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BtoBet announces partnership with Tola Mobile

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BtoBet announces partnership with Tola Mobile
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BtoBet has announced a partnership with Africa-focused payment provider Tola Mobile, in an agreement that will see the leading platform provider in Africa boost its payment gateway portfolio, whilst at the same time simplifying the betting experience for the local players.

Through the agreement BtoBet will provide its partners with Tola’s Mobile Wallet technology, allowing for multiple market transactions, through a simple consistent single API across multiple regions.
In addition to the support of Mobile Wallet integrations, the Tola platform also supports credit card payments, initially in Kenya, Uganda and Nigeria.

Through this agreement BtoBet’s partners will also have the provision of the Mobile Wallet integration for the funding of Accounts and payout of Winnings/Prizes, as well as SMS notifications to the player, ‘Betting by SMS’ instruction and fully customized USSD Menus replicating website functions on every type of handset, with the main aim of simplifying the bet placement and money withdrawal procedure, while still maintaining control of the funds within the merchant’s own dedicated Paybill.

BtoBet’s Chief Marketing Officer, Sabrina Soldà, said that “payments are pivotal both from the operators’ perspective and also for the players, especially in a context such as Africa where payments are still considered as a continuously evolving element for the entire industry. Through Tola we aim to further provide our partners with a payment gateway portfolio that facilitates all kind of transactions in multiple markets in the region.”

Simon Pepper, Tola’s Head of Product, expressed his pleasure regarding the partnership, stating that through BtoBet’s extensive presence in all the continent’s regulated regions, Tola would be able to render service to an ever-growing community of mobile wallet dependent consumers who look for a fast and secure way to make and receive payments. “I am positive that our payment ecosystem will prove to be highly popular with BtoBet’s partners with its ease of implementation and secure infrastructure offering a resilient means of processing payments. When combined with our Mobile Enablement technologies, BtoBet’s partners benefit by extending the reach of their services to every mobile handset”.

Africa

Bitville Gaming South Africa Expands Its Product Bouquet through TVBET

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B2B provider of live games TVBET acquired a certificate of suitability in the province of the Western Cape, South Africa.  It has also undergone integration into the Bitville Iframe Solution and has passed BMM testing for all nine provinces in South Africa.  TVBET is a live Games provider and is, therefore, able to render its live lottery and numbers games in all of South Africa’s jurisdictions.

TVBET is ecstatic to bring fresh content to SA and in doing so extending its footprint into South Africa. Bitville Gaming is a well-established B2B Igaming Platform, Aggregated Products, Bespoke Lottery and custom software solutions company.

Emily Asava, TVBET Business Development Manager in Africa, states: “TVBET continues its cooperation with Bitville Gaming, and we are happy to reach new achievements within our partnership. Getting the license by WCGRB confirms our straight decision to expand in Africa and deliver our products to new markets in the region. And we’re happy to do that together with Bitville Gaming.”

Bitville Gaming CEO Andrew Von Hoesslin says: “It’s exciting to have the opportunity to work for Bitville Gaming South Africa, a company that is dedicated to keeping content relevant and fresh. The Company prides itself on being a Level II BBBEE manufacturer in SA; in addition, we are striving to keep the online and retail products fresh and new, so we don’t find ourselves in a space where the one market cannibalises the other and TVBET is one of those products that effectively helps secure this.  If we don’t ensure that we preserve our land-based betting shops and keep them financially profitable by bringing exciting retail content, it will have a negative impact on the economy in South Africa. TVBET has wonderful retail and online content, so you could say it’s the best of both worlds.”

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Africa

Entain Launches Bwin in Zambia

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Entain, the global sports betting, gaming and interactive entertainment group, has announced the launch of bwin, its leading sports betting brand, on the Zambian market. Customers in Zambia will now be able to access a wide range of sports betting and casino offers.

“We are thrilled to enter the Zambian market which has one of the most highly regarded regulatory environments on the African continent. It was an obvious destination for our first launch in Africa given its stable economic and regulatory framework, which provides a great platform for growth. We are extremely confident that our new Zambian customers will love the unparalleled bwin brand experience with its exciting line-up of thousands of betting markets and hundreds of games,” bwin Africa Chief Marketing Officer Spencer Okach said.

bwin is the Official Partner of both the UEFA Europa League and Europa Conference League as well as the Official Partner of the German Football Association and national team.

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Africa

Superlotto Games boosts pan-African reach with GOAT Interactive

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Superlotto Games boosts pan-African reach with GOAT Interactive
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Superlotto Games, an innovative developer of online live lottery, instant games and slots, has taken its product portfolio live with GOAT Interactive, a leading operator group servicing the African continent.

This new and exciting partnership will see Superlotto Games deliver its product suite to GOAT Interactive’s multiple operator brands, including Premier Bet, one of Africa’s most successful operators.

Quickly establishing itself as a studio renowned for delivering fast-paced and engaging titles, Superlotto boasts hugely impressive levels of player engagement and retention for operators.

One of the studio’s shining examples of its bespoke games production is the football-themed title Football, with GOAT Interactive the first to take advantage of Superlotto’s bespoke, customisable branding format for its games.

Designed to drive incremental revenue during this year’s World Cup, this game is sure to prove a key steppingstone for improved customer acquisition and retention ahead of the historic tournament.

This collaboration is the latest in a series of positive developments for Superlotto, having recently received BMM certification for South Africa, with extensive plans to continue building on its already impressive presence on the continent.

Commenting on the partnership, Milda Mikelioniene, Chief Commercial Officer at Superlotto Games, said: “We are thrilled to bring our high-quality games to GOAT Interactive’s players in Africa. With a strong presence in 20 countries and a number of sites live in the region, they represent the perfect partner for us to exhibit our next-level portfolio to an even wider audience.

“The quantity and quality of our games is well known within the industry – our partners always put their trust in us to deliver on tailor-made experiences, and we look forward to demonstrating our ability to do so with GOAT Interactive.”

Karen Hope, Director of Casino at GOAT Interactive, added: “We are always on the lookout for top-tier games to add to our market-leading sites, and Superlotto Games’ portfolio fits the bill.

“We want to provide players in Africa with only the best the industry has to offer, and Superlotto’s attention to detail in the realm of games development is second to none.”

Superlotto has become renowned as one of the fastest-rising stars in the industry, with an extensive portfolio of more than 80 online games and a number of high-profile partners that includes the Lithuanian Lottery, Latvian Lottery, Georgian Lottery, Betsson Group, Parimatch, Slotegrator, and BtoBet.

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