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70% of UK Punters Have Continued To Bet Throughout Lockdown, Freebets.com Survey Finds

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70% of UK Punters Have Continued To Bet Throughout Lockdown, Freebets.com Survey Finds
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Horse racing was by far the most popular sport to bet on, despite the closure of UK and Irish racecourses; 40% said they bet on Esports and Virtual Sports

Freebets.com, a leading UK betting comparison site, owned and operated by XLMedia today released an informative survey outlining the state of the UK’s online betting market during the COVID-19 lockdown.

The report reveals intriguing insights into the areas that have continued to thrive, with over 70% of British bettors continuing to place bets despite the temporary suspension of almost all major professional sports.

The survey questioned visitors to the freebets.com site between April 6 and April 26, 2020 and found that horse racing was by far the most popular sport to bet on, with 34.5% of respondents saying they were still placing wagers on international racing.

Despite UK and Irish courses being closed as of mid-March, racing carried on in countries including Australia, the US and Sweden.

The survey also showcased the rise in prominence of Esports and virtual sports, as betters embraced these new categories. A significant 40% of players said that they have now betted on these computer-based sporting options.

Stuart Simms, XLMedia PLC Group CEO said, “The results of this survey have been particularly encouraging, illustrating how our customers have continued to enjoy betting on sports at this time. The popularity of Esports and Virtual Sports stand out as the data suggests that these new categories have begun to cement their position as viable betting options.”

Somewhat surprisingly, football also remained an attractive proposition for betting fans as 25% said they were continuing to bet on the beautiful game, even though the only live games were from less popular leagues such as the Belarusian Premier League and Nicaraguan Primera Division.

The full survey results can be found at https://www.freebets.com/freebets-com-survey-online-betting-during-the-covid-19-crisis/.

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Aristocrat Leisure Completes Acquisition of Neo Group Ltd. (f/k/a NeoGames) for $29.50 per Share

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Aristocrat Leisure Completes Acquisition of Neo Group Ltd. (f/k/a NeoGames) for $29.50 per Share
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Neo Group Ltd. (formerly known as NeoGames S.A.), announced today that Aristocrat Leisure Limited, an entertainment and content creation company delivering world-leading mobile and casino games, has completed the previously announced acquisition of all of the outstanding ordinary shares of Neo for $29.50 per share in an all-cash transaction, representing an enterprise value of approximately $1.2 billion for Neo.

“We are excited to have successfully closed this transaction and joined forces with the Aristocrat team to further drive our success across iLottery, iGaming, and online sports betting,” said Moti Malul, Chief Executive Officer of Neo. “We firmly believe that this Transaction represents a great outcome for all of Neo’s shareholders, customers and employees. We are very grateful to all our stakeholders who have supported us since our inception. I would also like to thank all our employees for their commitment in making Neo the great company it is today.”

The transaction was announced on May 15, 2023.

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Wazdan pounces for bigger wins in new sequel Mighty Wild™: Panther Grand Gold Edition

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Wazdan, the gain-focused developer behind some of the world’s most rewarding casino game experiences, is multiplying jackpots in the follow-up to its top-performing game Mighty Wild™: Panther Grand Gold Edition.

Venturing to the depths of the jungle where a black panther rules the reels on a 5×3 gameboard, the new edition provides even larger win potential. With the increased value of the Cash symbols and Cash Infinity™ symbols, there is also a more lucrative Grand Jackpot of 1500x the base bet.

Players can trigger either the Hold the Jackpot™ or Wild Rampage™ bonus rounds after landing at least six bonus symbols. Furthermore, Chance Level™ has been amplified to improve players’ chances of hitting the bonus round.

Bolstering the ferocious Wild Rampage™ bonus game, Mystery Symbols transformed into jackpots are multiplied by a value between 1x to 10x, providing the opportunity for even bigger rewards.

Wazdan’s Online gaining™ philosophy empowers players to tailor gameplay to their preferred style through customisable features like Volatility Levels™, Buy Feature, and Ultra Fast Mode which has delivered proven results for its partners.

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “Mighty Wild™: Panther Grand Gold Edition features an exciting new lair through the inclusion of transforming mystery symbols, adding multiplier prizes to jackpots.

“Enhancing the gameplay of a pre-established hit allowed us to expand upon the engagement and entertainment on offer and we anticipate a great reception to this release.”

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PRAGMATIC PLAY DELIVERS BRAND NEW DEDICATED LIVE STUDIO FOR BETSSON

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PRAGMATIC PLAY DELIVERS BRAND NEW DEDICATED LIVE STUDIO FOR BETSSON
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Pragmatic Play, a leading content supplier to the iGaming industry, has expanded its partnership with Betsson Group to deliver an exclusive dedicated Live Casino studio featuring a mix of premium Blackjack and Roulette tables.

Incorporating all the fan-favourite features of Pragmatic Play’s Live Casino games, including multiplayer mode, chat functionality, and bet behind, the nine custom-built tables have been uniquely crafted to immerse players in the Betsson Group brands.

In total, eight new dedicated Blackjack tables and one new Roulette table will be broadcast from the custom-built live studio, every detail of which has been designed to Betsson’s precise requirements.

It is the latest dedicated studio to be delivered by Pragmatic Play, whose operator partners can also use Smart Studio to customise elements of the Live Casino titles to produce bespoke environments that showcase their brands.

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “Delivering a dedicated studio for Betsson marks another milestone for Pragmatic Play’s award-winning Live Casino offering. Betsson is a much-valued partner, and we are delighted to provide them with an immersive live environment that is fully dedicated to their brand.”

Chellyanne Cassar, Live Casino Manager at Betsson Group, added: “We are delighted to collaborate with Pragmatic Play to ensure delivery of a bespoke dedicated studio, where we can showcase our brand-new Blackjack and Roulette tables.

“The partnership highlights our shared commitment to delivering unparalleled gaming experiences, and we’re thrilled with the final results of the studio.”

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