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ATG selects Evolution Live Casino as Swedish market re-regulates

George Miller

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ATG selects Evolution Live Casino as Swedish market re-regulates
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Evolution Gaming, leading provider of Live Casino solutions, has announced that is has signed an agreement to supply Live Casino services to Swedish horse racing operator AB Trav och Galopp (ATG), when Sweden’s new gambling law is set to take effect 1 January 2019.

The news follows the approval on 7 June 2018 by Sweden’s national legislature, the Riksdag, of legislation for the re-regulation of Sweden’s gambling market.

Traditionally, ATG’s business activity has been regulated by a contract between ATG’s owners, the Swedish Trotting Association and the Swedish Jockey Club, and the Swedish state.

Founded in 1974, ATG has a recently stated vision to become “the largest and most profitable gaming company in the Nordic region operating on a global market”.

Martin Carlesund, Group CEO at Evolution Gaming, commented: “As an international company with Swedish origins, Evolution is particularly excited to be partnering with ATG as Sweden prepares to introduce its new regulatory framework. Having delivered first-to-market advantage to our licensees in many other re-regulated jurisdictions, we are uniquely placed and equipped to deliver similar advantage to operators in the new Swedish market.

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New Zealand Cricket Selects Stats Perform’s Opta as Exclusive Official Data Partner

George Miller

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New Zealand Cricket Selects Stats Perform’s Opta as Exclusive Official Data Partner
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  • Stats Perform’s Opta analysts to Collect and Distribute Official NZC Data to Betting, Fantasy, Broadcasters, Media and Sponsors
  • World Cup finalists choose world’s largest live cricket scores and statistics provider to power official digital platforms, social media content and professional player analysis tools
  • Innovative agreement also includes expansion in live video streams for betting and news video distribution

New Zealand Cricket (NZC) has renewed its innovative agreement with Stats Perform, the SportsTech leader in data and AI technology, as their Exclusive Official Data Partner for international and domestic competitions.

Under the agreement, Stats Perform’s trusted Opta data analysts will collect, analyse and deliver official ultrafast ball-by-ball event data and insights to the NZC high performance team as well as broadcast, media, fantasy and betting operators, including NZC’s official digital and social media platforms, providing insights and information to deepen the engagement of fans and bettors with NZC’s competitions, teams and players.

Stats Perform will also distribute live match video streams to licensed sportsbook operators through their Watch&Bet live streaming platform from an expanded set of NZC competitions including the T20 Super Smash and the previously un-broadcast Ford Trophy and Plunket Shield.  NZC news video clips will also be distributed to media worldwide through Stats Perform’s sports news content service.

The deal covers all of NZC’s international fixtures across all formats and domestic competitions including the Ford Trophy 1 Day competition, the Plunket Shield 4 day competition and all Super Smash men’s and women’s T20 competitions.

Stats Perform is the largest provider of cricket data in the world and the new NZC renewal represents an important part of the company’s comprehensive official cricket data service.

It is now the exclusive official data partner of the ECB, Cricket Australia, New Zealand Cricket and Cricket South Africa, as well as the ICC, providing world-class data services and analysis to media and the coaching units that include three of the four semi-finalists at the last Cricket World Cup. Stats Perform’s unique commercial model, extensive distribution network and innovative products provides an unrivalled ability for leading cricket boards to elevate the performance of their professional teams whilst also growing fan and sponsor interest in their properties.

“We are thrilled to have renewed our partnership with New Zealand Cricket. We look forward to continuing to provide extensive coverage for all of the premier Cricket New Zealand matches and supporting the production of live streams from previously un-broadcast competitions,” Chief Rights Officer, Alex Rice, said. “Through our new agreement, Stats Perform data and video will be used to maximise significant opportunities for global engagement and improve the way it is experienced and understood by fans. We look forward to providing an expanded premium in-play gaming experience, improved data insights and providing more content for sponsors.”

CNZ will welcome the West Indies to New Zealand when the visitors tour New Zealand on 27th November.

 

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Affiliate Industry

PartnerMatrix delivers its affiliate and agent platform technology to B2B partners

George Miller

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PartnerMatrix delivers its affiliate and agent platform technology to B2B partners
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EveryMatrix’s affiliate and agent system PartnerMatrix enters several B2B partnerships with established turnkey providers seeking to offer affiliate marketing and agent management to B2C brands running on their platforms.

2020 saw PartnerMatrix expand its business into the B2B realm. The brand is becoming the affiliate software of choice for B2B platforms through a handful of selected partnerships with providers such as Digitain, Prisma Gaming, DAOGroup, and Soft2Bet, among others. PartnerMatrix’s B2B partners leverage the technology for their own B2C clients who are looking to launch high-performance affiliate programs.

Build under the vision of one platform to reach millions of players, PartnerMatrix aims to bring casino and sports operators, affiliates, and players closer. 70 new iGaming affiliate programs were successfully launched via PartnerMatrix’s solutions in less than 12 months, breaking PartnerMatrix’s own record set last year.

Levon Nikoghosyan, PartnerMatrix CEO, comments: “Although 2020 was not an easy year for our industry, PartnerMatrix is now stronger than ever. I’m happy to say that today we work with many platform providers in the iGaming space. These partnerships allow us to come and help providers complete their offering by plugging our affiliate and agent software into their PAMs in a quick and operative manner.

“We’re welcoming more B2B collaborations in the future with both established and emerging platform providers who seek to offer a comprehensive product suite to their online casino and betting operators.”

As part of EveryMatrix product suite and turnkey platform solution, PartnerMatrix provides its advanced affiliate and agent platform to over 100 international B2C brands.

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Latest News

Buzz Bingo add Revolver titles to their customer offering

George Miller

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Buzz Bingo add Revolver titles to their customer offering
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Revolver Gaming is delighted, as the company’s slot machines have been added to UK operator Buzz Bingo, the leading online casino and bingo site.

The two companies reached an agreement for the addition of Revolver’s entire slots catalogue to Buzz Bingo’s library, giving players the chance to spin the reels on classic titles like Multiplier Man, Wishes, and Lotto Lucky. Further games will be added to the Buzz Bingo lineup, with the recent hit Irish Coins, which launched in September and Neon Blaze targeted for a December release.

Revolver is connected to Buzz Bingo thanks to its POP integration with Playtech, whose platform power’s Buzz Bingo’s online system.

“Buzz Bingo is a huge brand in the UK, and it’s awesome to be allied with the company,” said Revolver Gaming CEO Ryan Lazarus. “The partnership with Buzz Bingo further expresses our continued commitment to the UK market and I’m looking forward to seeing our games entertain their players.”

Kieron Shaw, Digital Operations Manager at Buzz Group commented, “We already have a host of fantastic bingo and slots games at Buzzbingo.com and we are thrilled to be working with Revolver Gaming to add its most-loved games for our customers to enjoy.”

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