Industry News
Diffusion 6.6 – Enhanced Data Wrangling for Real-Time Data Streams

Plus new Python SDK, Support for MQTT Protocol and Apache Kafka Adapter
Push Technology, the pioneer and leader in real-time data streaming and messaging solutions, today announced powerful new functionality for the company’s Diffusion Intelligent Event-Data Platform, that consumes, enriches and delivers data among applications, systems and devices. The new release expands the range of Diffusion’s unique Data Wrangling capabilities which provide developers with the tools to manipulate and transform event-data – in-flight – via topic trees, topic views and time series with actual or custom time stamps.
Data Wrangling
Data wrangling is the process of transforming and enriching raw data streams for optimized data delivery to a receiving application or device. This process is particularly relevant to event-driven architectures, which sit at the heart of modernization and digital transformation initiatives worldwide. The platform’s new functionality enables users to consume and mix disparate raw data sources and extract pertinent pieces of data to form new data streams for delivery of exactly and only the data required by recipients.
For development teams, Data Wrangling can be the most challenging and time-intensive aspect of application development because in-depth knowledge in this area is not often part of the in-house team’s expertise. The Diffusion platform unburdens development and helps speed applications to market.
Diffusion 6.6 introduces capabilities to augment event-data associated with a topic via topic view inserts. With topic view insert, you can now merge data from topics other than the selected source topic into JSON reference topics. You can insert whole values, or partial data specified with JSON pointers. Advanced features include the ability to derive paths from values and chaining multiple inserts.
Diffusion 6.6 also introduces two major enhancements to time series topics. You can now update a time series topic via the standard topic update API, treating a time series topic as if it were a single topic with the same event type as the time series. This means that when you update time series topics, you can now use features like update constraints, update streams and the AddAndSet operation. 6.6 enables loading persisted or historical data into a time series topic and also allows setting a custom timestamp on historical data, instead of one based on the current time.
New Python SDK
Diffusion 6.6 includes a new Python SDK to accommodate the growing adoption of Python by the developer community and market feedback. Python is popular for general web development, scientific computing/data science, machine learning, and FinTech applications. The Python SDK supports subscribing to topics, and request-response messaging.
Apache Kafka Adapter
Diffusion’s Data Gateway makes it easy to consume both static and streaming data from a wide array of sources and provides capabilities to prepare the data for wrangling before an event-data is created and made ready for distribution.
Using the new Kafka Adapter, organizations can now efficiently and securely extend Kafka solutions over the Internet, streaming real-time data to millions of end-user applications. In addition, customers can easily manage the high-volume of data across geographically dispersed regions.
Push’s earlier standalone Kafka adapter used the Kafka Connect framework and was available via GitHub. The new adapter does not use Kafka Connect, and is instead based on Kafka Producers and Consumers. The adapter translates data between Diffusion topics and Apache Kafka events. It is designed for quick and easy Kafka integration with Diffusion.
Support for MQTT Open Source Protocol
By supporting MQTT with Diffusion, software development teams can now bring state-of-the-art event-driven architecture to their IoT and Mobile solutions. The low code features of the Diffusion platform significantly reduces software development effort and the overall cost of deployed solutions.
Diffusion implements MQTT 5.0, the latest version of the specification. Both the TCP and WebSocket transports are supported, and connections can be secured using Transport Layer Security (TLS). Diffusion treats MQTT as a first-class protocol and acts as a session broker for MQTT clients in the same way as it does for Diffusion SDK clients. Each Diffusion server can host tens-of-thousands of MQTT sessions; and servers can be configured in clusters to scale to an arbitrarily large number of connections. MQTT clients can be monitored and managed by Diffusion SDK clients, the management console, and external tools connected via the Prometheus or JMX gateways.
Sean Bowen, CEO of Push Technology, said: “Diffusion’s new Intelligent Data Wrangling functionality sets the platform light years ahead of the alternatives and assures organizations’ event data is optimized and actionable. Development teams can take advantage of the powerful data wrangling features of the Diffusion platform and assure efficient and reliable real-time data delivery, with secure access control to applications, devices and systems.”
Industry News
XLMedia Partially Disposes Personal Finance Assets for $1.3 Million

XLMedia has announced the part disposal of the Group’s Personal Finance assets for a total cash consideration of $1.3 million (the Disposal). The Disposal comprises domains and websites including Investor Junkie, Greedy Rates and Young and Thifty owned by XLMedia Publishing Limited and Webpals Systems SC Limited, subsidiaries of XLMedia plc. The cash generated from the Disposal will be utilised in the day-to-day operations of the business.
The Disposal is in line with the Company’s strategy to exit non-core activities while focusing on the Group’s Sports and Gaming business, expanding its North American Sports footprint, while also refining and developing the Group’s EU Sports portfolio, and the Group’s Gaming assets in selected markets, including the US.
In the year ended 31 December 2022, the assets relating to the Personal Finance division generated revenues of $1.9 million and EBITDA loss of $1.3 million.
The Personal Finance assets were excluded from continuing operations as disclosed in the Company’s year ended 31 December 2022 results and have no impact on earnings in the current financial year.
Following the sale of these assets to MPD Media, the process to sell the remaining Personal Finance assets is at an advanced stage, but there is no certainty that a transaction or transactions will complete.
Industry News
IGSA Celebrates 25th Anniversary

The International Gaming Standards Association (IGSA) is celebrating 25 years of its role in support of gaming industry standards.
IGSA president Peter DeRaedt said: “In addition to the many champions and pioneers of our technical standards, we’re also proud and honoured to have featured a keynote video by Trevor Croker, CEO of Aristocrat Leisure, a founding IGSA member, and this week to feature a keynote video address by Rich Schneider, chief product officer of Light & Wonder and another 25-year IGSA member.”
Mark Pace, vice-president of the IGSA, said: “It has been great to see the congratulations and well wishes come in from all over the world from our current and former members, friends and colleagues.
“These companies have joined in celebrating IGSA’s 25-year anniversary through video messages that we have posted on our social media channels and website.
“We invite all our current and past members to join us at our annual meeting celebration and get-together at Canaletto in the Palazzo on October 10 while you’re at G2E.”
Industry News
Former iGaming Director Unveils Holistic Wellbeing Platform for the Gaming industry

HabitRewire, an industry leader in health and wellbeing for the iGaming sector, announced the debut of its innovative iGaming wellbeing platform. The turnkey white-label wellbeing solution can be accessed at any time, anywhere via a user-friendly app, helping employees across the world improve their wellbeing 24/7, inside and outside the workplace.
Presented as a ready-to-use white-label solution that can be branded as the company’s own, it offers an holistic, wide-ranging, and result-driven wellbeing solution that can be instantly deployed.
The platform draws upon HabitRewire’s ‘Habit Rewiring’ methodology, which is backed by robust scientific evidence. This innovative method is engineered to stimulate sustainable behavioural change, helping employees use daily practices to build the skills and habits to improve their physical health, mental wellbeing, and workplace productivity.
“True health and wellness stretch beyond diet and exercise,” affirmed Leo Judkins, Founder of HabitRewire. “Our platform delivers personalised, comprehensive wellbeing interactions across nutrition, movement, sleep, stress, time management and productivity to help employees reach their goals efficiently and effectively, wherever they are.”
The uniqueness of HabitRewire’s platform lies in its CRM capabilities and unique focus on the iGaming industry, reflecting Judkins’ rich, 12-year experience as a CRM Director in the field. His extensive knowledge from developing marketing automation platforms and managing global marketing teams, combined with personal journey of losing 35kg has directly influenced the creation of the HabitRewire platform.
“We use behavioural data, customer segmentation, and automated lifecycle campaigns to create personalised interactions throughout the employees entire wellbeing journey. From the initial stages of activation, onboarding and engagement, right through to retention and reactivation phases.” Judkins noted.
HabitRewire’s platform incorporates an various features such as weekly challenges, daily check-ins, community chats for peer-to-peer encouragement, leaderboards, workouts, recipe books and lifestyle guides.
Designed with the modern workforce in mind, the platform provides employee with a personalised dashboard that includes training advice, nutrition tips, and recovery strategies. The app allows users to schedule coaching calls with a team of experts that includes certified nutritionists, online personal trainers, sleep coaches, stress management professionals, and behaviour change specialists. Additionally, users can track their progress in real-time and sync their data with wearables and services like Apple Health.
“Most wellbeing solutions aren’t accessible for the employees who need it the most. They simply don’t have the time or energy to participate, which a key part of the problem. Our objective is to help people achieve their health and wellbeing goals, no matter where they are in their journey or what’s going on in their life right now” stated Judkins.
HabitRewire’s innovative platform signifies the shift towards proactive and individual care in the workplace, delivering wellbeing solutions directly to employees’ fingertips, no matter if they work from home or from an office.
Companies using HabitRewire’s platform can expect enhanced performance, increased productivity, and a significantly improved working environment. All quantified in weekly management reports that show measurable results.
-
Latest News7 days ago
Top Tips for Assessing iGaming Platform Quality
-
Baltics7 days ago
Swintt enters Lithuanian market through 7Bet partnership
-
Gambling in the USA7 days ago
Gaming Americas Weekly Roundup – May 22-28
-
Balkans7 days ago
Skilrock Technologies to Exhibit at the 11th EL Congress 2023
-
Latest News7 days ago
One week to go until Kambi’s Festival of Sportsbook
-
eSports7 days ago
DMCC Publishes Latest “Future of Trade” Report on Gaming and Esports
-
eSports7 days ago
SPORTFIVE Partners with Saudi Esports Federation
-
Balkans7 days ago
Wazdan further strengthens Bulgarian presence with WINBET