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Homa Games and Hasbro Announce NERF Epic Pranks! Releasing Today on Mobile Devices

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Homa Games and Hasbro Announce NERF Epic Pranks! Releasing Today on Mobile Devices
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Fast-growing mobile games publisher Homa Games along with Hasbro, Inc., a global play and entertainment company, are excited to announce their first IP collaboration NERF Epic Pranks!, a hypercasual game is available on the mobile app stores today as a free-to-play download. Following the incredible success of Hasbro’s iconic brand, NERF, Homa Games is excited to bring the Nerf blasters to mobile for their players to enjoy worldwide. In this immersive, playful game, players will dive right into the action with intuitive, one tap finger controls, innovative slow-motion visuals and lifelike sounds.

NERF aficionados will be able to enjoy this authentic NERF experience while discovering new features and experiences throughout the game.

  • Unlock over 30 character skins
  • Collect over 10 NERF blasters
  • Unlock over 15 dance moves

“We are beyond excited to bring this game in the hands of users across the world. Our technologies to disrupt content creation proved to be very successful in finding the ideal iteration for this game. We are looking forward to producing more playful content in collaboration with Hasbro to entertain players around the world.” Olivier Le Bas., CRO, at Homa Games.

Throughout the game, players find themselves pranking their friends by battling with their epic Nerf Blasters! Hiding behind different objects, running through playful environments, and escaping from being caught by their opponents to play epic pranks. Users can also play as their favorite ‘’heroes’’. Each hero comes with its own personality, which is shown off through personalized clothing and dance moves. The more a player pranks, the more cool NERF blasters players can unlock!

“We are excited for NERF fans to play a new digital game experience,” said Richard Cleveland, Vice President of Marketing, Digital Media at Hasbro. “Homa Games has taken the spontaneous fun of NERF and created an experience you can enjoy without NERF blasters in hand.”

NERF Epic Pranks! is now available on the iOS App Store and can be found via the link below:

iOS store:    https://apps.apple.com/us/app/nerf-epic-pranks/id1492810298

NERF Epic Pranks! is the first of several upcoming titles between Homa Games and Hasbro Inc. The games are published by Homa Games and developed in partnership with game studio Kadka.

NERF Epic Pranks! will soon be available on the Google Play Store, stay tuned.

 

About Homa Games:

Homa Games is a leading interactive entertainment company for the mobile world with people all around the globe playing our games. Homa Games develops games internally and in partnership with more than 200 handpicked studios worldwide. The company has published more than 30 playful games with titles such as Sky Roller, Tower Color and Idle World. Millions of users are enjoying Homa Games’ productions on a daily basis. The company is headquartered in Paris, France.

 

About Hasbro Inc.

Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World’s Best Play and Entertainment Experiences. From toys, games and consumer products to television, movies, digital gaming, live-action, music, and virtual reality experiences, Hasbro connects to global audiences by bringing to life great innovations, stories, and brands across established and inventive platforms.  Hasbro’s iconic brands include NERF, MAGIC: THE GATHERING, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE, POWER RANGERS, PEPPA PIG and PJ MASKS, as well as premier partner brands. Through its global entertainment studio eOne, Hasbro is building its brands globally through great storytelling and content on all screens. Hasbro is committed to making the world a better place for children and their families through corporate social responsibility and philanthropy. Hasbro ranked No. 13 on the 2019 100 Best Corporate Citizens list by CR Magazine and has been named one of the World’s Most Ethical Companies® by Ethisphere Institute for the past nine years.

Industry News

EGT Interactive Partners with ZonaGioco

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EGT Interactive has entered into a partnership with ZonaGioco, a famous casino operator in Italy.

As per the deal, EGT’s portfolio is now available on ZonaGioco. The integration is through Octavian Lab, an Italian software house that offers a fully customisable online betting and gaming platform solution.

Players at ZonaGioco can now enjoy titles like 100 Super Hot, Shining Crown, Flaming Hot, Amazons’ Battle, Zodiac Wheel and many more.

The partnership with ZonaGioco grows the provider’s footprint in Italy-regulated territory and increases its reach.

“ZonaGioco is a well-known operator in Italy with an impressive reach. We are delighted to partner with them and to offer our famous games to more and more players across this market,” Todor Zahariev, Managing Director of EGT Interactive, said.

“Intend to facilitate consolidation of the proposals and ensure our customers the possibility of an increasingly captivating choice suited to their tastes and expectations. The partnership with the EGT Interactive provider ensures us the most appropriate experience and solidity to meet this commitment. We are confident that the operating agreement reached will see us together in supporting and relaunching our respective activities,” Fabrizio Frenna, Managing Director of Zonagioco, said.

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Industry News

ANJ Opens Public Consultation on Gambling Advertising in France

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French national gambling regulator L’Autorité Nationale des Jeux (ANJ) has hosted its first citizen workshop on gambling advertising.

The body of research is one part of the ANJ’s “public consultation phase” on the prominence of gambling advertising launched by the regulator following the conclusion of UEFA Euro 2020.

This month, the regulator will host workshops across French provinces, seeking diverse public opinions on how France should update its advertising laws to moderate gambling advertising and protect young and vulnerable gamblers.

ANJ launched its national review after concluding that licensed operators failed to meet its pre-EURO 2020 warnings on advertising standards.

The regulator has split its public research into two phases that will see its citizen workshops followed by an online questionnaire that aims to secure direct feedback on current French gambling adverts.

The ANJ’s advertising research will be supported by France’s ARPP (Professional Advertising Regulatory Authority) and the country’s public health networks to ensure that “gambling is maintained as a recreational practice”.

French licensed operators have also been reminded of their duties to submit “a mid-term activity” report outlining their advertising campaigns scheduled for the remainder of 2021.

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Industry News

Stanleybet Group Signs Deal with Fast Track

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Stanleybet Group Signs Deal with Fast Track
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Stanleybet Group has chosen Fast Track CRM to power player engagement for their online offering.

Fast Track CRM is built on a rich real-time data feed that enables operators to engage players instantly based on their behaviours. The platform also provides simple, visual workflows for operators to create and orchestrate complex sets of engagements. Stanleybet Group will be able to use the rich data in the platform to create granular segmentation models and get a deeper understanding of their players.

“We have been operating online for just over a decade and feel it’s time to revamp our engagement strategy and really show our players everything we have to offer. Fast Track is the perfect partner for this next phase in our online journey and can provide a solution to all the challenges we are facing in scaling our communications and rewards,” Joris Petllion, Director of Online at Stanleybet Group, said.

“Working with a brand like Stanleybet Group, that is a household name and has a long history in the industry, is a privilege. We hope to take all that history and power in their brand and enable them to work in a smart and scalable way to delight their online player base,” Simon Lidzén, Co-Founder and CEO of Fast Track, said.

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