Gaming

Flexion Partners with Xiaomi to Bring More Value to Global Users and Game Developers

Published

5 months ago

July 11, 2023

Flexion Partners with Xiaomi to Bring More Value to Global Users and Game Developers

Reading Time: 2 minutes

Android game developers will as of today be able to reach millions of new users as Flexion, the games marketing company adds Xiaomi’s official proprietary app store, GetApps, to its suite of alternative marketplaces.

Flexion already offers game developers distribution and marketing services giving them easy access to alternative app stores and allowing them to build revenue and audiences quickly. The partnership with Xiaomi will bring significant opportunities to games in the Flexion portfolio.

“Xiaomi is among the top mobile device suppliers in many markets, such as India and Europe,” says Jens Lauritzson, Flexion’s CEO. “They have a truely global reach. Importantly for our game developers, many of Xiaomi’s smartphones focus on young people, especially geeks and gamers, which creates an ideal user base for game developers.”

Flexion’s strategy is to grow the distribution channels it offers developers, so they are no longer reliant on just limited choices. Existing clients see an average 10% boost in revenue through the platforms that Flexion helps them reach. Developers get an additional revenue stream with no upfront costs and very little effort.

The partnership with Xiaomi is a logical next step in Flexion’s strategy. Xiaomi is one of the world’s leading smartphone companies. According to Canalys, the company’s market share in terms of smartphone shipments ranked No. 3 globally in the first quarter of 2023. In March 2023, the MAU of MIUI reached approximately 595 million globally. GetApps already connects developers with millions of users and continues to grow, seeing notable successes in the most lucrative regions. Xiaomi’s International Internet Business Department announced its “Go Global” strategy for the year of 2023 at MWC in Barcelona, which also marked the expansion of GetApps towards more markets worldwide.

“We’re glad to be partnering with Flexion and delighted to welcome new games into Xiaomi’s GetApps. We think their attitude to the games market is spot on.” says Chan Liu, General Manager, International Internet Business Department, Xiaomi. “Our cooperation integrates the advantages of Flexion’s deep understanding of the market and Xiaomi’s system-level support as a smartphone OEM, which aims to create an ecosystem for the game industry and bring true values to developers and Xiaomi users worldwide.”

Flexion has already soft launched Gods & Glory from DECA Games on Xiaomi and is now fully integrated with the Xiaomi platform and distribution service. Using the Xiaomi distribution service will benefit developers as payout rates that facilitated through are generally higher than in other app distribution platforms, says Jens.

The time has never been better for developers to think about a multiple store approach. Earning revenue from a single app store with traditional user acquisition is becoming more difficult, as privacy and competition concerns start to bite. The European Union’s Digital Marketing Act (DMA), for example, will force tech giants to allow alternative app stores into their ecosystems. A game that is on multiple app distribution platforms will get more exposure no matter what market users prefer.

“We’re predicting a spike in alternative store audiences as consumers find better value through more competitive offers in new stores such as GetApps,” says Jens. “We’re giving developers a newfound freedom, making it far easier to launch, scale and profit from their games.”

“We will help Xiaomi grow its offering by bringing great games to the channel,” he goes on. “Flexion has the technology to do this, together with people who have the necessary expertise and experience. The platform grows and the games grow both in terms of audience and revenue. Everyone wins with Flexion’s approach.”

Gaming

Soft2Bet brand CampoBet announced a Redesigned Mobile App

Published

18 hours ago

December 11, 2023

Hunor Pal

Reading Time: 2 minutes

CampoBet, of the Soft2Bet powered renowned brands, is excited to unveil its revamped mobile application for both iOS and Android users. The new CampoBet SE app offers a native, user-friendly experience with a host of enhanced features and a sleek design that promises to elevate the online betting experience for Sweden players.

Key Advantages of the New CampoBet SE Mobile App:

Expanded Reach: The native app serves as an additional platform for CampoBet to engage with a broader audience.
Regulated Marketplace: With official reviews from the App Store and Google Play, users can trust the quality and security of the app.
Official App Status: The app’s official status ensures there are no bans, providing uninterrupted access to betting services.
Native Experience: Users will enjoy a more convenient and faster app performance tailored to their devices.
Aesthetic Design: The app features a Trophy Hall with animations and parallax, offering a visually stunning experience.
Integrated Tracking: An integrated system for PPC and affiliate traffic allows for efficient ad purchasing from various sources.
Optimized Advertising: The app includes a new set of events in the traffic procurement system to fine-tune advertising campaigns.
Continuous Support: CampoBet is committed to ongoing support and development of the app to ensure the best user experience.
Segmented Notifications: Push notifications are tailored and sent directly to the player’s phone, keeping them informed and engaged.

In a statement, CampoBet representative Yoel Zuckerberg, Chief Product Officer, said, “The CampoBet SE app is a game-changer in the mobile betting landscape. We’ve listened to our users and have delivered an app that not only looks great but also provides the functionality and speed that today’s bettors demand. Our commitment to continuous improvement and user satisfaction is at the core of this redesign.”

The CampoBet SE app is now available for download on the App Store and Google Play. Users can look forward to a seamless betting experience with the reliability and innovation that CampoBet is known for.

Asia

CasinoJan Announces the Launch of its New Website in Singapore

Published

19 hours ago

December 11, 2023

Hunor Pal

Reading Time: 2 minutes

Previously focused only on the Norwegian online casino industry, casinojan .com is excited to announce the launch of its new website in Singapore that is designed to help as many Singaporeans as possible enjoy gambling as entertainment and to become the largest gambling portal in the Singaporean market.

From digital slots to mobile and live casinos, CasinoJan uses its team’s extensive industry knowledge to provide a variety of in-depth, honest, and unbiased articles that extensively cover every aspect of the online casino industry in Singapore.

“It’s no secret that the market for online gambling is difficult to navigate. Not only are there hundreds, if not thousands, of companies to choose from, but there are also complicated rules to adhere to,” said a spokesperson for CasinoJan. “As if that wasn’t enough, many gambling portals fail to keep their sites updated or start with incorrect information. With CasinoJan, we aim to make it both easier and safer to gamble online, whether it’s slots, table games, odds, poker, or bingo.”

Committed to offering visitors to its website the best experience, CasinoJan constantly updates its content, reviews, and payment methods while providing comprehensive opinions from its expert team about online casinos in Singapore.

Additionally, CasinoJan is in the process of further updating and increasing the scope of its website by soon implanting a list of features to benefit its visitors; these include:

A better table that makes it easier for readers to filter and find the gaming sites they want.
A solution for user reviews and user ratings of gaming companies from website visitors.
The opportunity to receive information about bonus offers and new casinos by email.
Video reviews of the most popular gambling sites in Singapore.

CasinoJan invites those interested in learning more about the leading online casinos in Singapore, as well as the best digital slot games and the most lucrative no-deposit bonuses, to visit its website today.

eSports

UNITED KINGDOM TO HOST 2024 PUBG MOBILE GLOBAL CHAMPIONSHIP

Published

3 days ago

December 8, 2023

George Miller

UNITED KINGDOM TO HOST 2024 PUBG MOBILE GLOBAL CHAMPIONSHIP

Reading Time: < 1 minute

PUBG MOBILE Esports is thrilled to announce that the 2024 PUBG MOBILE Global Championship (PMGC) will be held in the UK, taking place live next December with a $3 million prize pool. The first time a major PUBG MOBILE event has been hosted in the UK, this tournament will bring local fans a unique opportunity to see the very best skill that the world has to offer. This news comes ahead of this year’s 2023 PUBG MOBILE Grand Finals in Istanbul.

James Yang, Senior Director of PUBG MOBILE Global Esports, announced the news during the opening ceremony of the 2023 PMGC Grand Finals, with the exact UK location to be revealed at a later date. This is the first time a major PUBG MOBILE event has been held in the country and the first in Western Europe since 2018.

The highlight of the PUBG MOBILE Esports calendar, the PMGC brings together dozens of teams from around the world to compete in the ultimate showcase of talent. This year’s Grand Finals are taking place this weekend in Istanbul, Türkiye, where the final sixteen teams remaining in the competition will battle it out to become PUBG MOBILE World Champion.

Joining next year’s PMGC in the top tier of PUBG MOBILE Esports events, as well as next year’s midseason tournament in Riyadh, Saudi Arabia, is the PUBG MOBILE Global Open (PMGO), which will take place in Brazil throughout March and April 2024 and feature a $500,000 prize pool.