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Relax Gaming celebrates landmark deal with PokerStars

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Relax Gaming celebrates landmark deal with PokerStars
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Relax Gaming, the igaming aggregator and supplier of unique content, has penned a deal with leading global betting, gaming and entertainment brand PokerStars.

Set to encompass numerous markets, the agreement will give the operator group’s enormous international player-base access to its award-winning catalogue, including player favourites Temple TumbleIron Bank and the hugely popular Money Train 2.

Alongside its own high-quality games, PokerStars will be able to select content from Relax’s 50-plus hand-picked aggregated partners including Fantasma Games, ReelPlay, and 4ThePlayer, made possible by its hugely successful Powered By Relax and Silver Bullet partnership programmes.

The deal is set to significantly boost Relax’s exposure across key jurisdictions across Europe, with Italy and Spain to be high-priority markets for both partners as the esteemed supplier looks to continue expanding its extensive tier one presence.

Commenting on the deal, Daniel Eskola CCO at Relax Gaming said the new partnership offered important added visibility and underlined the provider’s rapid market expansion and ambitious strategy for the year.

He added: “It’s always a pleasure to partner with the world’s leading online brands that are making a huge impact in the market through innovation and a quality offering. 

“PokerStars is an operator with enormous status and reach. I’m sure the addition of our extensive portfolio will only benefit that further as they continue to expand and differentiate themselves from the competition.”

Relax’s dedicated approach has seen the supplier receive a record-breaking 16 nominations across the EGR B2B Awards and the CasinoBeats Developer awards in 2021 as well as taking home “Casino Content Supplier” at the EGR Nordics Awards in February.

Now one of the industry’s leading aggregators, Relax provides more than 2,000 online casino games, from its high performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.

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SOFTSWISS Game Aggregator Integrates SmartSoft Game Provider Products

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The SOFTSWISS Game Aggregator extends its range of accessible online games by concluding a partnership with SmartSoft. As a result, all clients of the SOFTSWISS Game Aggregator will experience and enjoy the game provider’s content. In total, more than 20 new partners have joined the SOFTSWISS Game Aggregator since the beginning of the year.

The SOFTSWISS Game Aggregator currently offers access to the products of more than 170 game providers, the ranks of which SmartSoft now joins. As part of the partnership, the SOFTSWISS Game Aggregator clients will have access to a wide range of popular games, including mini-games, slots, casino games, keno, PvP table and card games, scratch & win and unique games with gamification features. These will complete the line-up of more than 11,000 games, 3,000+ of which are optimised for cryptocurrencies. 

In addition to accessing classic SmartSoft games, the SOFTSWISS Game Aggregator clients will also evaluate a special category of top games with a unique game engine. These include the provider’s hits such as JetX, Cappadocia and JetX3

In addition to major fiat currencies, the studio supports cryptocurrencies, particularly bitcoins. All SOFTSWISS White Label and Game Aggregator clients under Curacao and Malta licences will have access to SmartSoft content.

Nikita Keino, Partner Managers Team Lead at SOFTSWISS, comments: “I am sure the SOFTSWISS Game Aggregator clients will appreciate the number of games and features SmartSoft offers. We do not doubt that it will be long and fruitful cooperation, because it can’t be any other way. Welcome, SmartSoft!”

Luka Namoradze, CMO SmartSoft, notes: “We are delighted that SOFTSWISS is becoming our partner and want to thank you for being a part of our extended network. Many operators already can’t wait to have our games through the SOFTSWISS platform. We are looking forward to a long and rewarding partnership.”

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Compliance Updates

Lady Luck Games awarded multiple market certification

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Games from Swedish slots specialist Lady Luck Games have been certified in five of Europe’s most important regulated markets.

Players favourites like Valhöll: Hall of the Slain, Valley of the Muses and Alchemister will join new release Rooftop Fight on the roster of online casinos in Sweden, Denmark, Germany, Italy and the Netherlands.

The certification, via iTech Labs, will now allow their high-quality artwork and engaging maths models to be enjoyed by millions of new customers at some of the industry’s leading operators.

Lady Luck Games co-founder and CEO Mads Jorgensen said the regulatory approval would provide a significant commercial boost to the studio in its quest for international expansion.

He added: “We are very confident that our games portfolio has universal appeal and having this certification is an important step in proving that. Access to market is hugely important for any company in any industry and we now have a real opportunity to take great strides as a business.”

Lady Luck Games recent acquired fellow provider Spigo ApS’s operations in Denmark, including the studio’s casino games, eight customer integrations and Spigo Station, the supplier’s Denmark-certified platform.

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PRAGMATIC PLAY KICKS OFF THE CELEBRATIONS WITH DAY OF DEAD™

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Pragmatic Play, a leading content provider to the iGaming industry, invites players to lace up their dancing shoes and join the celebrations in new release, Day of Dead™.

Bursting with eye-catching visual effects and a fiery fiesta soundtrack, the stunning game provides players with a unique slot experience inspired by the popular Mexican national holiday, Dia de Muertos.

Central to the game’s action are the Wilds, one of which will move one space across the reels with each spin until they fall off, paying any wins and triggering respins before they do. Respins will continue to take place until there are no Expanding Wilds in view.

Landing three Scatter symbols on the first, third and fifth reels in the base game triggers the Free Game feature. There is no set number of spins here, rather the feature will continue to operate as long as there are Expanding Wilds on the screen.

Players in eligible jurisdictions can take advantage of the Buy Feature, costing players 100x their stake to trigger the Free Game feature on the spin that follows.

Day of Deadarrives swiftly after recent hits Cash Bonanza™, Mystic Chief™, and Piggy Bank Bills™, which exist amongst a collection of over 200 HTML5 titles in Pragmatic Play’s award-winning games portfolio.

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said: “Dia de Muertos is a very unique festival that has some very eye-catching visuals associated with it, therefore we wanted to create a title that provides a true feast for the senses.

“We are thrilled with how Day of Deadhas shaped up, with its dazzling graphics and unique mechanics combining to bring something entirely new to our portfolio.”

Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.

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