemed partners. 

Petra Maria Poola, Head of Sales at REEVO, added: “I am thrilled to join forces with Peter and Sons. Their dedication to amazing game development has garnered them a stellar reputation, and we have long admired their work. This strategic partnership provides us with the exciting opportunity to introduce our captivating portfolio to new audiences, and we look forward to collectively setting new standards in the industry.”

The REEVO and Peter and Sons partnership signals the dawn of a new era in gaming entertainment, blending innovation, diversity, and a player-centric approach. Stay tuned as these industry leaders reshape the gaming landscape, delivering an unparalleled experience for players worldwide.

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