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Marketing a blockchain decentralized application (dApp) in a hyper iGaming competitive environment

George Miller

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Marketing a blockchain decentralized application (dApp) in a hyper iGaming competitive environment
Reading Time: 2 minutes

 

It’s a beginning of a very successful year for CoinPoint Group INC. Being a premium multinational digital marketing agency earned them the sough-after reputation with an outstanding place on the global blockchain and crypto map that they have been a part of since 2013.

CoinPoint is a well-known partner within the iGaming industry which they stood behind and provided an array of marketing services for in terms of brand development, blockchain consultation, business development, decentralized social media management, content marketing, and many other tailor-made services. Having the offices in both Philippines and Bulgaria has allowed them to sustainably support their customers both online and on the ground.

CoinPoint have become an annual attendee of ICE conference in London where they attempt to help iGaming industry progress in the right direction by using blockchain technology, and on top of it, they provide business consultancy to all participates, that is, operators, providers, affiliates, legal experts, security and hosting providers, etc. After ICE, CoinPoint will also attend LAC (London Affiliate Conference) where they aim to grow their coveted network of affiliates, but also share their knowledge and experience with others.

“It’s simply staggering to see how much iGaming industry blossomed, and knowing that we have contributed to such a conglomerate makes me very proud and it motivates me to keep on going. However, don’t be mistaken. Finding clients, creating hype around them, maintaining their reputation, and simultaneously spearheading their marketing campaign have never been easy, still isn’t and never will be! And that’s exactly what defines and motivates us. We don’t succumb to peer pressure nor stop at a sign of an obstacle, no matter how big it is. We overcome and strive towards making our client’s business move forward.” – Oron Barber, CEO at CoinPoint

Throughout the Q4 of 2018, CoinPoint spotted a growing amount of dApps (Decentralized Applications) stockpiling the iGaming industry, but there were also exchanges, social platforms, VRs, auction dapps who seized their attention. Being very rapid in their development and versatile by their nature caused dApps burgeoning and gained them unparalleled popularity. People behind CoinPoint’s operation noticed dApp’s disruptive technological advancements and application, and decided to bestow their blockchain and crypto knowledge on the lucky few.

CoinPoint believes that 2019 will be a year of dApps in which they will overcome all the difficulties and become the next big thing in the crypto industry. Regardless of the idea, innovation, and technology, if a dApp is not equipped with unsurpassed marketing proficiency, success will always remain beyond their reach. For that reason, CoinPoint is armed with sufficient knowledge and network of connection to meet those demands and assist aspiring projects reach the sought-after prominence.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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GES Installs Poker Jackpot and Management System at Skycity Adelaide

Niji Narayan

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GES Installs Poker Jackpot and Management System at Skycity Adelaide
Photo Source: t3systems.com
Reading Time: 1 minute

 

Gaming Entertainment Systems has installed its Poker Jackpot and Management System at Skycity Adelaide in New Zealand. Skycity Adelaide is the first customer to use the High Hand Bonus feature which awards a fixed prize for the highest poker hand achieved during specific time periods. The players are also offered a Royal Flush Jackpot.

“GES and Skycity Adelaide have worked closely together to deliver an integrated poker management solution including jackpots, bonusing, cash game management, waitlist and tournament functionality,” Simon Witty, GES’ managing director said.

“We are delighted to be able to enhance our poker product with unique features including a Royal Flush Jackpot and High Hand Bonus, both of which have proved very popular since launch. The GES system installation was flawless and their customer support has been outstanding,” Ash Azad, Skycity Adelaide’s general manager for table games said.

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Casinos de France Demands “Hard Games Protections” on FDJ Sale

Niji Narayan

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Casinos de France Demands “Hard Games Protections” on FDJ Sale
Reading Time: 1 minute

 

Casinos de France, the professional trade union organisation in France, has written to the En Marche government demanding that its planned sale of Francaise des Jeux (FDJ), the state-owned gambling/lottery operator, be undertaken on specific terms which do not hinder national casino incumbents.

The trade union states that FDJ’s sale must not include any terms allowing its buyer to service “Article-D (321-13)” games. Article-D games reference casino-style inventory and slots machines, making no clear distinction between land-based and digital verticals. Furthermore, these games are classified as hard content.

The governance of Casinos de France demands that its sale terms stipulate that the buyer of FDJ cannot service hard games content across FDJ terminals and its network of outlets. Casinos de France closes its statement by detailing that it will challenge any threat to France’s land-based casino sector.

“45,000 jobs including 15,000 direct, 60 million visitors, 500 cultural events supported financially, 350 bars and 300 restaurants in the casinos as well as 300 performance and reception halls employing 20,000 intermittent performers, 50 hotels, 35 discotheques, 34 bowling / cinemas, financial support and active development of tourism sector,” it said.

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iGaming giant Greentube broadens Italian footprint

George Miller

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iGaming giant Greentube broadens Italian footprint
Reading Time: 1 minute

 

E-Play24 has boosted its games offering with Greentube, the NOVOMATIC Interactive division, which will see its Home of Games portfolio live across the operator’s platforms.

Italian operator and platform provider E-Play 24 prides itself on partnering with industry leaders, and this latest partnership is no exception, with the deal granting E-Play24 the opportunity to offer some of Greentube’s greatest hits, such as Book of RaTM deluxe, Lucky Lady’s CharmTM deluxe and Sizzling HotTM deluxe on its platforms.

Daniel Lechner, Greentube Head of Sales, commented: “We are delighted to expand our game offering to E-play24 and their brands, further strengthening our presence in the Italian market. For Greentube, Italy has become a key market over the last 12 months and we aim to be the leading supplier for the region, backing up the strong street market and land-based presence of our parent company NOVOMATIC.”

Antonio Tressanti, CEO of E-Play24, added: “Thanks to the great partnership with Greentube, the Vegas section in our E-Play24 Casino platforms will grow not only in volume, but also in quality.  There are few suppliers that can boast such a wide range of quality content and this makes me particularly happy.”

Alessandro Grasso, E-Play24 Group Casino Manager, stated: “Being able to offer our customers the world’s most played slot, Book of RaTM deluxe, means E-Play24 can be more in-line with current consumer demand. After months of development and hard work we have reached this new and very important milestone. Among other things, we are currently working on many interesting projects that will be placed on the market in the coming months, all this to continue to expand our range of online games.”

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