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Unreliable mobile networks are harming the industry – argues BestBet360 CEO

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Unreliable mobile networks are harming the industry - argues BestBet360 CEO
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Dolan Beuthin, the founder and CEO of Nigerian sportsbook provider BestBet360, will be driving home his strong beliefs about the ‘real’ opportunities that exist across the 34 countries where gaming is regulated as one of this year’s ICE Africa Champions. Speaking ahead of his appearance at the pan-African event where he will be championing the Nigerian gaming eco-system, Beuthin explained: “I am excited to explain to the gaming industry the truth about a city like Lagos, and a country like Nigeria, communicating the real opportunities that exist in the country.”

As one of more than 65 thought leaders contributing to the event’s learning streams, Beuthin will bring his extensive experience with the African sports betting market to a panel titled, Optimizing Payment Processing in a Market Dominated by Online Solutions. Reflecting on where the dominant trends in payment processing lie in terms of new live-betting and mobile technology, he said: “I think the biggest challenge we all face as operators is the bad mobile networks, and the high cost of data. This leads to a lot of failed payment transactions, as well as networks that are not geared towards mobile live in play. It is difficult for a player to place bets in such fast moving markets when the networks are both slow and unreliable.”

He added: “I have a strong belief that major development will happen in Africa in the payment solution space, which will be especially geared towards solutions for Africa, taking into account the networks and banks. I will also be taking part in a panel on how streaming services impact Sports Content, however I think that, once again, this is all dependent on the mobile cellular networks improving and phone mobile technology improving, as well as the streaming services providers taking this all into account when they develop a product.”

“It’s an exciting time for the industry and ICE Africa is well placed to help us showcase the ‘real’ opportunities which lie ahead,” Beuthin concluded. “I am most excited to see more live in play products, and to see any developments in the virtual gaming space on the show floor.”

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Africa

Hub88 partners with LiveGames to enhance content offering

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Hub88 partners with LiveGames to enhance content offering
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Hub88 has partnered with live casino supplier LiveGames, further strengthening its product offering by adding a unique range of content to its platform.

LiveGames provides fully customisable online live dealer games and branded tables including the first vertical roulette table in the sector, along with crash games and the widely played Tombola.

The supplier delivers experiences with a player-focused design, easy to use mobile interface, and high-resolution broadcasts.

The partnership will support LiveGames’ goal to further expand in international markets, including Africa, Asia, and Latin America where Hub88 has a strong presence.

The deal showcases Hub88’s commitment to grow its ecosystem of partners, offering a diverse portfolio of products and content.

Ollie Castleman, Head of Hub88, said: “We’re thrilled to unveil this strategic partnership with LiveGames which sees us add a great provider to our platform, one that utilises modern technology to offer bespoke and personalised gaming experiences to players.

“We are looking forward to collaborating and strengthening our content library with their diverse games.”

The LiveGames Team said: “Our journey started in a small studio and as a team, we are excited about now expanding to every corner of the world together with Hub88 and their extensive operator network.

“We are committed to promoting innovation in the industry and this partnership will support us on that mission.”

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Africa

NE Group powers 888bets launch in Angola

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NE Group powers 888bets launch in Angola
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NE Group, a leading B2B iGaming software supplier, has teamed up with online gambling operator 888 to launch 888bets for the Angolan market.

888Africa was originally set up to operate 888 brands in online betting and gaming markets across hand-picked regulated countries within Africa. Angolan sports bettors will now have seamless access to online sports betting through 888bets.co.ao

NE Group specialises in offering innovative, lightweight front-end solutions for best-in-class iGaming experiences. An extensive localised knowledge is the inspiration behind a platform that is renowned for flexibility and adaptation for unique African preferences. Together with 888, the platform delivers smooth gameplay across diverse data speed environments – essential for broad accessibility in Africa.

For the first time in the country, Angolan bettors will have the opportunity to experience the acclaimed Aviator crash-game on the platform. Additionally, the new site incorporates built-in features and tools for Responsible Gaming teams to monitor and support safe gaming practices

NE Group CEO Imran Bukhari said: “It’s brilliant to see the 888bets sportsbook launch in Angola to bring sports betting fans an experience they deserve. Our specialised sports betting platform and lightweight frontend solution for Africa allows 888bets to quickly scale.”

888bets added: “As a country with huge potential, we expect big things from our launch in Angola. Working with NE Group has enabled us to deliver an experience that sports bettors will love and that is enriched with engaging products.”

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Africa

KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services

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KingMakers’ Nigerian operating business, BetKing, selects Genius Sports to power growth with in-play trading services
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New partnership sees KingMakers’ BetKing business benefit from Genius Sports’ leading portfolio of in-play content in Nigeria, including football, tennis and basketball

Genius Sports Limited has today announced a new agreement to supply KingMakers, one of the fastest-growing group of betting operators in Africa, with a range of in-play trading services.

The deal sees BetKing power its live betting product with ultra-fast venue content for the Premier League, La Liga, Serie A, Ligue 1, Bundesliga, English Football League, FIBA basketball and every other major European and South American football league.

Genius Sports will also provide BetKing with its market-leading trading services which include modelled odds feeds for major football competitions.

With in-play sports betting growing rapidly across Africa, fast and accurate odds are vital to maximising revenues by increasing the availability of betting markets.

Tim Smeets, Trading Director at Kingmakers said “We’re thrilled to announce our new partnership with Genius Sports. Their trusted trading solutions, including low-latency in-play content on crucial football leagues like the Premier League, will enable us to offer market-leading betting experiences for BetKing users in Nigeria.”

Will Westcott, Head of Business Development at Genius Sports said “Every year, we continue to invest in delivering the highest-quality trading services for the African market. With the value of in-play betting growing across Africa, we’re excited to help BetKing execute its online sports betting vision in Nigeria, by providing it with the fastest, most reliable live content on the market for major sports.”

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