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UK’s advertising regulator warns gaming company

Niji Ng

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UK’s advertising regulator warns gaming company
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The Advertising Standards Agency (ASA), UK’s advertising regulatory body, has issued a new warning to Gala Interactive for irresponsible marketing campaign that breached the code of acceptable practices. Gala Interactive is the Gibraltar-based division of Ladbrokes Coral Group.

ASA warned the company over the content of a newly launched marketing campaign. The campaign under fire was launched on May 5th for its galaspins.com website. The ASA received complaints that the advertising campaign implies that that gambling involved some type of skill instead of chance, and could be seen as socially irresponsible.

ASA stated the following in a press release:  “In that context, the claim therefore implicitly suggested that viewers could exercise a degree of skill or would be able to improve their opportunity to win at a game of chance. We therefore concluded that the ad was irresponsible and thereby breached the CAP Code.”

Niji has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. Besides reporting industry headlines from all around the globe, Niji is also head of the content management team at Impressions Content Management, based in Kerala, India, which offers writing and editing services to clients around the world.

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Compliance Updates

Belgium restricts iGaming advertising

Niji Ng

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Belgium restricts iGaming advertising
Photo Source: americantargetnetwork.com
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Belgium’s government has issued stricter regulations against iGaming advertising, as part of its effort to protect children from the ill-effects of all forms of gambling.

The Belgian parliament okayed the new regulations after close to a year of deliberations. The most significant feature of the new regulations is the total ban on online casino TV advertising.

According to the new regulations, there will be restrictions on other forms of casino advertising too. Online casino operators will be allowed to advertise their services only on government approved websites. There will be a ban on sports betting on TV before 8 pm. No forms of marketing will be allowed during live sports broadcasts. Celebrity or athlete endorsements of gambling companies will also be prohibited.

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Asia

Malaysian deputy minister accepts it is difficult to tackle online gambling

Niji Ng

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Malaysian deputy minister accepts it is difficult to tackle online gambling
Photo Source: thesundaily.my
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Malaysia’s Deputy Home Minister Datuk Mohd Aziz Jamman has publicly conceded that the country has no effective way at present to completely block online gambling servers. He also acknowledges that the country has no effective mechanism to deal with about 700,000 dubious prepaid mobile phone accounts that may be used for illegal gambling.

The minister, nevertheless, provided the extensive and ongoing efforts to curb illegal online gambling by Malaysian enforcement bodies. He added that new measures are required for enforcement agencies to stop online gambling completely.

“Online gambling servers are located abroad and these are identified by their Internet Protocol (IP) addresses,” he explained. “When the police or the Malaysian Communications and Multimedia Commission (MCMC) block an IP number, gambling operators can change it in a split second.”

Mohd Aziz also told lawmakers that it was difficult for authorities to crack down on online gambling using mobile phone apps.

“It was previously mentioned by the Communications and Multimedia Minister that there are some 700,000 dubious prepaid mobile phone accounts. This makes it hard for authorities to gather information as the gambling operators are operating underground,” he said.

The minister also pointed out the difficulties to prove online gambling when no physical transaction of money takes place. “When they are caught, they say it’s just an online game as no money is involved,” he said, going on to assure lawmakers that the police are currently looking at ways to effectively deal with these problems.

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Gambling in the USA

Steve Wynn moves court against Wynn Resorts and the Massachusetts Gaming Commission

Niji Ng

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Steve Wynn moves court against Wynn Resorts and the Massachusetts Gaming Commission
Photo Source: thesundaily.my
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Steve Wynn, the ousted co-founder of Wynn Resorts, has filed a case against his former company and the Massachusetts Gaming Commission in his bid to block the release of any investigative report that might leak “privileged material.”

Wynn’s allegation is that his former company wrongly handed over privileged documents to the Massachusetts Gaming Commission for its investigation into allegations of misconduct raised against him in Wall Street Journal in February. He resigned from the company’s board following the allegations and sold his entire 12.1 per cent stake in the company. Wynn’s lawsuit argues that the information contained in materials handed to the commission was subject to attorney-client privilege during his time as Wynn Resorts CEO.

 “Recognizing that they have conducted their months-long investigation into Wynn Resorts with total disregard for protecting the privileged communications of Mr Wynn—who, again, has no ability to determine what communications and materials have been provided to regulators—Mass Gaming officials have simply donned the judge’s robe, cracked the gavel and unilaterally determined that Mr Wynn has failed to sustain his burden of establishing that any privilege applies to the unknown universe of documents acquired during the Mass Gaming investigation,” the lawsuit states.

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