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EGT Digital Enters into Partnership with 7777

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EGT Digital Enters into Partnership with 7777
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EGT Digital has entered into a partnership with 7777 gaming.

After EGT Digital’s games recently went live on 8888.bg, the gaming content of 7777 gaming, consisting of more than 100 titles, some of which are the well-known Sea of Treasures, Jinn, Greenhats’ Jackpot, Fortunes of Rome, Cash 40, has been integrated into EGT Digital’s new platform X-Nave and is already available to its clients worldwide.

X-Nave is a flexible solution, providing operators with the opportunity to choose top events and markets which allows them to make their offers fully customised. With this all-in-one solution, they are able to operate with a highly customizable back-office portal, providing a real-time data, reporting module and player account management system. The players will have access to betting services across 70 different sports, including eSports and Virtuals, in more than 1000 betting markets, covering 70 000 events per month.

“We are very glad that we formed our new strategic partnership with 7777 gaming, which is offering a next-generation casino content that will be aligned with our clients’ requirements. I’m confident that together we will enrich the gaming experience of the players and deliver a new level of entertainment,” Alexander Botov, CEO at EGT Digital, said.

“We’re constantly striving to create attractive gaming content and the cooperation with companies with serious market positions such as EGT Digital will help us make it even more popular among a larger number of fans of high-quality online gaming,” Elena Shaterova, CCO at 7777 gaming, said.

Balkans

Endorphina Partners with Inbet

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Endorphina has partnered with the iGaming company Inbet in Bulgaria.

Valeriya Nasypova, Sales Executive at Endorphina, said: “We’re glad to expand in the Bulgarian market with inbet.com. By striving towards mutual goals. We aim to have fruitful cooperation and deliver the best experience to players.”

Magdalina Andreeva, Head of Marketing at Inbet, said: “Inbet.com aims to provide world-class entertainment experiences, and that’s why we are thrilled to partner with Endorphina and to launch their interactive games. We are confident that their products will further grow our platform and will prove popular with our players.”

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Balkans

EGT is the “Best Equipment Supplier of the Year” according to BEGE Awards

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EGT is the "Best Equipment Supplier of the Year" according to BEGE Awards
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For another year in a row, EGT received an accolade from the BEGE Awards competition. In this edition of the awards, the company was acknowledged as “Best Equipment Supplier of the Year“ because of the large number of installations of its products and the overall contribution to the development of the gaming industry. The ceremony was held on 23 November: the evening after the first day of the BEGE Expo, in Marinela Hotel Sofia.

“For us at EGT, giving the best quality to our customers has always been the top priority and I believe that this is the main reason why we have so many friends who choose to work with us again and again for so many years,” said Biserka Draganova, sales manager for the Balkans and Egypt at the company, when accepting the award. She continued: “It is a great honor for us to receive this distinction, as it reflects precisely this pursuit of continuous improvement of ours, which is of crucial significance for the good performance of our partners’ business as well.”

The BEGE Awards competition has been held since 2008 and honors individuals and companies, which offer new and innovative gaming solutions and contribute to the industry development.

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Affiliate Industry

PartnerMatrix inks new affiliate channel deal with AdmiralBet

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PartnerMatrix inks new affiliate channel deal with AdmiralBet
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PartnerMatrix is proud to announce a new partnership with the established Serbian sports betting and casino platform, AdmiralBet.

Together with PartnerMatrix, AdmiralBet has launched its secure and modern affiliate channel, allowing partners and affiliates to raise the brand’s awareness by showcasing its products to a broader audience and engaging relevant traffic.

AdmiralBet is famous for its rich and modern gaming platform, gaining popularity in the Serbian market with its cutting-edge online sports betting offers. The brand also covers casino verticals while keeping clients active with numerous interesting bonuses and tournaments.

Levon Nikoghosyan, CEO of PartnerMatrix, comments: “Thanks to this agreement, PartnerMatrix is not only partnering with an established and respected brand but also entering the Serbian market, which already has a developed and legislated gaming market. With our latest features and system updates, we are looking forward to a productive cooperation with AdmiralBet’s team.

“AdmiralBet is well-known for its dynamic and modern sports betting solutions, and with the help of PartnerMatrix, I believe the company will create a more efficient traffic generating strategy, greatly expanding their audience.

Milan Djurmez, Head of Online Gaming at AdmiralBet, adds: “Affiliate Marketing is a new channel for us, but one that we reckon is an absolute necessity for enhancing our outreach. PartnerMatrix seemed to be the software that fit our needs the best and ticked all the boxes. We’re all-in with this, and I’m sure that the results will be worthy of all efforts and investments.

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