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Ygam host Parliamentary Reception to launch new strategy

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Ygam host Parliamentary Reception to launch new strategy
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Ygam launched their new strategy at a Parliamentary Reception earlier this week, attended by MPs, Peers and a broad range of stakeholders.

Around 90 guests attended the event in the Houses of Parliament including representatives from Government, regulators, academia, charities, trade associations, and local authorities.

The reception was hosted by Damian Collins MP, the minister responsible for gambling in 2022 and the Chair of the DCMS Select Committee for three years between 2016 and 2019. As a passionate proponent of the prevention of online harms, the Conservative MP opened the event with a speech that praised the charity for the important work it does to safeguard children and young people.

This was followed by a speech from Mike Wojcik, Chair of the Ygam board of trustees for the past six years and also Chief Executive of Queen Mary’s University London Student Union. He said: “I’ve seen the organisation grow and mature, and I couldn’t be prouder of where we are today. This year has been a transformative one for Ygam; we have defined our purpose, identified our unique remit and expertise, and worked to better understand the need so that we can offer the most effective programmes and services to those who have influence over the lives of young people, to enable them to safeguard against harm.”

MP’s and Peers from all political parties attended the reception to show their support for the charity, including Deputy Speaker Dame Rosie Winterton and Lord Clement-Jones. Organisations connected to the research, education and treatment of gaming and gambling harms were represented, as well as individuals with lived experience.

Ygam Chief Executive, Dr Jane Rigbye, addressed the reception outlining the charity’s new vision, mission, and ambitions. She said: “The digital world offers huge opportunities, but with those opportunities come risks, particularly for young people who live in an increasingly digitised world. We have a clear purpose, we deliver evidence-based programmes, and we are focused on understanding and continuously improving our impact.”

Dr Rigbye was clear on the important role of education saying “We want to ensure that universal education and prevention is seen as an essential part of the public health response to gambling and gaming, and that it is adequately funded over the long term. Ygam are here to demonstrate that delivering effective prevention education to all young people is achievable, worthwhile, and will save lives.”

Shadow DCMS Minister Jeff Smith MP closed the event with a keynote address, calling for the Government’s White Paper to support education and prevention. He said “It is absolutely vital that the White Paper gives a clear steer on funding for those in the sector, and we must also recognise that funding should not be limited to treatment provision alone. We need to be focused on preventing harm as well as tackling it when it has been able to develop. That is where charities like Ygam really come into their own, and part of the Government’s responsibilities in this White Paper is to address the concerns around the sustainability of their services and provisions.”

The new strategy reiterates Ygam’s focus on educating children and young people aged between 7 and 25.  After appointing an independent facilitator to lead the strategic development process, Ygam has engaged with a diverse range of stakeholders and staff to develop a strategy which brings clarity and purpose to the future direction of the organisation.

The strategy outlines Ygam’s plans for the next three years and is a rolling strategy that will be reviewed and updated on an annual basis. This will enable the charity to adapt to the rapidly evolving context in which it operates, and to deliver its vision and mission beyond 2025. Ygam have committed to reporting on progress on a regular basis and intend to publish an annual impact report, and an annually refreshed strategic implementation plan.

Ygam also launched their new branding at the event which sees the charity change its logo, colours, and style. Daniel Bliss, Director of External Affairs at Ygam said: “The charity has evolved significantly since 2014 so we felt our branding should reflect where we are now. The new strategy was the perfect opportunity to refresh our look and we’re confident our new branding will to enable us to connect effectively with our audiences.”

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SOFTSWISS and Evolution Launch Evo Prime Drop Campaign

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SOFTSWISS and Evolution Launch Evo Prime Drop Campaign
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The SOFTSWISS Jackpot Aggregator, a multipurpose gamification system for managing promotional campaigns, launched the Evo Prime Drop campaign in partnership with Evolution Gaming Group AB in March. The Evo Prime Drop aims to enhance player engagement and highlight captivating games integrated with Evolution. 

Evolution is a leading B2B solution provider for casino operators offering live casino, live game shows, slots and more. The Evo Prime Drop leverages Evolution’s extensive portfolio, available through the SOFTSWISS Game Aggregator, to feature premium games from such developers as NetEnt, Red Tiger, and Big Time Gaming (BTG). 

An exceptional aspect of the Evo Prime Drop is its accessibility to casino operators within the SOFTSWISS Game Aggregator network at no extra charge. This arrangement between Evolution and SOFTSWISS supports their partners in enhancing player engagement and retention. 

The campaign’s jackpot prize pool is another highlight, featuring a generous 50,000 euro. The campaign is designed to be inclusive, allowing players to participate with a minimum bet of just 1 euro. The campaign started on 11 March and will conclude on 31 March. 

The prize distribution is thoughtfully structured to maximise the number of winners, with 20 top prizes of 1,000 euro each, 100 prizes of 100 euro, and 400 prizes of 50 euro. This tiered system adds to the appeal of the Evo Prime Drop, making it a highly anticipated event in the online gaming calendar. 

This inaugural campaign, launched in collaboration with a game provider, paves the way for further initiatives for SOFTSWISS Game Aggregator clients. The Jackpot Aggregator’s unique mechanics and the Game Aggregator’s user-friendly settings make the launch seamless and fast.

Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator, comments: “We see immense potential in such campaigns because they present a win-win solution for all parties involved. 

Beyond addressing the casino’s primary objective of retaining and attracting players, these mechanics offer providers additional opportunities to promote their games. Furthermore, players gain new experiences, exactly what draws them to us. 

Thanks to the quick and easy launch, we view these campaigns as a positive development for the industry. 

Special thanks to Evolution for their pivotal partnership in Evo Prime Drop. Evolution’s support is instrumental in bringing these gaming opportunities to life, showcasing the strength of collaborative efforts in advancing the gaming industry.”

Nicholas Peters, Chief Business Development Officer Europe at Evolution, adds: “We are excited to partner with SOFTSWISS in the Evo Prime Drop campaign. Collaborating with the expert team behind the Jackpot Aggregator, and given the excellence of SOFTSWISS’ software solutions and the premium games from providers integrated by Evolution, we are confident in the campaign’s success.

We are constantly looking for new technologies and mechanics to maintain a leading position in the market and provide innovative solutions to our customers. We are pleased that our collaboration with the SOFTSWISS Jackpot Aggregator has proven to be mutually beneficial. “

 

About SOFTSWISS 

SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland, and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Online Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

 

About Evolution

Evolution Group is a leading B2B provider of online casino content. Evolution’s brands are synonymous with outstanding solutions and the widest choice in the online gaming world. As well as being a world-leader of live dealer gaming with its Evolution and Ezugi brands, the NetEnt, RedTiger, Big Time Gaming and Nolimit City studios produce some of the industry’s most innovative and commercially successful slots. The Digiwheel brand is the developer of the world’s first patented HD spinning gaming wheel, offering opportunities to bring the very best of wheel based online games to land-based casinos. Livespins is an innovative B2B social streaming game provider that enables.

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BetConstruct Introduces 3 New Advanced Services: Zone Solutions, Pro DDOS Protection and Business Dashboard

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BetConstruct, a global leader in iGaming technologies committed to constant progress, has launched 3 services aimed at the high performance and growth of its partners: Zone Solutions, Pro DDOS Protection and Business Dashboard.

These services are precisely crafted to address the diverse needs of BetContruct’s partners providing them with leading-edge solutions to foster success in the competitive world of iGaming.

Zone Solutions

Zone Solutions is an all-encompassing suite of domain management services and solutions tailored specifically for Turnkey partners with domain management on their side to upgrade online operations and handle domain management with ease and confidence. From proactive strategies to meeting regulatory compliance measures, Zone Solutions helps businesses enhance an efficient online presence.

Pro DDOS Protection

Pro DDOS Protection is a comprehensive cybersecurity solution tailored specifically for White Label and Turnkey Partners, with domain management handled on the provider’s side. This leading-edge product is designed to combat Distributed Denial of Service (DDOS) attacks and safeguard web applications. With its instant threat detection, enhanced WAF capabilities, and rapid response, the DDOS mitigation service provides security and reliability of the digital assets of White Label and Turnkey Partners.

Business Dashboard

Business Dashboard is a powerful analytics platform that delivers real-time insights and simplifies gaming business management. This comprehensive tool allows to track key metrics across finances, player acquisition, and website traffic. It helps to optimise casino & sportsbook performance and make data-driven decisions for success.

Embracing these services, partners can confidently navigate challenges, elevate their online operations, and seize opportunities for growth in the dynamic world of iGaming. With BetConstruct as a trusted ally, the future of online gaming holds limitless potential for those who dare to innovate and succeed.

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Booming Games launches another smash hit with Lucky Oasis

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Let your players be transported to a world of opulence and excitement with Booming Games’ latest hit slot – Lucky Oasis.

Lucky Oasis, is a 5×3, 20-payline video slot that has been designed to immerse players into a world full of engaging new features, set against a backdrop of showgirls and the rolling of dice which will have your players quickly feeling like a high roller.

With just 3 or more Scatter symbols, players can unlock up to 12 Free Spins. Additionally, the game’s unique ‘Random Selection’ feature cranks up the excitement further, by providing players with a simple auto-selection mechanism to enhance their overall gaming experience.

However, one of the standout features of Lucky Oasis is its Wild Multipliers, which can substitute for all symbols except the Scatter, with the potential to multiply wins by up to 3,024x.

Moritz Blume, Director of Product at Booming Games commented, “Lucky Oasis is such a great addition to our game portfolio because it’s where two worlds collide. It’s packed full of innovative features that players have come to love about our games, combined with the nostalgic feel of a casino you’d find sheltering under the Nevada sun.

“We love what we do and I think this is mirrored in the games that we release and Lucky Oasis is no exception. We are really excited to see this game go live and it’s impending success.”

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