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The All India Gaming Federation reinforces its resolve towards responsible gaming

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The All India Gaming Federation reinforces its resolve towards responsible gaming
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  • AIGF strengthens its advisory panel with the induction of three new experts including Justice Vikramajit Sen, Fatema Agarkar & Jhulan Goswami
  • The gaming industry fueled by technology is the biggest past-time globally and India is the next frontier
  • As millions of players get on gaming platforms, AIGF emphasizes on Player Protection & Responsible Gaming

 The COVID-19 outbreak and the nationwide lockdown have had a pronounced impact across industries. Besides stalling economic activity and lowering consumption, the pandemic has also led to behavioral and lifestyle changes in people.

The time as well as the average spends per user (ARPUs) for online gaming is rising significantly making gaming the biggest past-time globally as quoted by top economist Ruchir Sharma from Morgan Stanley, in January this year. The online transaction based skill gaming industry in India grew at a robust rate of 30% while the ARPUs went up by a whopping 41% in 2019, as per the FICCI Frames 2020 report compiled by Ernst & Young. In view of these trends the importance for self-regulation for this Industry cannot be emphasized enough.

Mr. Roland Landers, CEO, All India Gaming Federation states, “Since its inception over four years ago, the objective of AIGF was centered around bringing recognition to the sunrise sector of transaction based online skill gaming. One of the key deliverables for us was to set up a robust self-regulation mechanism that would serve the needs of the Industry by means of good governance”.

Speaking on the initiative, Mr. Landers mentions,AIGF skill games charter was released in 2018 and was based on the four foundations of integrity, legality, global best practices and good governance. The charter focusses entirely on player protection, responsible gaming including guidelines for advertising.”  Through the adoption of principles and the disciplinary process, the AIGF seeks to build a self-regulatory community and facilitative ecosystem for the offer of online transactional games of skill in a transparent and fair manner, with due regard for consumer and stakeholder interests.

With the surge in the transactional based online skill ecosystem and the addition of newer business verticals like digital eSports, the AIGF felt the need to strengthen its Advisory Board and has onboarded eminent experts from diverse backgrounds of the judiciary, education and sports.

On welcoming the new advisory Board members, Mr. Landers professes, “We are privileged to have strengthened our advisory panel at AIGF and are very honored to have eminent Justice Vikramajit Sen, a Former Judge of the Supreme Court & Ex – Chief Justice of the Karnataka High Court, Ms. Fatema Agarkar, leading educationist & Founder of the Agarkar Centre of Excellence (ACE) combing sports and education, and Ms. Jhulan Goswami, Indian International Cricketer and the former captain of the Indian National women’s cricket team join us and offer their expert guidance to us and the industry.”

Justice Vikramajit Sen states, “As online transaction based gaming has grown by 30% over last year, self-regulation for this ever expanding Industry is extremely important. To overcome the blurred lines, the AIGF Skill Games Charter provides the very foundation for responsible gaming, user integrity, player protection, and best practices for member operators to ensure ethical practices to safeguard the consumer interest.

To further contribute to the process, I am excited to be on the advisory panel of the AIGF, which has vetted the charter and play a role in guiding the Industry body and its stakeholders forward as the sector grows.”

Elaborating on the importance of Digital sports gaming, Ms. Fatema Agarkar states “I am glad to be a part of AIGF’s advisory panel and for me, the sheer potential that e-sports enjoys lies in its reach, bringing communities together, enabling an alternative to physical sports, working with key life skills such as decision making, critical thinking and logic not to mention attitudes of discipline, responsible digital citizenship!”

“There’s cognitive development and participation avenues that open up given its tech base and therefore obvious reach beyond the four walls, and when structured with science and responsible protocols, the sheer scale of possibilities it opens up cannot be emphasized enough. With AIGF’s well-structured Responsible Gaming Charter, we will put the right checks in place and treat it with the respect it deserves!” Ms. Agarkar further added.

Elated to be part of AIGF’s advisory board, Ms. Jhulan Goswami said, “It is heartening to see that millions of gamers are participating in online formats including cricket and that this ecosystem is growing rapidly. It is an honor to be on the board alongside such eminent people

And makes me extremely happy to see the industry come together to adopt the guidelines of the AIGF charter to ensure best practices and player protection for the online Skill Gaming Industry.”

 

Asia

SiGMA Asia Awards 2024: Boomerang Partners Nominated for ‘Rising Star Affiliate Program’

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The fast-growing Boomerang Partners affiliate program continues gaining global recognition, earning a nomination for the prestigious ‘Rising Star Affiliate Program 2024’ category in the Asia region

With a rapidly growing network of over 5,200 affiliates across 70+ countries, the dynamic Boomerang Partners affiliate program has been recognized as a finalist for the ‘Rising Star’ category at the SiGMA Awards Asia 2024. While Asia is not currently the central focus for brand promotion, this prestigious recognition from SiGMA is a notable honor that inspires Boomerang to fortify its global footprint and industry-leading position.

In 2023 alone, Boomerang’s achievements included paying over €50 million to affiliates, creating 22 exclusive branded games, hosting 82 tournaments across 30 regions, and expanding into 31 new markets. This followed prestigious wins like ‘Casino of the Year’ at the SiGMA Balkans/CIS Awards, ‘Commission Offer of the Year’ at the AffPapa iGaming Awards, and ‘Best PPC Affiliate’ at the SiGMA Europe Awards.

This year, Boomerang Partners is highlighting innovations like a worldwide traffic tournament and has already been nominated at the AffPapa, MAC, and AskGamblers Awards – eagerly awaiting the results across these prestigious voting processes and final selections.

“We actively collaborate with SiGMA, having participated in their events and been honored with SiGMA awards in other regions previously,” said Vitalii Prokofev, CEO at Boomerang Partners. “SiGMA sets the standard with premier industry events and accolades worldwide. This nomination at their Asia awards is valuable recognition that fuels our ambition to raise our global profile further.”

Boomerang Partners invites all affiliate managers and industry enthusiasts to learn more about their award-winning program. Voting for the SiGMA Asia Awards runs until May 20th. Winners will be announced at the June 3rd ceremony during the June 2-5 event in Manila.

Support Boomerang in the ‘Rising Star’ category while voting for other favorites at SiGMA.

 

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Asia

IGT Showcases New Locally Attuned Link Games and Systems Innovations at G2E Asia 2024

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International Game Technology announced that it will showcase an exciting portfolio of locally attuned gaming innovations for the Asia-Pacific market at G2E Asia 2024 at The Venetian Macao, June 4-6. The products within IGT’s G2E Asia 2024 portfolio are designed to enhance player entertainment, drive performance, and enable operators to diversify their gaming floors with research-backed solutions.

“It’s great to see G2E Asia return to The Venetian Macao in 2024. With Asia being a growth market for IGT, we are excited to connect with our customers and present a localized games and systems portfolio that can create new opportunities for IGT and our customers throughout the region,” said Dallas Orchard, IGT Senior Vice President and Chief Operating Officer, Gaming APAC.

“IGT’s G2E Asia 2024 portfolio is anchored in exciting new link and standalone games that build on the momentum of many of our highest performing titles in the region of the last year. G2E Asia 2024 will be the debut of Cash Cove Frenzy, an action-packed multi-level progressive based on one of IGT’s most popular titles in the region, and Jetsetter Gold Link, a new-to-Asia game that can help our customers diversify their gaming floors. We will also spotlight the many operator and player benefits of IGT ADVANTAGE, our highly scalable casino management system that has strong market penetration in Asia and beyond,” said Charles Seo, IGT Senior Director of Commercial Strategy, Asia.

G2E Asia 2024 attendees will have the opportunity to experience an array of IGT solutions in the Company stand A801.

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Asia

From LatAm to Asia: Meet GR8 Tech at SiGMA Manila

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From LatAm to Asia: Meet GR8 Tech at SiGMA Manila
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GR8 Tech, an award-winning iGaming solutions provider, will exhibit at SiGMA Asia on June 3-5, marking a significant expansion into the region. Attendees can visit GR8 Tech at stand D806, where they will have the opportunity to explore the provider’s comprehensive ecosystem of solutions, featuring the flagship GR8 Sportsbook, the robust GR8 Casino, and innovative standalone products, including but not limited to CRM, Sportsbook iFrame, Feed, and Payment Gateway.

SiGMA Asia provides us with a unique platform to connect directly with local operators and stakeholders, and we are excited to demonstrate how our technology can help them achieve greater profitability and efficiency,” said Evgen Belousov, CEO of GR8 Tech. “This is a milestone moment for GR8 Tech as we bring our advanced betting and casino solutions to one of the most dynamic gaming markets in the world.

Additionally, GR8 Tech, in collaboration with BETER, will host an exclusive invite-only party on June 3. This event is a perfect opportunity for valued clients and partners to relax and network in a festive setting, celebrating our continued partnerships and future successes.

Meet GR8 Tech at SiGMA Asia: Unlock the New Horizons

High-Performance Products and Interactive Demonstrations

The technological prowess of GR8 Tech’s diverse product suite will be on full display at SiGMA Asia. The attendees will be able to take a closer look at the comprehensive GR8 Sportsbook and Casino platform and vital standalone products like CRM, Sportsbook iFrame, Feed, Payment Gateway, etc., on demo screens at the stand. Each solution and product seamlessly adapts to address the specific needs of the Asian market, ensuring that all functionalities – from handling high betting volumes to integrating seamlessly with various payment systems – are tailored to enhance user experience and operator profitability.

Particularly, the provider’s flagship GR8 Sportsbook, known for its high stability and performance, offers a wide selection of content that caters to the diverse preferences of players across Asian countries. It also features unique margin management capabilities designed to maintain competitiveness and profitability in the region’s aggressively low-margin environment.

GR8 Sportsbook is engineered to meet the specific needs of the Asian market, from its mobile-first design to its ability to handle high betting volumes without compromising user experience,” added Oleksandr Feshchenko, CRO at GR8 Tech. “We are proud to showcase how our platform can transform sports betting operations.

Connect with GR8 Tech

To ensure a personalized experience, GR8 Tech invites interested parties to book a meeting with their team, taking advantage of an excellent opportunity to discuss how GR8 Tech’s solutions can elevate business success in the region.

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