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Fantasy football platform Sorare officially launches out of Beta in the UK as Paris-Saint Germain joins the platform

George Miller

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Fantasy football platform Sorare officially launches out of Beta in the UK as Paris-Saint Germain joins the platform
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Paris Saint-Germain, the 2020 Champions League Finalist, and Sorare, the global fantasy football game, has signed a partnership to create digital collectibles of PSG players making it the 100th club to join Sorare

The UK ranks 5th in terms of total number of Sorare users, and number one in terms of total time spent on the platform per user, a reflection of the country’s appetite for Fantasy Football

The announcement comes as a first step in Sorare’s ambitious plans to partner with leading football teams and clubs in the UK, as its revenue increased twentyfold in the last 12 months

As part of this partnership with PSG, Sorare will gain the rights for ‘legendary players’ from 2013, including David Beckham

Paris, September 29th, 2020​- Global Fantasy Football platform Sorare announces today that it officially launches in the UK, paving the way for significant partnerships with UK-based football teams

and clubs. Additionally, starting​ today and following PSG’s partnership with Sorare, collectors and gamers in the United Kingdom and elsewhere will now be able to freely buy, sell, and play with limited edition digital player cards of PSG players such as Neymar and Kylian Mbappé. This also includes historic players from 2013 such as David Beckham. Since its launch in early 2019, the platform has grown an average of 52% month on month, and today counts over 40​.000 users worldwide.

Through organic growth alone, the UK has quietly grown into Sorare’s 5th largest market in terms of user base, sustained by a 70% month on month user growth in the country. The UK is also ranked the number one market as far as time spent on the platform, with an average of 1h25 mins per day per user. Sorare’s organic growth in the UK is a reflection of the country’s appetite for Fantasy Football, with Fantasy Premier League reaching close to 8million users, and more than doubling in the last 4 years. Today’s launch comes in response to the significant user demand from the market, and serves as an additional step in consolidating Sorare’s plans to secure partnerships with leading teams and clubs in the UK.

Nicolas Julia, CEO at Sorare, said:​ “We​ are delighted to officially launch in the UK today, getting Sorare one step closer to closing game changing partnerships with major teams and clubs in the country. The​ European Fantasy Football market was estimated at close to USD 900M per annum1 in 2018, and expected to double in the next five years. Expanding into more European markets early on in our growth is a strategic step for Sorare both in terms of market acquisition and brand recognition with users, football teams, and investors alike. With the inclusion of PSG to the platform, football fans in the UK and elsewhere will be able to leverage their football knowledge to play as a strategic manager and compete for rewards with skin in the game. PSG fans will be able to join the economy of their passions in a way that wasn’t possible before Sorare’s global fantasy football.“

The company is using blockchain technology to​ create digital scarcity and establish who owns the digital card of a player at any given time. It creates a new level of trust and freedom for collectors. The cards are more than just collectibles: they are useful in Sorare’s global fantasy football game to compete every weekend and fight for the best rewards.

Paris Saint-Germain is embracing Sorare’s vision to become the go-to fantasy game to increase the enjoyment of live football. PSG fans will be able to play with their favorite footballers by using their cards in their team. The score of the player card will depend on the performance of the player in real-life, would it be a Ligue 1 game or a Champions League game.

Andre Schurrle, early investor in Sorare, said​: “Today’s​ UK launch is a major milestone for Sorare. Anyone remotely interested in football knows that the UK is home to some of the best teams and players in the world. I can’t wait to see Sorare announce UK Premier League teams and players in the coming months. Additionally, the inclusion of Paris Saint-Germain on the platform, a top division team in French and international football, is huge news for Sorare’s user base. As Sorare players know, the game is based on the real life performance of players, and from today, anyone on Sorare can purchase or trade cards from an outstanding team including world famous players such as Mbappe, Neymar and more. I stand behind Sorare’s mission to become the go-to platform for Fantasy Football and today’s announcement is yet another proof that the company is well positioned to execute on its objective.”​

PSG is joining 99 other football clubs from Europe, the United States, and Asia have partnered with Sorare to issue officially digital player cards, amongst them Juventus and Atletico de Madrid. Through these partnerships, Sorare is able to create the first truly global fantasy football experience. Fantasy players can create a lineup with a Ligue 1 midfielder such as Neymar, a Serie A striker such as Cristiano Ronaldo, a La Liga goalkeeper such as Jan Oblak and a Bundesliga defender such as Sven Bender.

The game was launched in March 2019 by two experienced entrepreneurs, Nicolas Julia and Adrien Montfort, that saw the potential of blockchain technology to create a new category in the sports gaming industry. Sorare has generated USD 1.5 million of revenues from the sale of cards across 60 countries in just over 12 months. It is ranked as the blockchain game with the most volume according to nonfungible​​.

Fabien Allegre, Merchandising and Paris Saint-Germain Brand Diversification, explains​: “Paris Saint-Germain is the new generation club. We are driven by our values of competitiveness. At the forefront of innovation, we are always looking ahead, looking to the future, to offer our fans new experiences. To constantly improve them, and to offer better coverage for our brand, Sorare will enable us to reach out to new, young communities, especially in Asia and America. We are proud of this new collaboration”.

See all licensed clubs on Sorare here.

Blockchain

French Esports Giants Team Vitality Set For Global Expansion With Socios.Com Fan Token Launch On July 1st

George Miller

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Team Vitality announces the launch of its $VIT Fan Token
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Team Vitality, in partnership with Chiliz, the leading blockchain provider for the global esports, sports and entertainment industries, have announced they will launch a Fan Token on fan engagement and rewards app Socios.com.

The $VIT Fan Token will launch on July 1st, providing a powerful new way for the team to boost its brand on a global scale and for fans all around the world to engage with and influence the organisation. The lifetime supply of $VIT Fan Tokens will be 7 million and they will be priced at €2 each during the initial sale.

Fan Tokens are collectible digital assets, minted on the Chiliz blockchain, that provide owners with access to voting rights in polls, VIP rewards, exclusive promotions, AR-enabled features, chat forums, games and competitions on Socios.com.

Since its inception in 2013, Team Vitality has grown into one of the biggest esports organisations in the world and home to some of the industry’s best esports players who compete in the biggest global esports titles. Over the last six months, Team Vitality has continued to build upon its esports legacy, most recently announcing its expansion into Brazil with the signing of Hugo “Dioud” Padioleau as its first official ambassador, and the reveal of its new League of Legends rosters.

Team Vitality will use Fan Tokens to empower their fanbase with a selection of unique and exciting rewards. Fans who purchase $VIT Fan Tokens will have access to exclusive content, activations around Team Vitality players, shop vouchers and also have the opportunity to attend events as special guests. Team Vitality will also host monthly polls where its fans can vote and have a direct impact on key organisational decisions. The subject of Team Vitality’s first poll will be announced very soon.

Team Vitality will become the fifth esports team to launch a Fan Token on Socios.com, joining OG, NAVI, Team Heretics and Team Alliance on the platform.  The Socios.com network consists of a roster of 35+  elite international sporting organizations, including world leading football clubs Paris Saint-Germain, FC Barcelona, Juventus, Manchester City, Atlético Madrid and the Argentina national team.  Leading MMA organisations the UFC and PFL have also launched Fan Tokens on Socios.com, as will Aston Martin Cognizant and Alfa Romeo Racing ORLEN of  Formula One™.

Driven by the central belief that transitioning passive fans into active fans is essential to the future of esports and sport, Socios.com is a direct-to-consumer (D2C) platform that leverages blockchain technology to provide partners with the tools to engage with and monetize their global fanbases. Fan Tokens have generated over $150M in revenues to be shared with Socios.com partners in 2021 alone.

Created by Chiliz, the leading blockchain provider for the global sports and entertainment industry, Socios.com will continue its global expansion throughout  2021 and is targeting many more Fan Token with partners from across the world.

Socios.com has multiple office locations around the world and has recently opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires. The company will also open a new office in North America in the near future.

“At Team Vitality we’re lucky to have some of the most creative and engaged fans in esports, and we’re always looking for ways to collaborate more closely, and offer them new experiences. Socios.com has a track record of providing an innovative Fan Token platform for some huge sports and esports brands, and we’re proud to partner with them. Our first poll is a very exciting one which we’ll be announcing in the coming days and I can’t wait to see how our fans vote,” said, Nicolas Maurer, CEO, Team Vitality 

Alexandre Dreyfus, CEO of Chiliz and Socios.com, said:. “Team Vitality is France’s number one esports organization. They are already an absolute powerhouse of the esports world, but with the launch of the $VIT Fan Token they will be able to expand their reach exponentially,  growing their unique, exciting brand on a global scale.

“Vitality have really grasped what Fan Tokens are all about and fans can look forward to some groundbreaking, unprecedented engagement opportunities on the Socios.com app – as well as some really cool rewards too from the moment the Fan Token launches in just a few weeks time on July 1st.

“We now have 5 major esports organizations on our roster, which is definitely a milestone for us, but there is still immense potential for growth in this space, both in terms of activity with our existing partners and new partnerships.”

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Blockchain

Decentral Games Raises $5M of Funding

George Miller

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Decentral Games Raises $5M of Funding
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Decentral Games (DG), a next generation entertainment platform at the intersection of metaverse and blockchain technology, is pleased to announce that it has completed its latest capital raise for aggregate gross proceeds of $5 million.

The funding round welcomed partners Collab+Currency, Metaverse Ventures (Digital Currency Group), Bitscale Capital, Cluster Capital, and AU21 Capital. The additional funding will allow the company to bolster its team and accelerate the development of additional features and products.

“Decentral Games offers players both the novelty of avatars gambling in a virtual world and the great user experience that gamers demand. We’re excited to back Scott, Miles and team as they continue to bring the massive opportunity in blockchain-enabled gaming to life.” – Casey Taylor, VP of Development at Digital Currency Group.

Since its founding in 2019, Decentral Games has diligently executed on its mission to become the premier platform for wager-based games where players can bet using cryptocurrency. This year the company has seen its most rapid expansion yet in terms of both technical developments and user growth. The company has seized the opportunity to expand the value proposition of its virtual landscapes, and consolidate the totality of its offerings which include three virtual casinos, an NFT store, and a forthcoming virtual nightclub space.

Decentral Games intends to use the funds to continue to invest in its infrastructure including additional headcount in the areas of product development and marketing in order to continue to acquire new users as well as expedite the deliverance of key features in the product pipeline. This includes the development of new casino table games including crypto Poker, tournament style poker, and a new and improved slots game.

While the cryptocurrency market at large has faced extreme volatility in recent weeks, $DG continues to be underpinned by strong fundamentals. Since launching its token in December, 2020, betting volumes have increased quarter over quarter and recently eclipsed a landmark $80 million. The platform’s strong cash flows have contributed to the growth of the treasury, which remains well capitalized with over $8 million in assets, a 1000% quarter over quarter increase.

To meet community and investor demand, the company has scaled its team from 10 to 43 employees. DG has received accolades from the broader cryptocurrency community for becoming the world’s first metaverse employer, creating 20 hosting jobs thus far for remote workers, each of whom plays a critical role in welcoming new users into the metaverse.

“From day one the Decentral Games team has made community engagement a top priority. The legacy gambling industry has historically functioned by pinning the house against the player. Decentral Games’ community-first focus has flipped this dynamic effectively creating alignment between investors and players by allowing everyone the opportunity to ‘be the house,’ states Co-Founder & CEO, Miles Anthony. “We are thrilled to welcome our new partners to fortify our capital position and provide our team with the flexibility to continue to focus on community-driven initiatives while scaling our capabilities in order to bring more complex games and events to market.”

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Blockchain

Parimatch Announces to create NFTs on Binance NFT Marketplace

George Miller

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Parimatch Announces to create NFTs on Binance NFT Marketplace
Reading Time: < 1 minute

 

Parimatch, will launch an NFT collection as part of 100 Creators on Binance NFT Marketplace featuring an old Parimatch’s platform as the first lot. The tokens will be auctioned on the platform as part of the “100 creators” campaign, timed to coincide with the launch of the Binance NFT marketplace. The official marketplace launch date is June 24.

Technological evolution continues to change the world, business approaches, brands. Parimatch has auctioned an old platform to showcase its transformation. NFT will anchor this platform as their starting point for growth. On this platform in the early 2000’s, Parimatch began its expansion, so this lot is very symbolic for the brand. Given the rapid changes, it is very important to remember and see the place where everything originated.

All money received from the auction will be donated to the Parimatch Foundation to support projects for implementing the company’s corporate social responsibility.

“We are excited to announce Parimatch’s NFT collection on the Binance NFT marketplace. Parimatch Collectibles are a symbol of nostalgia and an indicator of the transformation of entertainment in the technological age. This is an exceptional way to capture the starting point of our product and showcase how the world has been digitalized. And more is yet to come.” said Ivan Liashenko, CMO Parimatch.

Binance NFT will launch on June 24, prioritising optimal user experience, minimal fees, high liquidity and high-value NFTs. The Binance NFT Marketplace will share the same account system as Binance.com. Existing Binance users will be able to access the NFT marketplace and trade with their current Binance accounts. New users will simply have to register on Binance.com to create or trade on the Binance NFT platform.

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