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GAMIVO continues to grow. The platform already has 5 million registered users
GAMIVO, a Polish company combining two dynamic segments in its business: e-commerce and gaming, is growing continuously. The company has just reached another important milestone: 5 million registered users from all over the world.
GAMIVO is a popular e-commerce platform offering video games and software as well as other digital goods, including gift and prepaid cards. The company has grown rapidly since its beginning. GAMIVO announced that the number of its registered users has just surpassed 5 million; they have already bought a total of more than 21.5 million products. This is further proof that the platform enjoys the trust of its users, who value the service both for the high quality of the services and products as well as for its competitive prices.
“We are very grateful to our users – both those who have been with us from the beginning and those still joining the GAMIVO community. We listen carefully to their comments and suggestions, and every milestone achieved is proof that we are moving in the right direction together. Reaching the threshold of 5 million users right now is a symbolic one, as one of our main goals this year is to expand our customer base and work on enhancing the user experience of our platform,” emphasizes Mateusz Śmieżewski, president of GAMIVO.
Currently, the platform is available worldwide and can be used in eight languages: English, Polish, German, Spanish, Portuguese, Korean, French, and Italian.
“The majority of GAMIVO users come from North America and Western Europe, but this year, for example, customers from Palau, Vanuatu, or Burundi used our platform, which shows that gamers live in every latitude. Of course, it is not only games that can be found on GAMIVO, but also a huge selection of other digital goods, including, for example, gift cards to popular shops or streaming services,” Mateusz Smieżewski points out.
Such a result has been achieved by successively working to increase the attractiveness of the platform. As a result, the customer satisfaction rate is consistently around 90 percent, while the rating on Trustpilot is described as “Excellent”. The growth of the user base has also been helped by successful game launches, which have attracted new electronic entertainment enthusiasts to GAMIVO. This year, these included Hogwarts Legacy, Diablo IV and Resident Evil 4.
“We try to make our results as independent of market turbulence as possible, but of course, it is the AAA releases that generate the most interest and foster growth. This year we have already received several hits, and the end of the year promises to be very interesting. Players will be able to play the new Mortal Kombat, Alan Wake II, Assassin’s Creed Mirage, Marvel’s Spider-Man 2, Starfield, or the successor to the FIFA series from EA Sports.” assures Mateusz Śmieżewski.
Quite stimulating for the user base are numerous and elaborate partnerships that GAMIVO enters into with large, well-known brands. In Poland, the company created a collaboration with the Żabka chain. Consumers could exchange points from the Żabka app for discounts on games. GAMIVO’s partnership with Coca-Cola prepared for the Slovenian and Croatian markets, worked on a similar basis.
Moreover, students from Portugal can receive discounts on GAMIVO as part of their international ISIC card. GAMIVO also periodically runs joint campaigns with well-known game manufacturers. These include Wargaming, the developer behind such blockbusters as World of Tanks and World of Warships, and Plarium, whose portfolio includes the popular RPG Raid: Shadow Legends. And it doesn’t end there, as new combined promotional campaigns are coming up.
“Looking for interesting collaborations and launching original campaigns allows us to attract new users and strengthen the loyalty of existing ones. Our campaigns with the Żabka chain or the Coca-Cola company have also shown that video games have gained a very important place on the map of contemporary entertainment,” notes Mateusz Śmieżewski.
All these ventures are reflected in the results. The company recorded an excellent start this year. In Q1, it generated PLN 56.3 million in turnover and a record PLN 12.4 million in revenue. The net profit increased by 124 percent year-on-year and amounted to a historic PLN 3.5 million. EBITDA also reached a record high of PLN 4.3 million. This is 82 percent higher than in the first quarter of 2022.
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SIS and Premier Greyhound Racing reveal improved greyhound race time schedule
Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, and Premier Greyhound Racing (PGR), the media rights company supplier of greyhound racing to the betting industry and direct to viewers, have collaborated to offer a revised race time schedule starting from 20 May.
Designed to protect the long-term future of UK greyhound racing, the new schedule will see morning fixtures start slightly later – moving from 10.47 to 11.01 and 10.54 to 11.09. Additionally, there will also be a slightly later start time for some evening fixtures aimed at a retail audience, with the first evening fixture now starting at 18.08.
Commenting on the improved schedule, Terry Mahoney, Head of Business Development at ARC, said: “The new race times will help make it easier for customers to navigate busy racing schedules as well as improving operations trackside. We will continue to listen, monitor, and adapt schedules where and when needed as we move forward to deliver the best service possible for betting operators as well as punters.”
Paul Witten, Managing Director at SIS, added: “We are passionate about delivering a greyhound racing service that benefits all of the sport’s stakeholders. Together with Premier Greyhound Raxing, we have introduced a revised racing schedule that benefits operators and their customers.
“Our approach to greyhound racing is grounded in sustainability and flexibility. This collaboration with fellow service providers allows everyone to enjoy all the high-quality action produced on a daily basis from tracks across the UK and Ireland.”
SIS has long-term agreements in place with bet365, William Hill, Paddy Power and Betfred to deliver its greyhound content across UK and Irish retail and digital channels. SIS also promotes this content across dozens of leading international operators, as well as through SISRacing.tv.
PGR offers greyhound action, cards, video replays, results, news and info on greyhounds.attheraces.com, and regular live broadcasts on Sky Sports Racing. Premier Greyhound Racing is a joint venture between Arena Racing (ARC) and Entain, the global sports betting, gaming and interactive entertainment group. Between them, the two companies own nine of the 20 licensed British greyhound tracks and ARC manage the media rights for five independent tracks.
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PRAGMATIC PLAY HITS THE SWEET SPOT WITH FRUITY TREATS
Pragmatic Play, a leading content supplier to the iGaming industry, has added Fruity Treats to its collection of clusters pays Slots.
Five or more fruit symbols must connect horizontally or vertically to award a win in this vibrant 7×7 title, which features a variation of the popular multiplier spots mechanic.
At the start of each spin, four marked spots of different colours take up random positions on the grid. If a win forms over a marked spot, a starting multiplier of 5x, 10x, 15x or 20x (depending on the spot colour) will be activated. Each time a winning combination lands on a marked spot after a tumble, the multiplier is applied to the win and then increases by its starting value.
Hitting at least three candy scatters on a spin awards entry to the bonus game with 10 free spins. During the feature, which can be retriggered with five additional free spins, activated multipliers from marked spots do not reset between free spins, potentially leading to massive wins.
Fruity Treats is the latest cluster pays Slot in Pragmatic Play’s multi-award-winning range, joining recent hit Sugar Rush 1000.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “The roaming multiplier spots feature in Fruity Treats sets it apart from other successful cluster pays Slots in the Pragmatic Play portfolio, with marked spots staying sticky in the bonus game for even greater win potential.”
Pragmatic Play currently produces up to eight new Slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through a single API.
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Kambi’s Festival of Sportsbook returns for fourth year
Kambi’s Festival of Sportsbook returns in June with registrations now open for a two-day content series featuring speakers from across the Kambi Group and insights covering the full breadth of the industry.
Taking place between 4-5 June, the Festival will be comprised of online sessions taking in topics ranging from UX optimisation and harnessing AI to maximising a summer of soccer featuring both UEFA Euro 2024 and the Copa América.
Erik Lögdberg, Managing Director of Kambi Sportsbook, will open the Festival with a session entitled ‘Exceptional, everywhere: meeting the increasingly high standards of an evolving market’, discussing how operators can develop their sportsbook to navigate changing consumer habits and fragmenting markets.
Kambi’s Head of Legal and Regulatory Compliance, Victoria Fernandes, will also be joined by Partner Success Manager Sabrina Andrade for a Portuguese language session delving into Brazil and how local operators can compete in the soon-to-be-regulated market.
Gerard Starkey, Kambi Group’s SVP of Marketing & Communications, said: “We are excited to once again be welcoming the industry to Kambi’s Festival of Sportsbook, and we look forward to sharing the sportsbook insights and knowledge the event has become known for. As ever, the agenda features a broad range of sessions hosted by experts from across the Kambi Group, providing plenty to interest those working in or with the sports betting industry today.”
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