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NSoft Doing Business in Q3 2021



NSoft Doing Business in Q3 2021
Reading Time: 4 minutes

Online casino – a new niche for versatile NSoft game development team 

By Dražan Planinic, COO at NSoft 

The third quarter of the year is generally the slowest one – in terms of, well, everything. We are vacationing, building our immune system by the sea, lake, mountain. It’s the heat of the summer season. Still, the numbers show that our business is steadily growing. If we compare the total stake in Q3 2021 to the same quarter in 2020 we see a significant increase of 9%. The growth results from a clear business strategy, quality client portfolio and constant improvements in our product portfolio. The promising results and proven business strategy have assured us that we’re on the right track towards successfully completing this financial year-end.

Online casino – a new niche to conquer 

We did our due diligence! Casino world, hello from NSoft!

We have formed a Casino team out of the most experienced seniors to set the ground for further development in this area. Prior to setting an effective strategy, the team has analysed the market, talked to the clients, did an analytic survey and in-depth interviews with the relevant stakeholders and focus groups. The overall process resulted in the development of the on-demand casino game Slingshot 6 that celebrates the Lucky Six legacy and twelve video slot games at the moment.

The video slots feature well-known topics, such as pirate treasure hunt, Egyptian mythology, and Atlantis theme, just to name a few. In addition, we have also made slots covering some very market-specific themes such as derby between life-long rivals from Belgrade, Serbia: Partizan FC and Crvena Zvezda FC. The Everlasting Derby (Večiti derbi) is a video slot made exclusively for long-term client, Balkan Bet.

The personalised slot offers content relevant to the players of the specific market. Exceptional backend combined with our modular iGaming platform and a dedicated in-house team of designers, animators, and frontend developers allows us to create the next level of personalised video slots. We see this as an excellent opportunity for market penetration and delivery of much needed customised, exciting content to the punters.

Sportsbook platform 

Talking about further development, we continue to invest time and resources into our Sportsbook platform. Sportsbook recorded steady growth and remains one of our top priorities in business development. As announced in Q2, new features are on the way, including Optimove KYC system integration. Push notification feature is another novelty that will give our clients a new, valuable communication channel.

Platform integration expands our footprint, and we are happy to have some new partners on board. One of the most recent deals is the one with BetConstruct. According to the agreement, BetConstruct will make NSoft’s well-known and ever-popular virtual betting games portfolio available to its customers. Draw based games and virtual racers like NSoft’s flagship Lucky Six or Greyhound races will now be catching the players’ attention on BetConstruct clients’ betting sites.

Stark – growing strong 

Recently we have celebrated the 6th anniversary of Stark Solutions, our sister company. The premium betting terminals manufacturer entered into the Q4 2021 with one more milestone reached. Stark’s partner SUZOHAPP presented Stark’s best-seller, T-1000 terminal, to the US operators. At the beginning of this month, an all-white T-1000 self-service betting terminal was presented at the G2E Las Vegas show. Negotiations with potential customers who fell in love with this state-of-the-art piece of hardware have already started.

Industry recognition

Q3 2021 brought us one more pleasant surprise in the form of an impressive seven nominations for the prestigious industry recognition: SBC Awards Latinoamerica 2021. We have been shortlisted in the categories: Sportsbook Supplier of the Year, Bingo & Lottery Supplier of the Year, Platform Provider of the Year, Land-Based Betting & Gaming Product, Virtual Sports Supplier, Employer of the Year and Leader of the Year.

In addition to this shortlisting, we have received more good news at the beginning of this month. Namely, the jury of the SBC Award 2021 has chosen to put NSoft name among the best companies in four categories. In December, NSoft will be competing for SBC Award 2021 in the categories:

  • Sportsbook Supplier of the Year,
  • Live Betting Product,
  • Land-Based Betting &
  • Gaming Product and Virtual Sports Supplier.

It is going to be a very exciting holiday season!

Live events are back! And we are happy about it!

During Q3 2021, our Sales staff attended a few industry events in person – not just behind their laptops. We have been in Amsterdam at iGB Live, SiGMA gathering and SBC Summit in Barcelona, and this was a nice change and reminder of pre-covid times. Still, the organisers and the attendees are both cautious, as we all should be. However, we praise the opportunities to meet in person with friends, partners, potential customers and industry professionals.

Online can never fully address our needs for human contact. The fact is that we laugh harder, talk to each other clearly and finally do business better when we sit with the person at the same table.

In this last quarter of the year, our colleagues already attended G2E Las Vegas and SBC Summit Latinoamerica, which gave us valuable insight into vast markets as well as some new contacts and business prospects.

Education, education, education

In the end, let’s finish the overview with the people. After all, we are what we are thanks to the people who invest their knowledge, ingenuity and flair into everyday business. We genuinely believe in the power of knowledge and heavily invest in it. Some of the activities we have conducted during the course of Q3 2021 were NSoft Summership, an internship programme for students, a workshop for the Support operators, and an internal workshop: Communication skills 2.0 for all employees. Regular online courses and education are part of our everyday life.

An initiative we have started in Q3, and that is currently in motion, is Sales Boot Camp. NSoft is growing, and consequently, we are in constant search of candidates with a quite specific skill set. Sales Boot Camp is a clever way to groom prospective candidates through month-long, intense training.


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Armadillo Studios to release its first branded slot – The Lioness with Amanda Nunes



Armadillo Studios to release its first branded slot - The Lioness with Amanda Nunes
Reading Time: < 1 minute


Armadillo Studios announces the upcoming release of its first branded slot, featuring the famous Brazilian MMA champion Amanda “The Lioness” Nunes. The new title will be live on August 2, 2022.

The Lioness, Armadillo Studios’ first branded title featuring the legendary Brazilian athlete Amanda Nunes, will increase the studio’s reach of new player bases and demographics.

The slot will be launched on August 2, after the title rematch with Julianna Peña on July 30 in Dallas, where Nunes is set to reconquer her title as the UFC bantamweight champion.

Amanda Nunes is an ambitious fighter who doesn’t show weakness in her matches, being one of the best ground wrestlers in MMA and going toe-to-toe with the world’s most skilled fighters.

The slot captures Amanda Nunes’ successful career by taking the players to the UFC cage. They can experience the world of MMA fighting through various interactive mechanics, a unique Fight Feature, Free Spins, a Lioness Link bonus, and a Fortune Bet mode that upgrades Nunes’ punching power.

The smooth gameplay, great soundtrack, and animations create a captivating slot showcasing a true champion with many wins under her belt.

David Stoveld, COO of Armadillo Studios, says: “As we make strides in our U.S. market expansion, we realize the importance of branded content. We are thrilled to finally be ready to release a slot centred around a true, one-of-a-kind MMA icon. The Lioness slot has really come together, and we are proud of the final game product as well as the opportunity to work alongside the legendary Amanda Nunes.”

Amanda Nunes’ global presence will significantly boost Armadillo Studios’ reach in the localized U.S. market and provide some well-needed gender balance to the casino vertical.

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Galaxy Racer appoints Syed Ibn-E-Ali as Chief Financial Officer for South-East Asia



Galaxy Racer appoints Syed Ibn-E-Ali as Chief Financial Officer for South-East Asia
Reading Time: 2 minutes


Galaxy Racer (GXR), the transmedia powerhouse focused on esports, content creators, music and sports, has appointed Syed Ibn-E-Ali as its new Chief Financial Officer for SEA. In his new role, he will mainly focus on the growth, strategy and finances of Galaxy Racer in South-East Asia.

Joining Galaxy Racer with over 14 years of experience in financial administration and operations management, Ali brings with him a deep understanding of Software as a Service (B2B), eCommerce and the video games industry, taking on major positions across multiple regions including the USA, South Asia and APAC.

Having worked at the top level of finance at significant tech, media and gaming companies, including Rocket Internet and Streamline Media Group, Ali will be bringing his considerable experience driving media and gaming companies forward to Galaxy Racer’s operations in South-East Asia.

In his new role, Syed Ibn-E-Ali will be responsible for helping with the organisation’s expansion across the SEA region, as well as focusing on the structuring of all Galaxy Racer’s SEA offices, policy implementation and corporate governance.

With an outstanding track record of building strong business partnerships, optimising business processes and delivering strategic growth, Ali’s rich experience in accounting, auditing and finance will give Galaxy Racer an exceptional foundation for success in South-East Asia.

Syed Ibn-E-Ali, Chief Financial Officer SEA at Galaxy Racer said: “The continued growth of Galaxy Racer speaks for itself, and I’m so excited to join the team as the Chief Financial Officer for SEA, and help take the brand’s presence in the region to the next level. Entertainment, especially esports has become one of the most hyper-growth industries in Asia and is evolving at a tremendous pace. So it’s incredibly exciting for me to be with Galaxy Racer, at the very forefront of that growth.”

Mitch Esguerra, CEO SEA at Galaxy Racer commented: “It’s a pleasure to have Syed Ibn-E-Ali join us as our new Chief Financial Officer for SEA. His vast levels of experience and expertise at the top levels of the finance industry, alongside his passion for the esports and gaming industries, will be vital for us as we continue to grow in the region and build our global footprint.”

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Slots Play Casinos unveils new look and more exclusive offers



Slots Play Casinos unveils new look and more exclusive offers
Reading Time: 2 minutes


Peer-led online gaming website responds to customers’ wishes following comprehensive survey

Slots Play Casinos has unveiled a fresh new look and the promise of even more bonuses and exclusive offers to underline its status as the market’s most customer-focused gaming comparison website.

SlotsPlayCasinos .com has fine-tuned its offering with design and reward enhancements in response to an overwhelmingly positive customer survey found that almost 85% of players said it is either easy or very easy to discover the information they need via the site.

Around three-quarters of respondents said that access to bonuses, free chip coupons and exclusive deals is what they like most about Slots Play Casinos. Information about new game updates was the second most important feature, just ahead of casino reviews.

However, rather than simply soaking up the positive feedback and praise, the peer-led online gaming site is giving its players even more of what they like.

The platform has increased the number of exclusive deals it offers – especially free spins – with a brand-new layout featuring easy-to-find game reviews and bonuses. Users can also enjoy an even more intuitive design with enhanced navigation and speed.

Laurie Renfield of Slots Play Casinos said: “Slots Play Casinos prioritises being responsive to our visitors’ input, which strengthens our peer-led approach and vision: they spoke, we listened, we acted.

“This is the perfect symbiotic relationship for our ever-growing popular hub of information, smart strategies, and great deals in online gaming. Our approach sets a benchmark for the sector and is undoubtedly good news for players.”

After embarking on its latest site performance survey, Slots Play Casinos received hundreds of completed questionnaires in just a few days.

“This unusually high response rate is indicative of a high level of trust in the service we are providing as well as a strong relationship between our site and user,” Renfield added.

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