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FIVE THINGS THAT WILL FUEL THE GROWTH OF ESPORTS INDUSTRY

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FIVE THINGS THAT WILL FUEL THE GROWTH OF ESPORTS INDUSTRY
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The new age has very well got adapted to the virtual world of esports. They get excited to take up new challenges, explore some amazing new landscapes with different themes and superficial powers, which one can only hope for in reality. With constant upgradation in technology, the definition of gaming has become more complex and the industry is overpowering.

But the future seems to hold more surprises for the growing esports fanatics. `

Abhishek Aggarwal, the Co-founder and CEO at Trinity Gaming, India’s top gaming talent Management Company have listed down the 5 things that will ensure the growth of esports industry in future:

Introduction of 5G: Accessibility to best technology is crucial in the current era of esports and gaming. Considered as one of the most influential and exciting developments, 5G will offer a faster speed and improved latency, which will give the gamers a more competitive edge. For instance, Telecom giant Airtel hosted India’s first-ever Cloud gaming demo on a LIVE Airtel 5G test network to test the gaming on a simple smartphone at record speed and latency. Response delay, often known as latency frustrates gamers the most. Airtel 5G has demonstrated that it can reduce reaction time from 20 milliseconds to 5 milliseconds. While the latency may or may not impact the casual gaming experience, it affects the efficiency and experience in online multiplayer games such as racing and shooting.
For players it would mean winning or losing a match, and to their audience, it would be the advanced experience. With this, gaming would surely take precedence with a higher bandwidth supporting the esports community to thrive.

Cloud Technology for the Gaming Industry: Gamers/esports community constantly feed in data. This technology comes as blessing to protect the information from getting hacked by an unknown entity. Cloud also allows users to maintain the high quality of the game even while playing in low-end devices.
It has several advantages attached to it and one among them is, even if your system breaks down, you won’t lose your game. With growing smartphones penetration and a vast youth population, 5G-backed cloud gaming could spread to remote areas and offer gamers the right ecosystem to compete and excel in the national and international arena.

Esports in the path to be recognised as a real sport: E-tournaments are taking over across nations inviting ace players to compete and take home a whooping amount of prize money. With time it has got a structure/framework based on which it functions with support from big investors. Their growing power has been sensed by industries and its gradually entering into the mainstream as a serious sport. The latest announcement of 8 esports titles in Asian Games 2022 is being welcomed in the Esports community, only making it more prominent and influential in every aspect.

Brand collaboration with Gaming Influencers: Brand collaboration makes it easier for the esports community to further establish their significance and is a great source to generate revenue. These engagements ensure the brand visibility to their targeted audience in a streamlined fashion and gaining confidence of the loyal supporters of the esports player. This has revolutionized the way gamers are perceived in growing business. Gaming content creators are becoming an effective tool to reach the audience. Content creators not only play the games but they entertain their audiences as well, their fan following is mostly the age group of 15 to 30 which is the most targeted audience in advertising terms. Out of all the influencers in the market, gamers are known to have the best audience engagement in terms of viewership and audience-creator relationships. Trinity Gaming is helping Brands to create innovative Branding Strategies with the help of these dynamic Creators and Influencers in the gaming & esports ecosystem.

Content creation around gaming: It is a young concept which has seen the power to engage with viewers and provide entertainment to a wide demography. These creators bring out a more dynamic aspect of esports, share their experiences, do’s and don’ts, etc. and have now become a strong part of the community. They have successfully grabbed the attention of viewers who are not even part of the gaming ecosystem, making it more diverse and relatable for everyone. Trinity Gaming have created a unique ecosystem for the gaming content creators and currently have a clan of 250+ top creators who have been working with India’s top brands.

The possibilities are limitless, and it would be surely interesting to witness what more the future of esports industry holds.

Asia

India thrashes Pakistan and Bangladesh to qualify for 14th World Esports Championships in CS:GO

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India’s CS:GO team produced vigorous performances in the South Asian Regional Qualifiers of the 14th World Esports Championships after hammering Pakistan and Bangladesh in the South Asian regional qualifiers.

The team, comprising of skipper Ritesh Sarda (Defaulter), Shuvajyoti Chakraborty (Mcg1LLzZz), Anshul Adardkar (KiiLSwitCh), Hrishikesh Shenoy (Crazy_Gamer) and Harsh Jain (lynX), recorded identical 2-0 victories over Pakistan and Bangladesh in the semi-finals and final respectively.

Besides CS:GO team, prominent Tekken 7 athlete Hitesh Khorwal (rcool) and well renowned eFootball professional Hemanth Kommu (peshemak7) will also represent India at the World Esports Championships, scheduled to take place in Bali from Nov 29 – December 12, 2022. Hitesh and Hemanth secured their berths by winning the National Esports Championships (NESC) 2022, conducted by Esports Federation of India (ESFI) earlier this year.

Organised by International Esports Federation, the prestigious event will witness participation of top athletes from over 120 countries, competing in six different Esports titles—CS:GO, Dota 2, Tekken 7, eFootball, as well as PUBG mobile and Mobile Legends: Bang Bang which will be making its debut at the championships. The 14th WEC has a prize pool of USD 500K (~INR 4 Crores).

“The team was simply too good for the opposition in terms of their skills, strategies and coordination. They won comfortably against Pakistan and Bangladesh shows the confidence they have in their gameplay. We are extremely proud of their performances and are now looking forward to seeing them compete with the best teams from all over the world in Bali. Everyone at ESFI wishes them the best of luck for the grand tournament,” said Lokesh Suji, Director of Esports Federation of India and Vice President of the Asian Esports Federation.

Led by Sarda, the dominant Indian team hardly had to break a sweat in their matches as they comprehensively defeated Pakistan in two different maps by 16-6 and 16-4 and then displayed a similar aggressive performance to outperform Bangladesh in both maps of the final by 16-7 and 16-5.

“It feels amazing to represent India again at the World Esports Championships in back-to-back years. We definitely want to improve on our performances from last year and have been working very hard to do so. The team has done very well in showcasing its qualities in game while prevailing in all these qualifiers but the WEC final will be a stern test on a much higher level and we want to match that. I have high hopes from the tournament and we want to bring some glory from it back home,” said Sarda, captain of the Indian CS:GO team.

The same CS:GO team had participated in the last edition of World Esports Championships, held in Eilat, and finished eighth in the final.

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The best of grassroots CS:GO to take on the pros at Red Bull Flick Invitational Copenhagen in November

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The best of grassroots CS:GO to take on the pros at Red Bull Flick Invitational Copenhagen in November
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Red Bull Flick, the definitive global 2v2 CS:GO Pro vs AM tournament will reach a pulse-racing conclusion for 2022 in an epic November finale at the Red Bull Flick Invitational Copenhagen.

Taking place over an action packed weekend during 19th- 20th November, Red Bull Flick Invitational Copenhagen will see the very best of the amateur CS:GO scene battle it out in intense 2v2 matchups building to an once-in-a-lifetime chance for them to test their mettle against world-renowned Pro teams on the big stage, and a shot at the €50,000 Prize Pool. The LAN pre-stage qualifier will take place in Copenhagen with all the national and international event winners to determine the duos that will progress to the main stage. The Red Bull Flick Invitational will conclude with an impactful finals day broadcast and highlight event on the 20th November, where the qualified amateur duos face their idols in a play-off bracket featuring eight pro invited duos.

Held in the heart of the Danish capital, the Red Bull Flick Invitational will bring the hopeful future stars into the European centre of counter-strike history to immerse themselves with a unique competitive experience alongside CS:GO’s most memorable competitions. The pre-stage LAN will take place in a closed, offline qualifier on Saturday 19th November. With the top two AM duos determined, the nail-biting Pro v AM playoff stage will be broadcast from NEP Studios on the following day. This year’s competition is sure to bring the live audience closer to the action as well as providing an unforgettable experience for digital audiences across the globe and in several languages on Twitch and YouTube on the 20th November.

A total of 26 amateur duos teams from EMEA and – for the first ever time – North America, will be offered a chance at glory, having earned their way through National and International Qualifiers. Pre-stage qualifiers will whittle down the amateurs duos to the final two in a tensely competitive group stage to start the first day of the competition. After facing their peers in the pre-stage qualifiers, the top amateur duos will then face-off against the eight invited pro teams in an intense play-off bracket on the big stage, all leading to an epic Grand Final.

Red Bull Flick is the definitive global 2v2 CS:GO tournament, giving amateur players around the world a unique competitive platform, and putting a twist on the traditional 5v5 competitive format. Having started in 2019, the competition has gone from strength to strength and now gives thousands of amateur entrants a shot at glory to play the pros, and an opportunity for hidden gems of the competitive CS:GO scene to shine under the spotlight.

The unique format and structure at Red Bull Flick has inspired some of the most unpredictable twists and turns in CS:GO, including a true ‘David versus Goliath’ moment at 2021’s Red Bull Flick Helsinki Invitational, where Polish rookies Team Garnuchy won out against both BIG Clan and G2’s Duos teams.

This year, some of the biggest Pro teams on the CS:GO circuit will be sending their stars to Copenhagen, including the fan favourites from last year: G2, OG, Furia and Big Clan and Team Spirit, the defending champions of Red Bull Flick. Alongside them the Danish superstars from Copenhagen Flames and Heroic will also join the mix at the play-off stage to truly test the best amateur duos from around the world. The play-off stage will increase the pressure with a global broadcast and live audience, truly testing the amateur duos that progress in a competitive circuit environment. Fans in attendance can also look forward to an exclusive event experience featuring their favourite esports stars including Johan ‘N0tail’ Sundstein, who competed with Flamez in the first international qualifier for Red Bull Flick back in April.

Red Bull Flick has teamed up with industry leaders to produce an unforgettable experience for players & fans alike. AGON by AOC, a global leader in gaming monitors, is the Official Monitor Partner for the event, bringing exceptional visual clarity and ultra-high refresh rates to competitors. AMD joins as Technology Provider, ensuring the high-performance computing that will push the boundaries of the tournament. Backforce is the official Chair Partner, providing players and talent with high-end gaming chairs across the event.

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Asia

Ampverse’s Minana Esports secures largest gaming creator in the Philippines, ChooxTV to become brand ambassador and investor

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Ampverse’s Minana Esports secures largest gaming creator in the Philippines, ChooxTV to become brand ambassador and investor
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After officially launching its fifth market in the Philippines, leading esports and Web3 company Ampverse secures the nation’s largest gaming creator Edgar “ChooxTV” Dumali, with nearly 30 million social followers, to become an investor and brand ambassador for its Filipino esports team and lifestyle brand Minana.

This major deal comes as part of Ampverse’s growth strategy, following its commitment to invest more than P100 million to drive and accelerate the local gaming industry.

Streamer and content creator ChooxTV is known for his ingenious off-meta picks and wacky antics on his livestream and was named MVP of the Year in the 2021 Mobile Legends: Bang Bang Awards Gala.

“Excited akong mag-invest sa Minana dahil sa pagbibigay daan nito na magkaroon ng isang panibagong  ‘youth lifestyle brand’ na magpapakita ng galing ng mga Pinoy,” Dumali said.

(I’m excited to invest in Minana as I really share their vision of creating a next generation youth lifestyle brand that celebrates the very best of Filipino talent.)

Alongside him, other notable gaming talents such as Eric Eruption, Hypebits, Lhea Bernadino, King Jasro, and Elanorm will also become brand ambassadors for Minana – totaling up to 55 million followers for all combined creators.

The newly formed Minana Esports are the current champions of the Philippine National Esports League in Mobile Legends. Prior to that, the team has won 11 straight championships and aims to be the most successful esports team.

In line with becoming the fastest-growing esports and Web3 company in Asia, Ampverse aims to build Minana into a leading Filipino youth lifestyle brand that spans entertainment, fashion, music, and lifestyle.

“We are incredibly proud to kick off Minana with a successful run and an official championship title under our belt. We will continue to build our success in competition, but at the same time create inspiration for the Filipino youth,” Minana Team Lead and Ampverse’s Regional Expansion Manager Julius “Banoobs” Mariano said.

A streamer with over 100,000 followers and named the “godfather of esports and gaming in the Philippines,” Mr. Mariano previously worked as country manager for Twitch, an Amazon-owned video live streaming service platform.

“Our vision is bigger than just competitive gaming, it’s about igniting the passion in every generation and building Minana as the leading youth culture hub for all gamers, creators, and anybody to fulfill their dreams,” Mariano added.

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