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Yggdrasil named Innovator Supplier of the Year at International Gaming Awards

George Miller

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Yggdrasil named Innovator Supplier of the Year at International Gaming Awards
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February 6th, 2018 ­­–  Yggdrasil Gaming has been named Innovator Supplier of the Year at the 2018 International Gaming Awards (IGAs), held in London on the eve of ICE.

Yggdrasil was awarded the honour by a panel of expert judges drawn from across the industry.

The supplier has a particularly strong record at the IGAs, having previously been crowned Innovator of the Year and Gaming Software Supplier of the Year at previous ceremonies.

Yggdrasil Gaming CEO Fredrik Elmqvist said: We always strive to be the best, and it is always an honour to be recognised by our industry peers.

We have assembled the most dedicated and creative team in gaming, so this is a fantastic acknowledgement of all their hard work over the past 12 months.

Yggdrasil will be showcasing games and exciting new products at ICE stand N3-140.

 

 

About Yggdrasil Gaming 

Yggdrasil Gaming is a provider of superior online and mobile casino games. It has emerged as one of the industry’s most respected and acclaimed suppliers and provides games for some of the world’s biggest operators, including: bet365, Betsson Group, bwin.party, Cherry, LeoVegas, Mr Green, Casumo and Unibet.

The company is headquartered in Malta, with a major development office in Krakow, Poland and regional offices in Stockholm and Gibraltar. The firm holds licences in Malta, Romania, Gibraltar and the United Kingdom.

Yggdrasil’s slots are renowned for their outstanding graphics and gameplay and many have become global hits. They are integrated via the industry-changing iSENSE 2.0 HTML client framework which allows for simultaneous launches on desktop and mobile, and is supported by BOOST™, a collection of promotional tools focused on engagement and retention via concepts such as Missions, Super Free Spins™ and Cash Race, and BRAG, an industry-first concept which allows for the promotion of games via social channels.

iSENSE 2.0+, launched in April 2017, includes a number of industry-leading features, including retina support for crisper visuals, a new minimalistic mobile UI with a sleek and fresh feel, and a new and easy in-game deposit process.

Yggdrasil was the winner of Innovator of the Year at the 2017 International Gaming Awards, Slot Provider of the Year at the 2016 and 2017 EGR B2B Awards, Gaming Software Supplier of the Year at the 2016 International Gaming Awards and Software Rising Star at the 2015 EGR B2B Awards.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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bwin to Quit from Russian Sports Betting Market

Niji Narayan

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bwin to Quit from Russian Sports Betting Market
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Sports betting brand Bwin is going to quit from Russia’s online gambling market, as its parent company, A&NN Investments, is looking to unload its license in the country.

The license is held by Digital Betting LLC, which operates online in Russia using the Bwin.ru domain through a joint venture with UK-listed GVC Holdings. Bwin.ru is a joint venture of GVC and A&NN, which is owned by Russian billionaire Alexander Mamut, who also controls digital media firm Rambler.

A source for the website claimed that Digital Betting’s license may be transferred to a division of payment processing outfit Qiwi, which handles transactions for multiple Russian-licensed bookmakers. Qiwi has denied this report. Other sources claimed that The Stars Group (TSG) is in the running to acquire Digital Betting’s license.

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Playtech Partners with GVC to Launch Elevation

Niji Narayan

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Playtech Partners with GVC to Launch Elevation
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Playtech has partnered with GVC Holdings to launch a brand new dedicated live casino studio, Elevation. The live casino studio will launch in stages over the next two months, backed by a major marketing campaign and will initially feature five Blackjack tables and a Roulette wheel studio.

“As the parent company behind some of the most iconic brands in online gambling, GVC has been a key partner for us for many years, and we’re delighted to be extending that partnership with the development of Elevation. We’ve significantly invested in our Live Casino technology and facilities in recent years, in addition to continually diversifying our content – so in a year when we’ve done more than ever to enhance our product, it seems only fitting to be working with an industry leader to deliver an ever-more innovative live experience,” Shimon Akad, COO of Playtech.

“Live Casino is one of the major growth areas in the online gambling market, with players looking for a more immersive, entertainment-driven experience. Significant investment has gone into delivering the first stage of the Elevation studio and we’re delighted with the results. Playtech’s track record and experience in delivering innovative Live Casino technology and content is unsurpassed. We’re looking forward to continuing our successful partnership and delivering a world-class player experience,” Shay Segev, COO of GVC said.

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Sweden’s BOS Hits Out at Government’s Approach to Illegal Gambling

Niji Narayan

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Sweden’s BOS Hits Out at Government’s Approach to Illegal Gambling
Photo Source: thelocal.se
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Branschföreningen för Onlinespel (BOS), the prominent online gambling trade association in Sweden, has hit out at the Swedish government’s policies to tackle illegal gambling in the country.

BOS alleges that the stringent restrictions on licensed gambling operators in the country will be counterproductive and trigger an increase in illegal gambling activities and sites eating into licensed operators’ market share.

“No one that has been paying attention to the political outbursts and the astronomical fines on licensed gambling companies can be surprised over this development. My assessment is that the reduction is part of a trend. Unless the Government takes forceful action to protect its own reregulation the channelization is likely to decrease further,” Gustaf Hoffstedt, secretary general of BOS said.

“To discuss marketing restrictions for licensed online casino operators in these circumstances, as well as prohibiting certain popular gambling objects shows that the government does not understand the gravity of the situation. Such restrictions would virtually mean giving away the Swedish gambling market to unlicensed operators. The government is currently acting as the best friend of the black and grey market and this needs to end,” Hoffstedt added.

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