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Match Poker Online Unveils New World Cup Featuring Cash Prizes and Bragging Rights on the Line



Reading Time: 4 minutes


After a successful launch earlier this year, Match Poker Online is ramping up the action even more this winter. The app is bringing the thrill of international competition to the online poker tables with the Match Poker Online World Cup. Eligible players of all levels have the chance to represent their country and play to determine the best Match Poker player in the world.

All eligible players can get in the action by competing on the app. To be eligible, players must have achieved at least one of the following by Nov. 27:

  • reached an IFMP (International Federation of Match Poker) Rating of 1,200 or above
  • be in the top 15% of the Ivory, Sapphire, or Emerald tiers of IFMP Ratings
  • be among the top 15% of eligible players in any Premiership Season
  • won a Weekly Challenge
  • won a Special Event, such as the May Cup or Battle Weekend

There were 385 eligible players as of Oct. 5, but players can still qualify. Eligible players will be notified via email.

“From the start, we’ve wanted to be much more than an app, we’ve wanted to be a sport – albeit one that is played via an app,” Match Poker Online head of customer relations Jake Colman says. “Being a sport necessarily involves holding championship events, world cups, and other big events to determine the best players in the sport of poker. So this is the first time we are offering the pinnacle of our sport.”

How the World Cup Works

Each competition features Playoffs and Finals exclusive to players of the same Rating Tier. Tournament play features Match Poker Online’s new Triple Battle format, which sees players compete in one battle royale each hour for three consecutive hours. The top 36 players then advance in the Finals. The series comes after months of planning and continuous growth on the app.

“What’s been wonderful to see has been the enthusiasm from our players,” Colman says. “Each of our matches goes for 30-45 minutes, and heaps of players play 20 or so matches each week, which is a wonderful commitment of time and effort. There are some players who have played more than 100 matches a month! Adding even more players at all skill levels gets us closer to our goal of running matches almost instantaneously. Happily, we’re getting closer.”

For most players, the Playoffs are set for Dec. 3-4 with the Finals playing out on Dec. 10-11. U.S. players can compete on Dec. 2-3 with the Finals on Dec. 9-10. The winner of the Ruby division, the top competition, is crowned the overall World Cup champion. And not just bragging rights are on the line. Match Poker Online is awarding cash prizes for top players. In total, players can compete for a share of more than $2,000 and here’s a look at the payouts:

Ranking Category 1st Place Prize 2nd Place Prize 3rd Place Prize
Ruby $625 $250 $125
Ivory $450 $175 $75
Sapphire $200 $100 $50
Emerald $100 $50 $25

* Amounts in US dollars

How Does Match Poker Online Work?

Match Poker Online truly gauges where a player stands by having competitors play the same hands across the platform. Players can work on their skills by comparing their own play and decisions to others around the world who have played exactly the same hand.

The app is packed with features, statistics, excellent graphics, and exciting gameplay. You can even compare your own play against friends in a fantasy sports-style competition. There’s no longer a need for arguing or debate on which players are better based on conjecture and insufficient data. With Match Poker, all that data is available for players to check out.

When playing, you’re not just competing against the players at your table, but against players seated at other tables in the same seat you are. All players in that seat are dealt the same two “hole” cards and see the same flop, turn, and river. It’s a unique twist on traditional poker.

Even More to Come

Beyond the World Cup, Match Poker Online developers are working to bring players even more in the weeks ahead. More analytics should be coming soon, substantially increasing from two key statistics to 12. Players will see a massive increase in how they can gauge their own play.

“We’re going to start analyzing everything from how often you make it to showdown, win at showdown, three-bet or fold to a three-bet, continuation bet, or move all in,” Colman says. “Each statistic tells the player where they are, and where they should be.”

Also in the works for 2023 are country-specific events. This feature will then expand to allow anyone to create a club and host their own competitions. Players can battle it out with others like they’re playing in a club competition or round-robin tournament. The moves come as Match Poker Online continues to “sportify” poker. The World Cup and these other additional offerings only add to these efforts.

“Even though it’s played in an app, Match Poker is a sport,” Colman says. “We’re working hard to see it become as widespread as basketball, tennis, or chess, with communities in every part of the world, at every level – from suburban leagues to national titles. The World Cup is the most important step forward we’ve ever taken in getting there.”

Player Reactions

After more than nine months in operation, players have been pleased with the game. Here’s a look at what a few players had to say:

  • As a former professional poker player I am super excited by your project, I truly believe that we need to rethink poker and show it as a skill game rather than gambling. – “Cukrapok”, France
  • Let me congratulate you on the best poker app ever developed. – “Fairbank”, USA
  • I want to thank you for a great way to play poker and your game is so fantastic. I no longer play in other places. Great job! – “Stinger”, USA
  • Loving the game, awesome concept.👌🏼I have deleted all other poker apps from my phone. – “Rendog”, Australia
  • You’ve made something truly fun, unique, and innovative and I look forward to what the future brings🙂. – “RedBacon”, Israel

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“Cheer for those who cheer for us”: FAVBET calls on Ukrainian football fans to support Ukraine’s allies at the 2022 World Cup



Reading Time: 3 minutes


November 20 marked the kickoff of the 2022 FIFA World Cup in Qatar. An event long anticipated by football fans and quite unique in several respects. This year, for the first time ever, the World Cup takes place in the Middle East, in winter, and… against the backdrop of the largest military confrontation in Europe since World War II.

While the stands of Qatari stadiums explode with applause, Ukrainian fans hear explosions in the streets of their cities, and the Ukrainian army bravely resists unprovoked Russian aggression on the several thousand kilometers of frontlines.

However, even in such circumstances, FAVBET and Kyiv-based creative agency Taktika found a way to engage Ukrainian fans and remind the world that football is not only about fighting, but also about unity and support that goes beyond the borders.

“The world will not see our team on Qatar’s football pitches, but for almost a year it has been watching our fight on a pitch of a different kind – the battlefield. And not only watching, but tirelessly supporting. England, the Netherlands, Spain, Poland, the USA, France and many other countries have been supplying and training the Ukrainian military, providing shelter to our citizens and defending our interests on the diplomatic front. We decided that the World Cup is a great opportunity to say thank you to Ukraine’s allies for this unwavering support,” says FAVBET’s creative copywriter Mykola Bezkrovnyi.

The campaign is based on short videos shot on the streets of Ukraine’s capital city of Kyiv. The centerpiece of the story are the Ukrainian fans with vintage scarves, which, many years ago, they waved during the matches of Ukraine’s team against our current allies. “We once held these scarves because we fiercely wanted to defeat you. We hold them now because we sincerely want you to win. Just like you want us to win too,” says the voiceover of the campaign’s manifesto.

This campaign was Favbet’s idea, and our task was to find the best form and style for it. We realized that we once used to be opponents on the football pitch with almost all of our current allies. Now, the scarves from these matches are turning from symbols of our rivalry into those of unity. Many fans still have them at home as a memory. We decided to use thescarves as a powerful visual symbol and built a campaign around them,” says Roman Gurbanov, Taktika co-founder and creative director.

In addition to the manifesto, the campaign also includes videos dedicated to supporting particular Ukrainian allies like Poland and England. The videos were shot by Ukraine-based studio Digital Religion known for their advertising work for the world’s leading brands like Samsung, Visa, Pepsi, Uber, and others. Check out the videos on FAVBET’s YouTube:

Support those who support us

FAVBET’s new campaign is not only a token of gratitude to the allies, but also a reminder that the war, unlike a football match, does not end with the referee’s whistle. While the World Cup will wrap up in a few weeks, Ukraine will continue its fight against the aggressor that seeks to destroy Ukrainian identity and its need for support will remain as high as ever. That is why FAVBET Foundation is now accepting international donations so that football fans from all over the world can also contribute to Ukraine’s victory. Make your donation on the Foundation’s official page

As an international company with Ukrainian roots, FAVBET has been supporting Ukraine since the first days of Russia’s full-scale invasion, implementing numerous humanitarian initiatives and providing the Ukrainian military with the necessary equipment. Today, 95% of FAVBET Foundation’s projects are focused on helping the country’s citizens and the army, i. e. evacuating residents of frontline cities, purchasing ambulances and vehicles for the needs of the Armed Forces, as well as supplying high-tech communications equipment and drones.



Head of Brand – Alexander Tarasov

Brand Manager – Anna Lytvynchuk

Marketing Project Manager – Yanina Baranetska

Creative Producer – Oleksii Marakhovskyi

Digital Content Producer – Iryna Kondratyeva

Creative Lead – Anatoly Simachynskyi

Creative Copywriter – Mykola Bezkrovnyi

Digital Religion

Director – Gleb Feldman


Creative Director – Roman Gurbanov

Art Director – Illia Pochkun

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World Esports Championships Finals Begin with Spectacular Opening Ceremony



Reading Time: 2 minutes


IESF welcomes World Esports Family to Bali for the largest edition of its flagship event

The International Esports Federation (IESF) officially opened the 14th World Esports Championships Finals today in Bali, Indonesia. The Opening Ceremony kicked off IESF’s historic WE Championships with an athlete parade, special performances, and speeches from IESF President Vlad Marinescu and Esports Federation of Indonesia (PBESI) President Budi Gunawan at the Merusaka Nusa Dua Hotel. 

The ceremony welcomed athletes, referees, fans, event organizers, government officials, and others from the World Esports Family. The ceremony began with the Indonesia Raya, the national anthem of Indonesia, and the official PBESI march. IESF then did an official raising of its flag to mark the start of the event. Inspired by Indonesian and Balinese culture, the ceremony featured traditional dances as well as extraordinary performances by Indonesian artists Alffy Rev, Wizzy, and Ecko.

The WE Championships remain the sole international esports competition where athletes compete to represent their countries. Over 600 players representing 106 countries will compete across six games: CS:GO, Dota 2, Mobile Legends: Bang Bang, eFootball ™  2023, Tekken 7, and PUBG Mobile, making this the largest and most geographically diverse edition of the event since its inception in 2008 with a record prize pool of $500,000. 

An athlete representative from each country joined in the athlete parade of the Opening Ceremony to carry their country’s flag to celebrate the event’s largest and most inclusive edition. Additionally, IESF showcased its commitment to responsible gaming and providing referees with the highest level of certification to ensure fair and safe competition. This year’s referees took an oath on stage during the Opening Ceremony, alongside an athlete representative, to safeguard responsible gaming. 

IESF President Vlad Marinescu spoke at the ceremony and said: “Welcome to Bali for the 2022 World Esports Championships Finals. We are elated to see a historic 106 countries, more than double from last year’s edition, competing in the 14th edition of this event right here in the Land of Gods.  All of you here in this beautiful country and those watching are proof and reflection of the growth and progress of the World Esports Family.”

In his speech, PBESI President Budi Gunawan said: “The Indonesia Esports Summit and the 14th IESF World Esports Championships, wil declare our commitment to set new standards for organizing world class esports event. We sincerely hope that the 14th IESF World Esports Championships Bali 2022 will be a new momentum for all these great talents from around the world to build friendship and peace” 

The competition will conclude with the Closing Ceremony and a special announcement on December 11, where one nation will be crowned the World Esports champion. 

The Finals will be live-streamed across seven IESF Twitch channels, one dedicated for each game. The full lineup of competing nations and all other information related to WEC can be found on the official website

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SOFTSWISS Jackpot Aggregator Announced New Campaign with Spinago



Reading Time: 2 minutes


Online jackpot campaigns are becoming extremely popular in the iGaming community as a powerful tool to attract and retain players and improve overall brand performance. This trend is all the more reinforced by the SOFTSWISS Jackpot Aggregator’s new cooperation with Spinago, as the two partners launch a worldwide jackpot campaign.

Spinago has been operating under a Curacao license since 2020, managing a varied game and sports betting portfolio. The operator accepts deposits in fiat and cryptocurrencies and provides 24/7 player support.  

In partnership with the Jackpot Aggregator, Spinago has launched its first jackpot campaign with three independent levels: Standart, Mega, and Grand. Each level offers unique progressive money prizes, with a maximum reward of 80,000 AUD to a lucky player. The jackpot campaign has no wager. Players might bet in slots and live games with a minimum bet of 1.5 AUD. There are no restrictions on the number of bets, same as there are no limits on raffled hits. 

Besides setting up the promotional campaign, the SOFTSWISS Jackpot Aggregator provides end-to-end support to ensure a smooth and seamless user experience. 

Reflecting on the collaboration, the Spinago team notes: “We appreciate working with the software provider who offers not only a flexibly configurable product but also reliable support. The team behind the Jackpot Aggregator managed to quickly set up the campaign and settle all the details with us, taking into account our goals and requirements.”

Aliaskei Douhin, Head of SOFTSWISS Jackpot Aggregator, shares his thoughts about the partnership: “We are proud to see an increasing number of iGaming operators who elect to use our product as a driver of growth and scaling. The Jackpot Aggregator team is grateful to Spinago for the trust and opportunity to show how this jackpot campaign will attract new players and reactivate existing ones.”

The SOFTSWISS Jackpot Aggregator offers a unique, multi-purpose Jackpot as a Service (JaaS) business model to strengthen brand performance and boost player acquisition and retention. 

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