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Gambling in the USA

Casinos Across the U.S. Continue to Close as COVID-19 Spreads

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USA casinos are closing amid covid-19
Photo Source: Rogelio V Solis/AP/Shutterstock
Reading Time: 3 minutes

 

More and more casinos across the United States are closing their doors as the nation goes into shutdown following the coronavirus outbreak.

Over the past few days, the rapid spread of the virus has forced millions of citizens to quarantine themselves at home. Offices, hotels, and venues across the country have had to cease operations, unclear when they can open again. The country is facing an economic crisis as a result and the gambling industry could be one of the worst-hit.

Both Wynn Resorts and MGM Resorts International shuttered their Las Vegas casinos last week. However, full-time employees have been given assurances that salaries will continue to be paid during the period. The move follows recommendations from the CDC to limit public gatherings to no more than 10 people.

Speaking to CNBC, Vegas-based race and sports manager Duane Colucci of Rampart Casino highlighted the industry’s struggle to prepare for such a situation. “It’s so hard to fathom. You can’t prepare for something like this, especially in the race and sportsbook industry,” she said. She hopes that work-from-home regulations will be relaxed to allow casinos to take bets online.

On the east coast, New Jersey Governor Phil Murphy has closed all casinos, bars, and restaurants in Atlantic City, rendering the popular gambling hub a ghost town.

 

A move online

Online gambling has managed to continue through the struggles largely unaffected, with many digital casinos accepting US players around the world. Virtual horse racing also continues to operate online, along with certain sporting events in less-affected countries like Mexico and Russia.

Sportsbooks across the country have begun taking bets on all-and-everything in an attempt to pick up the slack. For example, the popular Costa Rican-based betting site Bovada has even been taking bets on the maximum temperature in various U.S. cities.

Sports betting sites like FanDuel and DraftKings are investigating new events on which to take bets. They both took some bizarre wagers on last week’s U.S political debate, including the amount and frequency of Trump’s tweets. Some other online betting sites have come up with some questionable solutions, like hosting simulated versions of real-life sports events that have been canceled.

Across the pond in the United Kingdom, physical casinos are also feeling the pinch. However, with the UK’s more favorable online gambling regulations, many are surviving through their online partner sites. eSports, where players compete entirely online, is another industry that has garnered increased popularity. Many sports betting sites are now enticing players to redirect their bets to eSports as a way to mitigate lost revenue on real-life sports.

 

A drain on savings

While online gambling might solve the problem of social distancing that COVID-19 presents, it doesn’t solve the problem of dwindling capital in most households. The longer that citizens are kept away from their work, the less likely they are to spend their savings on unnecessary activities. While gambling may be a favorite past-time for many, risky investments tend to reduce significantly during times of crisis.

The overall casino and gambling industry will struggle to survive this outbreak if the lockdown continues for too long. According to the UK paper The Guardian, around 35 companies are currently investigating a COVID-19 vaccine. However, it’s an arduous process that involves several critical testing phases in order to gain regulatory approval.

Annelies Wilder-Smith of the London School of Hygiene and Tropical Medicine believes a COVID-19 vaccine will take at least 18 months to develop, under the best possible conditions. During that time there is no telling how far the virus could spread and how devasting the effects on the economy could be.

Gambling in the USA

Happening next week, the Gaming Americas Q1 Meetup (26 January, 2022)

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The Gaming Americas Quarterly Meetups have proved to be of huge success for the gaming and gambling industry in North and Latin America, and the #hipthers are excited to send you a reminder that the Q1 Meetup of 2022 is taking place next week on 26 January.

Launched in 2021, the quarterly meetups are designed to keep you up-to-date with what is fresh in the North and Latin American gambling industry.

The meetups feature several panel discussions per region and topics that are joined by key industry experts, CEOs, C-Level Executives, Business Development Managers, and sometimes government officials/regulators.

All meetups offer the opportunity to network online in special break-out sessions, but also join a round table discussion which answers all burning questions of the industry at a certain point in time during the year. All this is done in a safe, virtual environment.

You can register here for free to receive updates about the speaker lineup and agenda.

As mentioned above, the first virtual quarterly meetup will take place next week on Wednesday, 26 January, and here is the lineup of discussions you can join via ZOOM, WireUp, HIPTHER TV, or YouTube:

Times are EST – (GMT -5) New York Time

  • 9:30 AM – 10:30 AM – Is the LatAm market emerging or maturing (11:30 – 12:30 – Buenos Aires Time)
  • 10:30 AM – 11:30 AM – Is responsible gambling being sufficiently prioritized in the US market?
  • 11:30 AM – 12:00 PM – Fireside chat: Applying different tactics to reaching bettors in North America and Europe
  • 12:00 PM – 1:00 PM – US Legislation Round-up
  • 1:00 PM – 1:45 PM – The Canadian Gaming Industry Updates with Chantal Cipriano
  • 1:45 PM – 2:15 PM – Fireside Chat: SeventySix Capital welcomes new guest
  • 2:15 PM – 3:00 PM – Crypto Catchup with Segev LLP

Among the confirmed experts who are taking part in the discussions you can find:

  • Brianne Doura-Schawohl – Founder and CEO, Doura-Schawohl Consulting LLC
  • Victoria Reed – Co-Founder at Better Change
  • Jenny Lu – General Manager North America of OtherLevels
  • Charmaine Hogan – Head of Regulatory Affairs at Playtech
  • Chantal Cipriano – Vice President of Legal, Compliance & People with PointsBet Canada
  • Gabriel Szlaifsztein – General Manager LATAM at Continent 8 Technologies
  • David Mann – Chief Commercial Officer at Swintt
  • David Charnock – Business Development Executive at FSB
  • Andrea Rossi – Commercial Director Southern Europe & LatAm at Betsson Group
  • David Plumi – Regional Managing Director Latam & Spain at PressEnter Group
  • Tony Ure – Head of e-Gaming, Isle of Man Digital Executive Agency, Department for Enterprise
  • Victor Pronk – Chief Commercial Officer (CCO) at Incentive Game
  • Allan Petrilli – VP of Sales & Growth at Intelitics
  • Hugo Vint – Business Development and Growth for OtherLevels in Europe
  • Brandt Iden – Head of Government Affairs, US for Sportradar US
  • Martin Lycka – SVP for American Regulatory Affairs and Responsible Gambling, Entain
  • Christopher Hebert – Gaming Division Director, Louisiana Attorney Generals Office
  • William J. Pascrell, III, Esq – Partner at Princeton Public Affairs Group, Inc.
  • Ty Jackson – Sports Tech Investor at SeventySix Capital
  • Ron Segev – Founding Partner of Segev LLP

You can register here for free to receive updates about the speaker lineup, agenda, and all upcoming meetup-related information, including recordings.

Hipther Agency is the parent brand of European Gaming, PICANTE, WireUp Zone, and Gaming Americas, eSports Connect, the HIPTHER news app, and the WireUp networking app (in testing phase) found on the Play Store.

To receive constant updates from Hipther Agency and conference agenda updates, subscribe here: http://eepurl.com/hfyZxf

For sponsorship/speaking inquiries, make sure to reach out to Andrada Marginean (B2B Sales Manager at Hipther Agency) at [email protected]

For media-related inquiries, please contact Alexandru Marginean (Marketing Specialist at Hipther Agency) at [email protected]

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Gambling in the USA

Gaming Americas Weekly Roundup – January 10-16

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new acquisitions. Read on and get updated.

Latest News

The wait for mobile sports betting to arrive in New York is officially over. After being named one of the first operators to receive a license for mobile sports wagering operations in the state, Caesars Entertainment made history with its online and mobile sports betting app, Caesars Sportsbook, accepting its first sports wagers in the Empire State.

MGM Rewards is the revamped loyalty rewards programme that MGM Resorts is set to launch on February 1. The “reimagined” programme offers new ways to earn for both gaming and non-gaming spend, plus enhanced guest experiences.

Caleta Gaming has announced that its full game portfolio is online at Foliatti Casino, the first online casino from Mexican Group Foliatti. Video bingos, video slots, kenos, lottos and scratch cards provided by Caleta are already available to Foliatti Casino players.

JCM Global has installed its core product suite at Penn National Gaming’s new Hollywood Casino Morgantown. The $110m Pennsylvania property opened in December 2021, with JCM having installed its product suite – which includes its iVIZION bill validator, GEN5 Thermal Printer and ICB Intelligent Cash Box system – in all 750 games on the casino floor.

Aristocrat Gaming’s Neptune Canopy is now live on casino floors and has made its eastern US debut at Mohegan Sun. Aristocrat’s Neptune Canopy cabinet is a landmark in casino game play. When placed back-to-back, two games create a connected canopy for a sweeping gaming experience unlike any other.

PayNearMe has announced that it has been granted approval by the New York Gaming Commission to provide its MoneyLine platform to licensed operators across the state.

Partnerships

PointsBet Canada has joined the NHL Alumni Association as their exclusive sports betting partner in Canada and official partner in the US.

Madison Square Garden Sports Corp has announced a multi-year marketing partnership with Socios.com, naming the all-in-one influence and rewards blockchain app for sports fans across the world an Official Partner of the New York Knicks and New York Rangers.

The PGA TOUR and FanDuel announced a three-year extension through 2024 to their content and marketing relationship designating FanDuel an Official Betting Operator of the PGA TOUR.

BestOdds.com, a leading sports betting and education brand, has signed affiliate-partnership agreements with Caesars and FanDuel, two of the major US online sports betting operators licensed in New York.

International Game Technology has signed a strategic sports betting agreement with Meruelo Gaming, an affiliate of the SAHARA Las Vegas and Grand Sierra Resort in Reno, Nev., and the Arizona Coyotes.

The New York Gaming Commission has officially legalised the operation of sports betting platforms in the state. The Game Day, an affiliate partner to the major sportsbook operators, has secured partnerships with the four sportsbooks and has begun to market NY-specific promotions and offerings to in-state gamblers and bettors.

New Acquisition

Eilers & Krejcik Gaming has acquired assets of Fantini Research, including its gaming news publications and virtual trade show business. Fantini Research will continue to operate under the Fantini Research brand and will be a separate division of Eilers & Krejcik Gaming.

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Compliance Updates

New horizons in the world of mobile: WakeApp agency received a license to promote gambling in the state of Arizona

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New horizons in the world of mobile: WakeApp agency received a license to promote gambling in the state of Arizona
Reading Time: 2 minutes

 

The mobile marketing agency WakeApp, which is a guide to the world of mobile, has received another license to promote products in the igaming and sports betting verticals from the Arizona Department of Gaming. This means that from now on, licensed clients of the company can use the services of the agency and get hundreds of thousands of new players in this state.

WakeApp is actively expanding its presence in promising countries and opening up new opportunities to promote products in their territories.

In the state of Arizona, the sports betting vertical was fully legalized only in September 2021.

According to the Arizona Department of Gaming, in the first 2 months after the legalization of betting in this state, players made more than $777 million in bets, most of which were made using mobile devices. This is almost double the previous record in Virginia, where more than $324 million in bets were made in the first 2 months after legalization.

“Right now is a great time to master this market! Structural advantages and unparalleled player enthusiasm will enable advertisers to make the most of the existing acquisition opportunity in the new region.” – CBDO Nikolay Belikov.

Already, the agency has received applications from regular advertisers for promotion in the state of Arizona and is actively preparing to launch new advertising campaigns.

Note: WakeApp is an international project and has been on the market for 7 years, it is also a leader in the development and promotion of gaming and non-gaming mobile applications in the e-com, video streaming, food delivery, sport, utilities, and finance verticals. Earlier in 2021, WakeApp was ranked in 5 categories in the 13th AppsFlyer Performance Index XIII. WakeApp has positioned itself amongst major international competitors such as Search Ads, Google Ads, Facebook Ads, TikTok and others, and also became the only agency represented in the ranking.

 

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