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The Evolution of Online Gambling Creates New Opportunities for All

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The online gambling industry has evolved significantly since the likes of Microgaming and Playtech first gave people the ability to play for cash prizes via a computer. Today, from relatively humble beginnings, the industry is worth billions. Depending on the metrics analysed and the company producing a report, worldwide gross gaming revenue is in excess of £75 billion per year. In the UK alone, remote gambling has an annual yield in excess of £4 billion.

Growth Has Attracted New Types of Gamblers

The industry’s growth since the late nineties has been impressive but it’s not just on a financial level that things have changed. Becoming a multi-billion-pound behemoth requires people and not just people from a small cross-section of society. Although it might be too generous to say online gambling is mainstream, it’s certainly more popular with the masses today than it was 20 years ago. As such, the industry’s demographics have changed. Young men might still be the dominant demographic, but the market is more diverse than it once was.

UK Gambling Commission data shows that the number of women using online casinos, sportsbooks, poker and bingo sites increased by 8% from 2017 to 2021. Of all the people who gamble in the UK, 42% are women. Of that figure, the majority of women play lottery and bingo games online, with other casino games also being popular. We also know from the data that over 95% of people gamble at home, and the most popular mediums are mobile devices and computers. However, the data also shows that there’s a growing trend for gambling on other devices, including Smart TVs.

The evolving nature of the market has forced casino developers and operators to move with the times. We can see this in the games and bonuses available at the leading online casinos. For example, live dealer games were the new frontier 10 years ago. Combining RFID technology and webcams to create an interactive live gaming experience added another layer of entertainment to the industry. Developers such as Evolution initially focused on traditional casino games such as blackjack and roulette.

Clear Divides Appearing within the Market

However, as the market has changed, there’s been demand for so-called “casual” games. This has led to the creation of live game shows that feature elements of TV favourites such as Wheel of Fortune. These games cater to a broader audience who value fun as much as strategy and cash prizes.

The same is valid for bonuses. Today, there are more types of casino bonuses than ever before. A case in point is casino free spins no deposit bonus offers. It used to be the case that customers had to wager a certain amount to release any prize money they won from free spins.  That’s no longer the case. Modern no-deposit free spins bonuses can have no post-win wagering requirements. For example, at Casimba, new customers must deposit £20 to release their bonus winnings. That’s because the free spin prizes are paid in cash. Removing certain bonus restrictions makes them easier to claim which, in turn, fits into the trend of making online gambling more accessible to recreational players. The question now is where will we be in another ten years?

There are almost certainly going to be more innovations aimed at recreational players, but we could also see new content aimed at those who prefer something a little more traditional. This could lead to a divide within the industry. We may end up with casinos that angle themselves towards recreational players and others that focus on conventional forms of gambling. What’s most interesting is that there are options. Online gambling is more diverse than it’s ever been, and this gives developers and operators the ability to be creative and find their own niches.

Gaming

PopOK Gaming Unveils “First Balloon” in the Thrilling Crash Series

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PopOK Gaming unveils the first balloon in thrilling crash series
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PopOK Gaming is excited to announce the release of “First Balloon,” the latest game in its popular Crash series. This new addition promises to take players on an exhilarating adventure, where they will soar through the skies and experience breathtaking moments and enticing rewards as their balloon ascends.

“First Balloon” offers a unique and thrilling gameplay experience that will keep players on the edge of their seats. As the game begins, players place their bets and watch as the multiplier starts increasing from 1x and continues to rise. The goal is to cash out at just the right moment to secure a multiplied payout. However, there’s a catch: if players don’t cash out in time, they risk losing their bet.

The excitement builds as players navigate the challenge of timing their cash-outs to maximize their winnings. With the potential to win up to x10,000, “First Balloon” offers the chance for massive rewards.

How does it work?

Place a bet
Watch the multiplier increase from 1x upwards
Cash out anytime to get your bet multiplied
“First Balloon” is designed to provide a thrilling and immersive gaming experience, combining the excitement of risk and reward with the beauty of a soaring balloon journey. It’s the perfect game for those seeking adventure and the thrill of high-stakes gameplay.

Don’t miss out on the latest addition to PopOK Gaming’s Crash series. Start your adventure today with “First Balloon” and experience the excitement for yourself!

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Gaming

SimplePlay has launched a new Table Game: Beauty and Gorilla King !

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One day, the Beauty, whom Gorilla King is deeply in love with, gets captured and locked inside a tower. To save the love of his life, Gorilla King needs to avoid the deadly hunters on every floor of the tower and make his way to the top to win his precious back!

Beauty and Gorilla King” is a mini-game where players are given a tower with rows of covered squares with either beauties or hunters. Players need to start from the bottom row. Whenever a square of beauty is unveiled, players move one floor up and the winning multiplier increases. Players can choose to continue their progress to move upwards and win more, or to leave this round and take the accumulated winnings! However, if a hunter is unveiled, all the winnings will be lost and players have to start a new round. Get to the top of the tower to unravel huge riches!

Come and experience “Beauty and Gorilla King” now!

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Gaming

Big Screen Gaming Summit Joins PG Connects Helsinki, Spotlighting PC and Console Development

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Big Screen Gaming Summit Joins PG Connects Helsinki, Spotlighting PC and Console Development
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The Big Screen Gaming Summit, a new two-day event dedicated to PC, console, web3, VR, and AR games, will debut alongside Pocket Gamer Connects Helsinki on October 1-2, 2024. One ticket, two events!

This expansion of the world’s leading independent games conference series aims to provide a comprehensive forum for the evolving landscape of multi-platform game development.

The dedicated summit will feature eight specialised tracks covering crucial industry topics, including market trends, UGC, live service games, discoverability, practical AI, and more. Each track will offer in-depth discussions, panels, and presentations from industry experts, providing attendees with valuable insights into the latest trends, technologies, and business strategies shaping the future of games. The summit will also explore emerging markets in Latin America, Asia, and MENA, which are expected to drive future player growth on PC and console platforms.

“As the games industry continues to evolve, we recognise the continuing importance of PC and console platforms alongside mobile,” said Dave Bradley, COO of Steel Media. “The Big Screen Gaming Summit represents our commitment to serving the entire games industry, offering a unique opportunity for professionals to explore the challenges and opportunities across all major platforms.”

The event will also host The Very Big Indie Pitch (PC + Console Edition), providing indie developers with a platform to showcase their projects to a panel of experts. This competition offers valuable feedback and exposure for up-and-coming developers in the PC and console space. Indie developers are encouraged to apply early, as spots are limited.

Both the Big Screen Gaming Summit and Pocket Gamer Connects Helsinki will take place at Wanha Satama, Helsinki, as part of the Finnish Games Week. Finland is famous for its mobile games, but it’s also home to renowned studios like Housemarque and Remedy Entertainment, showcasing the country’s strength in PC and console game development.

Early bird tickets offering savings of over £300 are currently available, providing access to both events. Attendees will have the opportunity to network with industry professionals, gain insights from leading experts, and explore the expo area. The event will also feature a MeetToMatch online meeting platform, facilitating valuable connections among participants.

In addition to the main conference tracks, the summit will include roundtable discussions, networking events like Investor Connector and Publisher SpeedMatch, and a party in downtown Helsinki. As part of Finnish Games Week (30 September – 4 October), the Big Screen Gaming Summit and  Pocket Gamer Connects Helsinki will join the IGDA Leadership Day, W In Games and more activities celebrating the regional games scene.

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