Industry News
Kambi agrees commercial partnership with White Hat Gaming

Partnership will enable Kambi and White Hat Gaming to offer full turnkey service to prospective and current customers.
Kambi Group plc has formed a commercial partnership with White Hat Gaming, a leading B2B supplier of its state-of-the-art full-service platform in regulated markets.
The alignment enables Kambi and White Hat Gaming to provide a full omni-channel turnkey service, with Kambi’s high-quality Sportsbook and managed services complementing White Hat Gaming’s modular platform and market-leading casino and games content.
Following the integration of the Kambi Sportsbook into White Hat Gaming’s proprietary platform, White Hat Gaming’s growing roster of customers will also have the ability, where appropriate and strategically viable on a case-by-case basis, to add the Kambi Sportsbook to their portfolio of products.
Founded in 2012, Malta-headquartered White Hat Gaming employs more than 230 people across five locations, including London and Chicago, and is led by a team of experienced gaming executives.
The partnership marks yet another high-grade platform integration for Kambi, further empowering operators to couple Kambi’s leading Sportsbook product with a platform and gaming partner that best suits their needs. The deal will have no impact on Kambi’s 2018 revenues, although the partnership has the potential to provide a more meaningful contribution in future years.
Kristian Nylén, Kambi Chief Executive Officer, said: “The performance of the Kambi Sportsbook is enhanced even further when paired with the modern and sophisticated platform partners the industry has to offer.
“In teaming-up with White Hat Gaming, not only have we added another quality platform and gaming option, we have partnered with a company that shares our unwavering commitment to regulatory compliance and corporate probity.”
Marc Weinberg, Chief Marketing Officer at White Hat Gaming, said: “Prospective clients are drawn to White Hat Gaming because they recognise that we are a best-in-class full-service platform, focused on regulated markets with a core business built around combining commercial optimisation with rigorous regulatory compliance.
“By partnering with Kambi, a Sportsbook provider with an unrivalled pedigree and a renowned reputation for their commitment to excellence, we are able to continue to expand our offering and to do so alongside a company clearly aligned with our values and vision for the future.”
About Kambi:
Kambi is a provider of premium sports betting services to licensed B2C gaming operators. Kambi Group plc is listed on First North at Nasdaq Stockholm. Our services encompass a broad offering from frontend user interface through to odds compiling, customer intelligence and risk management, built on an in-house developed software platform. Kambi’s 22 customers include DraftKings, Rush Street Gaming, ATG, Kindred Group, 888, LeoVegas, and Napoleon Games. Kambi employs more than 600 staff across offices in Malta (headquarters), Bucharest, London, Manila, Stockholm and Sydney.
Kambi utilises a best of breed security approach. Kambi is a member of WLA, EL, Cibelae and is eCOGRA and ISO 27001 certified. Kambi Group plc is listed on First North at Nasdaq Stockholm under the symbol “KAMBI”. The Company’s Certified Advisor is Redeye AB.
About White Hat Gaming:
White Hat Gaming provides market-leading casino and game content combined with a fully centralised back-office via a state-of-the-art platform. We provide both a direct hosting platform for existing operators as well as a full white-label offering of casino brands. All of our services are provided on a modular basis, providing our customers with a cost-effective entry to the sector with the option of a fully-flexible tailored product.
Industry News
Paddy Power Betfair to appeal penalty of €55 million

Paddy Power Betfair has announced that it will appeal against the tax bill of €55m slapped against its German and Greek businesses.
The first fine of €40m concerns the Betfair Exchange in Germany, which was operational up to November 2012, while the second of €15m relates to the paddypower.com business in Greece.
The Hessen Fiscal Court provided Paddy Power Betfair with a decision relating to the group’s appeal of a 2012 German tax assessment relating to the Betfair Exchange. The Fiscal Court found against the Group and deemed that a tax liability of €40m is payable, including accrued interest.
Paddy Power Betfair says this represents a multiple of the revenues generated by the Exchange during the assessment period. Separately, the group was recently issued with a Greek tax assessment for financial years 2012, 2013 and 2014, relating to paddypower.com’s Greek interim license.
Paddy Power Betfair stated: “The Group strongly disputes the basis of these assessments, and in line with the legal and tax advice we have received, is confident in our grounds to appeal. We therefore intend to do so. Pending the outcome of these appeals, we paid the total Greek liability in January 2019 while we await clarity with respect to the timing of any cash payment in Germany.”
Industry News
Betfair launches “Play Smart” campaign

Betfair’s has launched its latest campaign “Play Smart” involving world-class talent from Barcelona, Arsenal and Juventus. The new campaign will underline Betfair’s position as the place for smart bettors to land their winners.
The Play Smart campaign, devised by Leo Burnett London, is the sponsorship evolution of the Betfair campaign “Where Gut Instinct Meets Smarts.” It builds on the cognitive process of blending instincts, intelligence and competitiveness and the ability to “Play Smart.”
Stephen Mault, brand director at Betfair, said: “The creative positions the brand as the destination for the smart bettor, while building association between the brand and our high-profile partners [Arsenal, Barcelona and Juventus].”
Industry News
Sportradar partner with BBC to show European Badminton

The BBC has reached an agreement with right holder Sportradar to live telecast the semi-final and final of Badminton’s European Mixed Team Championships in Copenhagen. The matches will be shown tomorrow and day after tomorrow on the BBC Sport website and digital platforms.
The tournament started on 13 February, with defending champions Denmark facing challenges from teams like France, the Netherlands and Spain in their group.
England, seeded second, have to face Ireland, Germany and Russia in their group.
England’s Men’s Singles player and National Champion, Rajiv Ouseph, assessed their chances.
“As players, we always enjoy the European team events and go to Denmark with the strongest possible squad which, due to injury, has not always been the case in past seasons.”
“When you pull on that England shirt, you really feel the pride of playing for your country, and we’re already excited to have another opportunity as a team to show that on court in front of the fans.”
Lutz Tigges, senior director audiovisual broadcast at Sportradar said, “We are really looking forward to starting coverage of the European Badminton Mixed Team Championships in Denmark. Demand for the broadcast coverage has been really strong and being able to add the BBC to that across their digital channels is another endorsement of the event.”
Live action will also be available to a global audience through Sportradar’s digital platform for the tournament, www.laola1.tv/badmintoneurope/
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