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Luck at Your Fingertips: The Convenience of Online Casino Gaming

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Luck at Your Fingertips: The Convenience of Online Casino Gaming
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In 2024, online casinos have a global player base of millions of people. Adults from all backgrounds come together to experience a few hours of thrills and excitement, playing their favorite games and hoping that today will be their lucky day. The online casino industry continues to grow yearly and now forms a vital part of the adult entertainment sector.

Many new gamers played at online casino sites for the first time during the recent COVID-19 outbreak. Here, online casinos provided welcome entertainment and excitement at a time when national lockdowns and movement restrictions became a part of daily life. One of the reasons for the continued success of online casinos is the sheer convenience of this form of entertainment. In this article, the accessibility and on-demand nature of such sites will be explored.

24/7 Accessibility with no need to travel

In 2021, the total market size of casinos and online gambling reached $231 billion. It continues to grow, and a key factor in this ongoing success is the fact that online casinos provide 24/7 accessibility. For example, you can visit an online casino at any time of day or night, including weekends and public holidays. In a matter of minutes, you can be playing a range of authentic slot machines such as 9 Masks of Fire and Gates of Olympus, or playing live dealer roulette and baccarat.

All these games take place in a secure and professionally managed gaming environment that uses the latest encryption technology. There is no need to travel long distances to reach your nearest brick-and-mortar casino. For many people, especially those who live in rural areas, their nearest physical establishment may be hours away by car. In some cases, gamers may need to stay overnight at a hotel or on-site (especially if they intend to consume alcohol). In addition, there is no requirement to dress smartly. Put simply, the ease of access and 24/7 accessibility to online casinos means that you can enjoy adult gaming at a time and place that suits you, with no need to plan or prepare.

Use a range of smart devices

In the early days of online casinos, visiting a site required you to use a computer or laptop. This tied you to a specific location and meant that you would typically rely on your home internet connection. Today, this is not the case. With the rise of smartphone usage and the rollout of superfast mobile internet, gamblers can enjoy high-quality gaming action at virtually any location. Modern smartphones benefit from fast processors, memory, and graphical capabilities. This allows online casinos to offer slot machines and gaming environments that are almost indistinguishable from their real-world counterparts.

Live dealer games can be run on high-performing smartphones, especially when they are connected to fast mobile or home-based internet. Many gamers also enjoy the action on the larger screens of a tablet device. This can allow for a more immersive gaming experience and may also offer improved in-game functionality. As the power of these smaller tech devices continues to improve, the line between real-world casinos and their virtual counterparts becomes increasingly blurred. In short, modern tech devices can access online casinos with ease, giving gamers extra flexibility in how and where they play.

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SIS and Premier Greyhound Racing reveal improved greyhound race time schedule

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Sports Information Services (SIS), the leading multi-content supplier of 24/7 live betting services, and Premier Greyhound Racing (PGR), the media rights company supplier of greyhound racing to the betting industry and direct to viewers, have collaborated to offer a revised race time schedule starting from 20 May.

Designed to protect the long-term future of UK greyhound racing, the new schedule will see morning fixtures start slightly later – moving from 10.47 to 11.01 and 10.54 to 11.09. Additionally, there will also be a slightly later start time for some evening fixtures aimed at a retail audience, with the first evening fixture now starting at 18.08.

Commenting on the improved schedule, Terry Mahoney, Head of Business Development at ARC, said: “The new race times will help make it easier for customers to navigate busy racing schedules as well as improving operations trackside. We will continue to listen, monitor, and adapt schedules where and when needed as we move forward to deliver the best service possible for betting operators as well as punters.”

Paul Witten, Managing Director at SIS, added: “We are passionate about delivering a greyhound racing service that benefits all of the sport’s stakeholders. Together with Premier Greyhound Raxing, we have introduced a revised racing schedule that benefits operators and their customers.

“Our approach to greyhound racing is grounded in sustainability and flexibility. This collaboration with fellow service providers allows everyone to enjoy all the high-quality action produced on a daily basis from tracks across the UK and Ireland.”

SIS has long-term agreements in place with bet365, William Hill, Paddy Power and Betfred to deliver its greyhound content across UK and Irish retail and digital channels. SIS also promotes this content across dozens of leading international operators, as well as through SISRacing.tv.

PGR offers greyhound action, cards, video replays, results, news and info on greyhounds.attheraces.com, and regular live broadcasts on Sky Sports Racing. Premier Greyhound Racing is a joint venture between Arena Racing (ARC) and Entain, the global sports betting, gaming and interactive entertainment group. Between them, the two companies own nine of the 20 licensed British greyhound tracks and ARC manage the media rights for five independent tracks.

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PRAGMATIC PLAY HITS THE SWEET SPOT WITH FRUITY TREATS

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Pragmatic Play, a leading content supplier to the iGaming industry, has added Fruity Treats to its collection of clusters pays Slots. 

Five or more fruit symbols must connect horizontally or vertically to award a win in this vibrant 7×7 title, which features a variation of the popular multiplier spots mechanic. 

At the start of each spin, four marked spots of different colours take up random positions on the grid. If a win forms over a marked spot, a starting multiplier of 5x, 10x, 15x or 20x (depending on the spot colour) will be activated. Each time a winning combination lands on a marked spot after a tumble, the multiplier is applied to the win and then increases by its starting value.  

Hitting at least three candy scatters on a spin awards entry to the bonus game with 10 free spins. During the feature, which can be retriggered with five additional free spins, activated multipliers from marked spots do not reset between free spins, potentially leading to massive wins. 

Fruity Treats is the latest cluster pays Slot in Pragmatic Play’s multi-award-winning range, joining recent hit Sugar Rush 1000. 

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “The roaming multiplier spots feature in Fruity Treats sets it apart from other successful cluster pays Slots in the Pragmatic Play portfolio, with marked spots staying sticky in the bonus game for even greater win potential.” 

Pragmatic Play currently produces up to eight new Slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through a single API.         

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Kambi’s Festival of Sportsbook returns for fourth year

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Kambi’s Festival of Sportsbook returns in June with registrations now open for a two-day content series featuring speakers from across the Kambi Group and insights covering the full breadth of the industry.

Taking place between 4-5 June, the Festival will be comprised of online sessions taking in topics ranging from UX optimisation and harnessing AI to maximising a summer of soccer featuring both UEFA Euro 2024 and the Copa América.

Erik Lögdberg, Managing Director of Kambi Sportsbook, will open the Festival with a session entitled ‘Exceptional, everywhere: meeting the increasingly high standards of an evolving market’, discussing how operators can develop their sportsbook to navigate changing consumer habits and fragmenting markets.

Kambi’s Head of Legal and Regulatory Compliance, Victoria Fernandes, will also be joined by Partner Success Manager Sabrina Andrade for a Portuguese language session delving into Brazil and how local operators can compete in the soon-to-be-regulated market.

Gerard Starkey, Kambi Group’s SVP of Marketing & Communications, said: “We are excited to once again be welcoming the industry to Kambi’s Festival of Sportsbook, and we look forward to sharing the sportsbook insights and knowledge the event has become known for. As ever, the agenda features a broad range of sessions hosted by experts from across the Kambi Group, providing plenty to interest those working in or with the sports betting industry today.”

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