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Age verification tool drives a 40% increase in website traffic for gaming sites

Zoltan Tundik

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Photo by rawpixel.com from Pexels
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Gaming business, Savvygamblers, has experienced a 40% increase in website visitors following the implementation of new software to make its operation fully compliant with age verification laws.

The company owns two affiliate websites – Bigtimegamingfreeplay.com and Megawaysslotsonline.com. Both aim to drive traffic for the slot provider Big Time Gaming, and for slot providers with the Megaways™️ license respectively. Visitors to the sites can try out the providers’ games for free.

New regulatory legislation means that even free-to-play games need to ensure robust age verification in the UK. Savvygamblers, therefore, recognized the need to make its sites fully compliant in order to future-proof its business model. The objective: prevent underage users from accessing the games, whilst maintaining a smooth and straightforward user journey for adult players.

The business brought AgeChecked on board – an online age verification specialist. AgeChecked’s system works by requiring users to verify their age using reliable evidence such as a driving license or credit card statements. Users only go through this process once. From there, they generate a single age-verified account, which can be used to access any website which signs up to the tool. When signing into their account, they gain instant access to the site in question, with no personal data stored throughout the process.

AgeChecked’s technology was implemented in July 2019 to achieve compliance with the new age verification laws, whilst maintaining a smooth and straightforward user experience.

As a result, Bigtimegamingfreeplay.com and Megawaysslotsonline.com are now fully compliant. This is achieved without collecting any personal user information, which ensures that both sites also fully adhere to GDPR regulation. What’s more, since implementing AgeChecked, the number of repeat visitors to both websites has increased by 10%.

Nigel Hall, CEO of Savvygamblers, commented: “Our users know that, after having entered their details once, all future visits to the websites will be quick and easy – hence the increase in visitor numbers. It’s been a great move for us.

“The AgeChecked team was on hand throughout the implementation to assist with any issues, and the entire transition was simple, easy to understand, stress and hassle-free. Robust compliance and improved user experience were achieved in one simple step, so I can now get on and build my business!”

For more information, please visit www.agechecked.com

About AgeChecked

AgeChecked is a service that provides online age checks for websites that sell age-restricted goods and services. The service combines many age checking methods into a single solution that is straightforward for businesses to integrate into their websites.

The service is fast and easy for consumers to use, and the wide range of age verification methods available lead to the highest age checking pass rates online.

AgeChecked is a global solution – online customers receive an age checking service that is optimised by geographic location, so merchants can meet their responsibilities wherever they do business around the globe.

Industry News

Players Can Still Vote for Their Favourite Finalists in the AskGamblers Awards Race

George Miller

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Players Can Still Vote for Their Favourite Finalists in the AskGamblers Awards Race
Reading Time: 2 minutes

The top 10 finalists are lined up within all four categories, and the ultimate winner’s title per category is anyone’s game at this point. With two more months left until the voting phase is closed, the players are encouraged to give their final say and help choose the Best Online Casino, the Best New Online Casino, the Best New Slot and the Best Software Provider winners.

The AskGamblers Awards will be officially closing on 17 January 2020, on the night of the AskGamblers Awards.

Good news for everyone who still hasn’t had the chance to cast their vote and help AskGamblers choose the Best Online Casino, the Best New Online Casino, the Best New Slot and the Best Software Provider winners – there is still time to vote, and the only condition is to be a registered user on the AskGamblers website.

AskGamblers’ Head of Account has excitedly shared his anticipation for the announcement of the winners’ names and the AskGamblers Awards night, too: “Everyone’s biting their nails, waiting to see who the winners are going to be. We’ve been in this for so many months and the fact that the end is so close is keeping us all exhilarated! We couldn’t be happier about the way the process has been going so far. The night of the announcement will be spectacular for sure, and I guess all we can do now is wait for the players’ final votes. So exciting!”

The voting process is taking place on the AskGamblers Awards website, with each player granted the opportunity to vote for only one of their favourites in each category. Once the vote is placed there is no turning back, meaning – the players can’t take their vote back, vote several times per category or rethink their choice.

A reminder concerning categories available for voting:

Best Online Casino – The players vote for, in their opinion, the online casino they’ve had the best experience playing at. This category lists casinos that have been around for a while and have successfully kept their good name intact by continually providing quality gambling opportunities.

The online casino brands that have made the cut are as follows: Betsson Casino, Bitstarz Casino, CampeonBet, Everum Casino, EnergyCasino, Gunsbet Casino, King Billy Casino, Konung Casino, Mr.Play and Platincasino.

Best New Online Casino – The category lists new online casinos to have recently come around and become the players’ gambling go-to. In the industry that’s as competitive as this, it is true success for new casinos to be approved by both veteran and new players.

The best new casinos listed are 21.com, BaoCasino, MonteCryptos Casino, Maneki, Sportsbet.io, Spinia Casino, SlotWolf, Syndicate, Wishmaker, and Wazamba Casino.

Best New Slot – Spinning reels is one of the players’ favourite gambling activities, and when new slots come about, the excitement is almost palpable. This category lists new slots in the industry the players have accepted, approved, and potentially grown to love.

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Malta

Gamingtec Marketers Visited SiGMA‘19

George Miller

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Gamingtec Marketers Visited SiGMA‘19
Reading Time: < 1 minute

 

The Gamingtec marketing team visited SiGMA‘19, which took place between 27–29th November at the Malta Fairs and Conventions Centre in Ta’ Qali. The event brought together participants from 80+ countries, who attended conferences, workshops, networking events, and visited the high-energy expo floor.

Malta, well-known as a leading iGaming hub, gathered acknowledged experts and exhibitors at the convention centre. Among the main topics discussed during the summit: finance and blockchain solutions, regulation and compliance across jurisdictions, eSports and sportsbooks.

Olga Stoyan, Chief Marketing Officer of Gamingtec: ‘SiGMA is a must-see iGaming event. Our team was pleased to attend workshops and panel discussions. Great emotions, ambitious projects, and excellent networking – we got everything we had expected and even more! This kind of event always creates next-level business opportunities for the global iGaming sector and we are happy to move with the times’.

She added, ‘Gamingtec offers a full turnkey solution that includes a sportsbook, casino, games, payment solutions and front-end know-how. Understanding of the needs of an affiliate segment is crucial for us to build strong marketing campaigns for our partners and provide advanced CRM services to them’.

‘Visiting such ambitious summits as SiGMA is useful. I was pleased to see the innovations presented by game developers. There were new technologies for slot games and live casinos. Gamingtec tries to increase the number and variety of games integrated into our smart gaming platform’, stated Olga Stoyan, CMO of Gamingtec.

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Gaming Awards

Work, win, party, repeat! Two prizes for one month for EGT Interactive

George Miller

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Work, win, party, repeat! Two prizes for one month for EGT Interactive
Reading Time: < 1 minute

 

EGT Interactive is extremely happy to share the emotions experienced a couple of days ago.

What an Expo, what an emotion! EGT Interactive had an extremely successful days at BEGE Expo this year. So many visitors got the chance to get familiar with the latest releases of the top-notch video slots and complete solutions for iGaming. The cherry on the cake was the 1st prize for “Online Content Provider of the year”! More over, that such recognition comes wright after another one – 1st prize at SEG awards for “Rising Star in Online Casino Technilogy” in Milan just a week before this one.

“We are more than happy to see the results of the hard work of all the teams here at EGT Interactive. These prizes are high acknowledgment that we are on the right path, which is the real, huge prize for the efforts of all teams at EGT Interactive. Thank you BEGExpo! Thank you SEG! Thank you EGT Interactive team. You are fantastic!” Said Irina Rusimova, Business Development Manager at the company.

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